Masters Programs in Entertainment Business in Switzerland 2021/2022

The Master in Business and Event Management provides an overview of different types of events and their specific requirements in terms of operational planning. This course will analyze the motivations and expectations of clients today and the evolving event environment. The students will study concepts and the frameworks relating to planning, decision-making, and operational procedures for venue selection, logistics, budgeting, human resource planning, and service providers. The course breaks down the concept of an event and provides the framework and tools to create value and deliver a successful event experience. At the end of the program, students are required to complete an internship, which will give them practical experience and shape their theoretical knowledge in the industry. -