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Masters Programs in Fashion Marketing in Europe 2020/2021

The area of fashion marketing focuses on a variety of business and couture-related topics. Depending on the program, students may study apparel analysis, social facets of fashion, e-commerce strategies, economics and apparel markets, statistical analysis and research methods.

View all Master Programs in Fashion Marketing in Europe 2020/2021

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Accademia del Lusso
Milan , Italy

The Master’s Course in Fashion Collection Management builds a professional who has the right skills to manage the production area of fashion and luxury businesses.

The Master’s Course in Fashion Collection Management builds a professional who has the right skills to manage the production area of fashion and luxury businesses. -
Master
Full-time
English
Oct 2020
Campus
 
ESIC Business & Marketing School
Madrid , Spain

This fashion master has a specialized marketing program applied to the fashion and luxury sector in a global environment. It enhances the capacity for innovation, creativity a ... +

This fashion master has a specialized marketing program applied to the fashion and luxury sector in a global environment. It enhances the capacity for innovation, creativity and critical thinking. -
Master
Full-time
Part-time
10 months
Spanish
Oct 2020
Campus
 
IED – Istituto Europeo di Design Milan
Milan , Italy +2 More

The Master in Fashion Marketing - From Strategy to Branding trains professionals able to face the new challenges of a world in rapid and constant evolution. In particular, the ... +

The Master in Fashion Marketing - From Strategy to Branding trains professionals able to face the new challenges of a world in rapid and constant evolution. In particular, the course covers the study of the most important aspects of fashion marketing management, the communication techniques - focusing on aspects of positioning strategies and brand management - the identity and consumer needs without neglecting the analysis of digital media. The course is based on a creative approach to develop innovative thinking and experimenting new strategies in the area. Career opportunities - Graduate students can approach different fashion segments: Brand Management, Corporate Marketing, Business Development, Distribution and Retailing as well as counseling and communication agencies. -
Master
Full-time
11 months
English
27 Jan 2021
21 Dec 2020
Campus
 
York St John University
London , United Kingdom

Experience is everything. Luxury marketing is all about how brands make people feel. Designed to support your career progression as well as your personal and professional deve ... +

Experience is everything. Luxury marketing is all about how brands make people feel. Designed to support your career progression as well as your personal and professional development, this course builds your skills specifically in fashion and luxury-based marketing. You will develop a critical understanding of the dimensions, processes, opportunities and challenges faced by organisations that create, design, manufacture, distribute, market and sell goods and services in the competitive, fast-paced industries of luxury and fashion. -
MSc
Full-time
English
Sep 2020
Campus
 
IED – Istituto Europeo di Design Madrid
Madrid , Spain

Can we talk today about Fashion 2.0? What is the impact of the Internet on the reality of brands and their communication strategies? How do the rules change with the new socia ... +

Can we talk today about Fashion 2.0? What is the impact of the Internet on the reality of brands and their communication strategies? How do the rules change with the new sociability, participation and communication? The fashion phenomenon responds to the digital challenge, facing the readjustment of its rules. Social changes, new technologies, social networks, consumer evolution and the democratization of fashion have led brands to rethink their communication and marketing strategies. For many, this “digital age” has been an opportunity to make themselves known, position or even reinvent themselves. The identity of a brand is a key factor to define a comprehensive and coherent strategy, not only in the design of each collection, but also in the business model, the types of products or its target audience. It is therefore vital that all departments work towards a single goal and give the brand recognizable and common values, thus reinforcing its positioning in a dynamic and interactive environment like the current one. On the basis if this premise we understand the importance of good communication strategies in any fashion and lifestyle business, regardless of size or position. Whether it is part of the luxury retail sector or a small artisan business, it needs an identity. We are all aware of the significance of the media and the power of influence that has reached this sector, hence the importance of the Blended Master in Fashion Digital Communication and Marketing, which offers a comprehensive vision, from the foundations of traditional communication to the current digital ecosystem, which will bring us to concepts such as digital communication, blogging platforms, social networks (Flickr, LinkedIn, Vimeo, YouTube, Twitter, Facebook, Instagram, Pinterest, etc.), management tools and analysis, etc., providing students with the skills needed to become effective and multidisciplinary professionals. -
Master
Full-time
11 months
English
13 Jan 2021
14 Dec 2020
Online & Campus Combined
Campus
Online
 
TBS Business School in Barcelona
Barcelona , Spain

Build up a successful career in the Fashion & Luxury sectors with TBS MSc Fashion & Luxury Marketing. Internationally oriented and highly specialized, our program will ... +

Build up a successful career in the Fashion & Luxury sectors with TBS MSc Fashion & Luxury Marketing. Internationally oriented and highly specialized, our program will provide you with relevant insights to operate in the rich, challenging context of luxury industries, while building and developing your careers. -
MSc
Full-time
12 months
English
Campus
 
British School of Fashion
London , United Kingdom

A future-focused programme exploring the changing fashion industry and the integration of fashion and lifestyle. The fashion industry is dynamic, wherein some sectors have fac ... +

