ESEI’s Master in Digital Marketing programme will equip you with the practical skills and knowledge required by start-ups and corporations all over the world. Perfect for results-oriented, creative professionals, this qualification will prepare you for success in the highly competitive field of online marketing.

Situated in Barcelona, a world-renowned smart city and European top 5 start-up hub, ESEI’s Master in Digital Marketing programme is run in collaboration with Click360formacion, an official Google partner, and boasts tutors with entrepreneurial expertise and real-world industry insight.... [-]

Digital transformation is no longer a future paradigm, but a key reality. The business world is becoming digitalized at an astounding pace and companies actively seek digital visionaries, qualified to leverage their expertise and insight into any corporation that seeks to stay competitive.

This program explores the theoretical and practical foundations, implementation and business models that make up digital business and delivers all key competencies required in the corporate world today.

The Master in Digital Business (60 ECTS) is a one-year program divided into three terms. Each term comprises four courses (4 ECTS each) and one seminar (2 ECTS). Throughout the year, students are also exposed to real-life case studies, games and business simulations. In order to graduate, participants must also complete a business plan (6 ECTS).... [-]

MA in Strategic Management in Global CommunicationThis Masters Degree is the first of its kind in Europe. The program gives students the opportunity to study and understand management principles of communication inherent in companies and organizations operating within the international arena, with emphasis on successful application of the strategic tools of communication and public relations and public affairs. The course is taught exclusively in English, with a faculty of renowned teachers shared with U.S., UK and the rest of Europe.

Objectives- The analysis methodology, strategies, and techniques suitable for the assessment and management of corporate communication and public relations, [public affairs and public diplomacy efforts in multinational companies, NGOs, governments, and stakeholders.- The theoretical resources and strategies for effective management of organizational communication challenges and crises scenarios within internal and external contexts at the local and global... [-]

Masters in Corporate Communications

&nbsp

Communication is a dynamic process: the media society has led to a close the way organizations communicate with all its stakeholders, both internal and external. The Web 2. 0, in turn, has become the new social technologies (virtual communities, blogs, podcasts, etc.) on matters of relationship between consumers and businesses.

Full Time Master Program in Corporate Communications of EAE Business School is designed to train managers in new media management tools of communication, so apply them in achieving their goals.

&nbsp

After completing the course students will be able to:

&nbsp

Studying the Master in Corporate Communication: Public Relations, Protocol and Events Management in Barcelona will allow you to develop your communication skills in order to work in the business world. If you are an active person with people skills and you are interested in communication, pay attention!

You will be able to fill a position in the communication department of any company since you will have been educated on how to handle the media and you will have a mastery of public relations overall, enabling you to overcome both internal and external crisis situations.

In addition, you will learn about different protocols including the official, business and social protocols, in order to organise events as well as assist in the organisation of others while representing your company name. Not only that but you will also acquire valuable knowledge in regards to budget preparation, which will help you to carry out these events successfully. You will even learn to master non-verbal communication, an essential factor for networking when it comes to interpreting messages.... [-]

The model that we propose is designed in a modular way, the Master's degree is based on courses that form graduates of 120 hours each (8 weeks), with an online format and a part blended voluntarily under the following premises:

Study Communications and Future Marketing at a Business School Where “Digital” is at Its Core. GBSB Global is the only higher education institution in Spain accredited by Microsoft as a leader in digital education.

The Master in Communication & Future Marketing in Barcelona teaches students the most successful ways of planning and launching an integrated, multi-channel communication and marketing campaign on the international stage. The Master in Communications & Future Marketing in Barcelona program teaches students the most effective marketing methodologies. This master incorporates teachings in the areas of leadership, global business strategy, digital and innovative marketing, brand communication, as well as trend research and market analysis.... [-]

The Master in Strategic Digital Transformation It is geared to independent professionals and / or directors of departments in the digital area, offering a strategic vision of the digital environment from the perspective of team leadership.

