Masters in Fashion Communication in Rome in Italy. There was a time that luxury was synonym of privilege, discreet, secret, rare and unique. Nowadays it is very difficult to define what is luxury and what is not; the business of luxury has corrupted the luxury story, many companies have made their brand extensions available to the mass at a cheaper price and luxury has become all about the label, not the substance. “Deluxe, how luxury lost its luster”, is an interesting book where the author explains how luxury now flashes instead of whispering. But slowly, people are turning away from the crass end of luxury and returning to its roots, to its being not easily accessible, unique piece rooted in outstanding quality and craftsmanship. This kind of customer is sophisticated, is an explorer, looks for experiences, for a connection with producers and their values, for that kind of rareness that doesn’t come with a label. If you want to start a business in the lifestyle industry and make the difference, this is the added value that you can learn from the Made in Italy brand, particularly from the experience of one of its most important Ambassadors active in Rome: Anna Fendi (read more about her >>>), the Italian fashion designer and entrepreneur who made with her sisters the Fendi brand famous across the globe, and after the LVMH acquisition has started a new business venture in the lifestyle, food and hospitality industry. "Living in Rome has been a privilege, but... [-]

The Master in Fashion Management & Design provides specialized lessons and laboratory activities. The first introductory part provides students with the basis of the fashion product, inspiration and design, starting from the history of costume and fashion. The second part, using the theoretical knowledge acquired from the previous lessons as a foundation, moves towards a more practical approach, providing students with insight into the Italian haute couture tradition. Duration: 12 months Credits: 60 ECTS (European Credit Transfer and Accumulation System) COURSES DESIGN THEORY INSTRUMENT AND METHODS FOR DESIGN FASHION DESIGN AND PROJECT HISTORY OF ART, FASHION AND COSTUME ORGANIZATION AND MANAGEMENT PROMOTION AND DISTRIBUTION Virtual Laboratories Laboratory I: Visual Elements of the Project Ed. 1 Laboratory II: Meta - project Ed. 1 Laboratory III: Cuves and Surfaces: Geometrical and Differential Analysis Ed. 1 Laboratory IV: Digital Representation Ed. 1 Laboratory V: Materials for Design – Technologies and Structures Ed. 1 Laboratory VI: Fashion, Mass Media and fashion Show Ed. 1 OUTCOMES AND PROFESSIONAL PROFILE Like all degree Programs at Marconi University, the Master in Fashion Management & Design is based on a concept called “Outcomes Based Learning”. This breaks up the educational experience into the categories of knowledge and ability, identifying the things a student should know and be able to do upon completion. The Master program is structured to train professionals to meet the needs of internationally renowned fashion designers, through an innovative approach combining theoretical knowledge with practical experiences. Virtual laboratories, case studies, lectures and testimonies given by... [-]

Masters in Fashion Communication in Rome in Italy. The Masters Programme in Fashion (LM-65) prepares students for high-level responsibilities in the world of fashion, as well as its relations with figurative arts, communications and entertainment, or for independent careers in the fashion industry and a wide range of related fields. Students acquire skills and specialist knowledge related to the development of the fashion industry, both historically and as an on-going trend, with special attention to cultural, symbolic and economic/financial factors, as well as the entrepreneurial and management skills necessary to work in this field. In particular, the programme will provide students with: Specific competences to identify, design, develop, manage, monitor and assess projects, production and economic/managerial aspects; Tools to analyse the human, historical and cultural influences that play a role in the production, use and commercialization of clothing, both in terms of historical/anthropological symbology and entrepreneurial market dynamics. Communications skills, linguistic and technological media, knowledge acquisition and transmission systems; Fashion industry history and clothing trends. [-]