Master's Degree in Communication Management in Upper Bavaria in Germany

Compare Masters Programs in Communication Management 2018 in Upper Bavaria in Germany

Communication Management

A masters is earned after students complete an undergraduate degree program. To obtain a masters, you usually need to complete 12 to 18 college courses that often involve completing comprehensive tests and/or a thesis.

Strategy and large-scale thinking are two focus areas of a communications management professional. This individual works with others to create and implement an overall plan for a firm’s brands and image and uses available tools, skills and channels to effectively promote them.

Germany is a great destination for international scholarsand has a high quality higher education system. The value of this level of education has been improved by the Germany's strong economy. Foreign students enjoy excellent living standards in a secure and safe surroundings. Berlin is the capital.

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Master in Media and Communication Management

Macromedia University of Applied Sciences
Campus Full time Part time 3 - 4 semesters March 2019 Germany Munich Cologne Berlin + 3 more

This Master's degree is aimed at outstanding graduates from the fields of business administration, communication science or related areas and young professionals from agencies, communications departments, marketing, and media companies, who wish to hold technical and management positions. [+]

There is a huge demand for managers with strategic skills in the media sector. Successfully managing the media business and developing new products requires an extremely broad knowledge of social trends and developments combined with business management expertise. That's why decision makers with sound judgment are in high demand. Macromedia University's Master's degree in Media and Communication Management is aimed at outstanding graduates from the fields of business administration, communication science, and related areas, as well as young professionals from agencies, communications departments, marketing, and media companies, who wish to hold technical and management positions. The course, which takes a firm cross-media approach, develops entrepreneurial thinking and working. All facets of strategic and operational management are combined with a deeper knowledge of business administration, comprehensive project know-how and practical application to case studies. Students learn to see media development in the overall context of social change. Graduates are not only able to understand the media but also to shape and direct them. Students who choose the Media and Communication Management stream can further specialize in the following areas:... [-]