Throughout the Master you will learn both develop and manage different digital transformation strategies and coordinate all professionals involved in the execution of your plan digital transformation.

Located in the center of Barcelona, ​​Seeway is characterized by pioneering classroom training in the area of ​​digital marketing. All academic programs offered at the school have in common that the teaching staff is a specialist in their respective areas of expertise and currently serves as in important industry professional agencies or businesses in the city.... [-]

Companies transmit many messages voluntarily and involuntarily. And it is this communication - linked to the human factor - where lies the difference between success and failure in the relationship of companies with the other agents involved in their activity.

The MPC provides the knowledge and tools necessary to successfully address the challenges posed by this new information society where power is, in large part, in the hands of the consumer .

The Master in Communication and Advertising Management, is formed by two higher postgraduate courses , which can be studied independently, in which case the degrees would be obtained: Higher Program in Communication Management (PSDC) and Higher Program in Advertising and Digital Environments ( PSDP) .... [-]

The cinematographic montage has evolved enormously in parallel to the cinematographic language itself. Thanks to technical advances, this has ceased to be the invisible element of classical cinema to be considered one of the most expressive tools.

The technique of montage transformed primitive cinema allowing the elaboration of more complex narratives, which alternated voices and times, giving rise to the so-called classical cinema. It also opened the door to the resignification of images, as the vanguards discovered. And with that he helped legitimize cinema as an art.

This course has been providing years of training to the new editors and editors, technicians and creators of the audiovisual media and the cinema of the present and the future.... [-]

This degree combining marketing, advertising, and public relations introduces our students to the reality of the professional world through an exciting job placement program, at the same time as it provides them with a sound and broad foundation necessary to successfully perform as future professionals in business communication.

Enter the new global production model that involves the digital transformation of all sectors of industry and services. The convergence of networks, applications, and varied connections forge the new productive model, where the leading economies will be digital, the cities will be digital and the companies will be digital.

A formative project of masters and postgraduates based on an experience of more than 20 years in continuous training, in the academic world and in the business world. A training project aimed at democratizing teaching, providing students with what they really need and society what they really demand. All this through an academic cloister simply excellent and the academic support of the University of Vic / Central University of Catalonia.... [-]

Study Communications and Future Marketing at a Business School Where “Digital” is at Its Core. GBSB Global is the only higher education institution in Spain accredited by Microsoft as a leader in digital education.

The Online Master in Communication & Future Marketing teaches students the most successful ways of planning and launching an integrated, multi-channel communication and marketing campaign on the international stage. The Online Master in Communications & Future Marketing program teaches students the most effective marketing methodologies. This Online Master incorporates teachings in the areas of leadership, global business strategy, digital and innovative marketing, brand communication, as well as trend research and market analysis. Studying for an MA in Communications and Future Marketing develops students’ proficiency in business innovation, global marketing, emerging technologies, and company and personal branding. With courses on the marketing of destinations, experiential marketing, international negotiations, and business development, the Online Master in Communication and Future Marketing students will be prepared to step into the global marketing and communications arena. This program also features an interactive module, the “Strategic Marketing and Communications Simulation Game,” in which students have the opportunity to apply strategic decision-making skills to a real-world business simulation in preparation for the challenges of the marketing industry. Students will also learn the best methods for leveraging email and social media analytics and more to build a brand and a business.... [-]

Students who successfully pass this program:

This program is aimed at either graduates in Political Science, Marketing, Journalism, Law or International Relations; As well as professionals with university degrees and experience in the world of politics who wish to improve their personal skills.... [-]

The demand for communication specialists, who master the digital media is growing exponentially.

Digital Marketing has become an essential component for the development of a company. The sector requires highly qualified professionals capable of generating original and effective communication strategies that guarantee the maximum profitability of a business.

In the Professional Master in Strategies of Digital Communication & Online Marketing you will receive a comprehensive training so that you can successfully exercise the role of Director of Digital Communication; proposing the best action plans for your company and analyzing the results to improve your performance on a daily basis.... [-]