The Master in Corporate Communication is an official postgraduate program taught in TRACOR collaboration and San Pablo CEU University. With a unique design in our country, the Master provides the students with the knowledge and skills required for specialized exercise of external and internal communication in communication departments, advertising or marketing, press offices or institutional relations, social organizations, enterprises and social media.

The Master in Corporate Communication, It is taught in Castilian. The student must demonstrate, after finishing the master and to obtain the official title, which has a level of English equivalent to "B2 level" established by the Common European Framework of Reference for Languages.... [-]

The economic, social and business environment is changing rapidly. The current crisis, new digital communication platforms, globalization, among other trends, pose new challenges in the way organizations communicate are your stakeholders.

These new communication paradigms define the century. Companies and their communications departments no longer dominate the messages to be led to talks and dialogue with customers and users. As well as new digital platforms: blogs, social networks, microblogging spread messages and opinions in real time and with global reach. This causes both brand image, credibility and reputation of organizations are more exposed than ever.... [-]