A future-focused programme exploring the changing fashion industry and the integration of fashion and lifestyle. The fashion industry is dynamic, wherein some sectors have faced a slowdown in sales as consumers shift their spending towards lifestyle goods and experiences. -
MSc
Full-time
Part-time
English
Campus
 
Milano Fashion Institute
Milan , Italy

Managing the business of a Fashion Company means to combine fashion marketing, fashion management, and fashion retail. In the Master in Fashion Direction: Brand & Business ... +

Managing the business of a Fashion Company means to combine fashion marketing, fashion management, and fashion retail. In the Master in Fashion Direction: Brand & Business Management more than one discipline will be merged, in order to train the most qualified and innovative professional figures who will be responsible for the business management in the world of fashion and luxury. -
Master
Full-time
English
25 Jan 2021
30 Nov 2020
Campus
 
AAS College
Thessaloniki , Greece

The postgraduate Design course that focuses in Fashion Promotion gives the innovative promoter chances to explore personal interests at postgraduate level, underpinned by exte ... +

The postgraduate Design course that focuses in Fashion Promotion gives the innovative promoter chances to explore personal interests at postgraduate level, underpinned by extensive research, and combined with benefits of debate and peer review. The individual will subsequently be able to view their place within the multifaceted industry of the future. -
MA
Full-time
13 months
English
Campus
 
Conde Nast College
London , United Kingdom

The MA Fashion Media Strategy is a unique industry-focused programme that allows you to learn about the commercial, business and strategic aspects of fashion media along with ... +

The MA Fashion Media Strategy is a unique industry-focused programme that allows you to learn about the commercial, business and strategic aspects of fashion media along with business management and leadership for media industries. Drawing on from Condé Nast’s knowledge and expertise, the course delivery is split between taught academic content, practical and technical workshops, independent research as well as masterclasses from leading industry professionals in exploring the creative, commercial and critical dimensions of print, digital and experiential fashion media. -
MA
Full-time
English
11 Jan 2021
26 Oct 2020
Campus
 
Barreira Arte + Diseño
Valencia , Spain

The Master in Fashion Communication and Marketing Fashion Now delves into the communication and digital marketing of fashion for the present and the future, with the aim of es ... +

The Master in Fashion Communication and Marketing Fashion Now delves into the communication and digital marketing of fashion for the present and the future, with the aim of establishing a direct connection with any profession in which written, audiovisual or fashion communication is developed. experiential. -
Master
Part-time
Spanish
19 Oct 2020
Campus
 
LCI Barcelona
Barcelona , Spain

Con un enfoque riguroso e innovador, este programa ofrece una formación sólida, integrada y 3.0 de las nuevas herramientas del marketing y la gestión creativa de marcas de mod ... +

Con un enfoque riguroso e innovador, este programa ofrece una formación sólida, integrada y 3.0 de las nuevas herramientas del marketing y la gestión creativa de marcas de moda. El estudiante aprenderá a analizar el contexto, identificar oportunidades e insights, a construir marcas sólidas, creando intangibles y universos de marca propios y diferenciales, a sentar las bases del marketing mix y planificar la estrategia de marca. Situando al consumidor en el centro, se familiarizará con conceptos como el customer journey/experience, las nuevas herramientas digitales y el marketing multicanal. -
Master
Part-time
English, Spanish
Oct 2020
Campus
 
GCU - Glasgow School for Business and Society
Glasgow , United Kingdom

Accredited by EPAS & CIM, our Masters practical & creative focus can drive your career to the next level. Study core concepts in fashion marketing alongside current in ... +

Accredited by EPAS & CIM, our Masters practical & creative focus can drive your career to the next level. Study core concepts in fashion marketing alongside current international issues, fashion communications, global marketing & brand management. -
MSc
Full-time
English
Campus
 
IED – Istituto Europeo di Design Rome
Rome , Italy

The Master course in Comunicazione e Marketing per la Moda trains professionals who, in a company or an agency, are able to manage communication and marketing activities, faci ... +

The Master course in Comunicazione e Marketing per la Moda trains professionals who, in a company or an agency, are able to manage communication and marketing activities, facing the challenges of continuous market changes, since they have acquired a deep knowledge of the tools and a high creative and organizational versatility. "The Master in Comunicazione e Marketing per la Moda is designed as a training course aimed at the culture of "knowing how to do" vs. "letting know". Particular emphasis is given to the most current trends: from digital to made-to-measure, from fast fashion to sustainability, from Made in Italy to the evolution of large international fashion groups”. Anna Neri and Alessandra Sales, Course Coordinators. Partners of the Master course: Alberto Guardiani, Anna and Alex, Suite19. -
Master
Full-time
Italian
Jan 2021
14 Dec 2020
Campus
 
IFDA Italian Fashion & Design Academy
Milan , Italy

The Fashion Buyer Course, curated by fashion experts and fashion buyers, provides direct interaction with the world of fashion and its distribution.

The Fashion Buyer Course, curated by fashion experts and fashion buyers, provides direct interaction with the world of fashion and its distribution. -
Master
Part-time
3 months
English, Italian
26 Oct 2020
Campus
 

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