Master's Degree in Fashion Communication in Florence in Italy

Compare Masters Programs in Fashion Communication 2017 in Florence in Italy

Fashion Communication

A masters refers to the completion of a graduate study program that prepares students to further their knowledge of a specific subject or advance their careers. The majority of masters are granted by state or public universities.

A program in fashion communication will focus on different methods of communication such as media, events, images and language. Students learn principles that are beneficial for organizing presentations, defining an advertising plan and developing fashion campaigns.

Italy, officially the Italian Republic, is a unitary parliamentary republic within the European Union, located in Southern Europe. To the north, it borders France, Switzerland, Austria, and Slovenia along the Alps.

Florence is one of the most populous city of Italy. This place is known for its Art institutions. Moreover, institutions like Florence University of Arts are dedicated to providing good quality art based education. These educational institutions focus on over all grooming of the students.

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Master in Creative Direction

Polimoda, International Institute Fashion Design & Marketing
Campus Full time 9 months June 2017 Italy Florence

Creative Direction is a wide and deep program shaping the newest evolution of the fashion designer, the Creative Director. This is one who leads a design studio, the identity of a fashion brand, as well as specials project in the society of the spectacle, with the typical sensorial and conceptual approach required from art management. [+]

Masters in Fashion Communication in Florence in Italy. Creative Direction is a wide and deep program shaping the newest evolution of the fashion designer, the Creative Director. This is one who leads a design studio, the identity of a fashion brand, as well as specials project in the society of the spectacle, with the typical sensorial and conceptual approach required from art management. Creative Direction is based on 3 intersected areas. Design: the trend and cultural research resulting in a visualised concept. Brand: a market analysis resulting in brand identity strategy. Communications: the creation of written, visual and motion contents to be created and delivered by a team. This master’s course gives access to shows, trade fairs, exhibitions and museums in Italy and Europe, as well as internship opportunities. This course is run by teachers and guests from the industry, reviewing one-to-one the progress of the student. The final project is a concept book to be represented with a design installation in Villa Favard in front of a jury. The academic year is 9 months long, from June to March, with a total of 800 teaching hours, valuable for 80 credits. English language proficiency and experience in the field are required. Candidates with work experience or relevant studies in fashion and related fields will be selected after a enrolment questionnaire and an interview with the course’s leading teacher. Study Plan Design Sociology of the Imaginary: anthropology and psychology. Creative Direction: conceiving, visualising, briefing and implementing a concept. Trend Forecasting: spotting... [-]

Master in Fashion Business

IED – Istituto Europeo di Design Florence
Campus Full time 11 months March 2018 Italy Florence

The Master in Fashion Business is designed for professionals and graduates wishing to acquire professional skills in new technologies applied to communication of the fashion industry. Florence, with its events Pitti Uomo, Pitti Filati, Pitti Bimbo and Vintage is recognised worldwide as a center of Italian fashion industry and the complete fashion production process, from the raw material to the object of fashion on display, which integrates advanced technologies, traditional techniques and crafts in favor of products and innovative communication services. IED Florence is itself the home of experts of all the dynamics of the fashion industry, Fashion Business Manager, able to deal with fashion business management, fashion events, public relations, advertising, publishing, new media (press, web, TV). [+]

THIS PROGRAM IS TAUGHT IN ENGLISH Entry requirements: The Master in Fashion Business welcome graduates, those who have obtained a diploma in private schools at academic level in the fields of Fashion, Communication and Marketing, and young professionals with experience in the field. Methodology and structure: The Master in Fashion Business has as its primary objective the development of skills and occupational skills (creative and communicative) of the participants through a critical, analytical and indirect approach to the fashion system and an experimental teaching method that combines theory and practice. The course includes the study and analysis of cultural, historical and socio-economic elements that define the world of contemporary fashion. The programme is structured to provide opportunities for students to work with Italian fashion brand on real cases, and to investigate, along with designers and professionals in the contemporary fashion system, the knowledge of the entire process of communication industry. Particular attention is given to integrated strategies that increasingly involve the use of new media and social media. The course focuses on the use of digital media and viral communication techniques. Students examine critically the topics of design and management, and how to work in team. The theme of fashion is examined in all its forms: history, communication, marketing, semiotics, visual communication. Particular attention is given to fashion events (exhibitions, fashion shows, events in the showrooms..) and their communication through press office, focusing on the roles of all the professionals involved (PR, stylists and photographers) and their interactions . The... [-]

Master in Fashion Marketing & Communications

Polimoda, International Institute Fashion Design & Marketing
Campus Full time 9 months July 2017 Italy Florence

Fashion Marketing & Communications is an analytical program to create the master planner. This is the person who gathers information from different sources, writes a marketing plan and suggests practical actions for maximising a company’s visibility. Fashion is the most complete expression of society, and understanding its complexity is paramount for its marketing. [+]

Masters in Fashion Communication in Florence in Italy. Fashion Marketing & Communications is an analytical program to create the master planner. This is the person who gathers information from different sources, writes a marketing plan and suggests practical actions for maximising a company’s visibility. Fashion is the most complete expression of society, and understanding its complexity is paramount for its marketing. This course perfectly integrates the three words contained in its title, Fashion, Marketing and Communications into the teaching areas. Above and below the line, conventional or unconventional, online or offline, using images, numbers or words; the overall purpose is to uniquely convey messages that are clear and effective. Taught by teachers from the industry and featuring international guest lecturers, Fashion Marketing & Communications is practical with two projects ready to present in a personal portfolio; the launch of a magazine and the marketing of a company. The course is completed with two experiential moments; a visit to Pitti Uomo and Milan Fashion Week, and internship opportunities. The 9 month academic year that goes from January to October or June to February, totals 700 teaching hours, and is valuable for 80 credits. English language proficiency and attendance are required. Candidates will be selected after a enrolment questionnaire and an interview with the course’s leading teacher. Study Plan The three areas, Fashion, Marketing and Communications take concrete form in the following modules: Contemporary Fashion; Sociology of the Imaginary; Fashion Trend Forecasting; Business Intelligence; Fashion Marketing; Digital Marketing & Communications; Fashion Styling;... [-]