There is currently a high demand for professionals to highly qualified to manage effectively the opportunities that digital marketing offers with specialized such as Traffic Manager, SEO, SEM, Community Manager, Analyst Digital, Mobile and Inbound Marketing profiles, which require training specifically due to the complexity of their duties.

The Master in Digital Marketing with specialization is a program designed to meet these needs, the hand of large industry experts, and where you will learn the basics of digital marketing and you will study some of the specific areas in which you want to deepen.

Upon completion of the Master in Digital Marketing, you will have a deep knowledge base in digital marketing can deepen and specialize in one area: Web Analytics; gamification; Mobile Marketing; Google Adwords; e-Commerce; Inbound Marketing or Digital Communication.... [-]

The boom and professionalization of the digital sector along with increased competition in sectors such as the "mobile" or "e-commerce" force companies to monitor, measure and optimize the advertising process and buying in each of its stages, and turn each visit into a business opportunity by offering memorable experiences.

In order to solve these problems and with the sole objective of improving results emerge new professional profiles such as digital analyst and conversion optimizer (CRO) and user experience (UX).

In the Master in Web Analytics, Usability and User Experience (UX) you formed to monitor, measure and improve investment company through a plan of action and continuous improvement, covering the art and science of achieving success through the data, usability and conversion to drive change in online business.... [-]

The Master in Entrepreneurship: The Entrepreneur Start Up is a unique, innovative and multidisciplinary program designed and developed by SeedRocket to help those with a strong entrepreneurial spirit who want to start a new business project.

The creation of new enterprises, analysis of the business model, marketing strategy and project finance will be the areas to be studied, with a fully practical methodology, and with the contribution of all the know-how and experience accumulated by SeedRocket mentors.

The objective of the Master in Entrepreneurship: The Start Up Entrepreneur entrepreneur is to provide the roadmap to follow the process to follow to convert a start up in a scale up.... [-]

Executive Master in Business Innovation (Executive MBI)

Accredited by: The Universitat Politècnica de Catalunya ·BarcelonaTech(UPC)

Language of instruction: Spanish/English

Presentation

The Executive MBI has as main objective to provide tools to professionals in order to manage the growth of the company based on innovation and entrepreneurial capacity. The program focuses on creating greater value for the customer, using, for example, a tool such as Open Innovation.

The teaching method of the program combines the lectures with the approach and resolution of cases collectively, in several of them, with the participation of its real protagonists. In addition, we use the most modern Simulation Business Software and the recording of the interventions of students for further evaluation, on a personal level, with the teacher.... [-]

Master in Business Innovation MBI

Accredited by: The Universitat Politècnica de Catalunya · BarcelonaTech (UPC)

Language of instruction: Spanish

Presentation

The Executive MBI, has as main objective to provide tools to professionals in order to manage the growth of the company based on innovation and entrepreneurial capacity. The program focuses on creating greater value for the customer, using, for example, a tool such as Open Innovation.

The teaching method of the program combines the lectures with the approach and resolution of cases collectively, in several of them, with the participation of its real protagonists. In addition, we use the most modern Simulation Business Software and the recording of the interventions of students for further evaluation, on a personal level, with the teacher.... [-]

Master of Research in Economics and Business

Objectives: The attainment of the student of the advanced training necessary, along with the development of the specific skills, so that, on completing the course successfully, they have the skills of a researcher that will enable them to undertake investigative work in economic sciences and in the management and running of organisations, individually and independently, and to begin Doctorate studies.

Characteristics

The Master's qualification comprises 60 ECTS credits distributed in an academic year. Of the total number of credits, 6 correspond to mandatory material covered to which are added 24 credits of an optional nature to be chosen methodologies, connected subjects, practical work in a company, and 30 credits for the mandatory Final Masters Project. Teaching will be semi-classroom based, with the support of technologies that facilitate distance learning by the students.The masters will be given in Spanish, except for some optional subjects that will be given in English.From the start of the Masters, the student will have a director of the Masters Final Project assigned to them, who will also work as their course tutor, advising them on the choice of optional material.... [-]

Our academic calendar is based on a quarter system (1 quarter = 10 weeks). Because of the program's flexible structure and modular design, multiple starting dates are available at the start of every Quarter and of every Term, in October, November, January, February, April, May, July, and August. All campuses follow the same academic calendar.

Full-time students can earn a Master degree in 1 academic year of 9 months, for a total of 3 quarters of 20 credits each, or within 12 months when spreading the workload.

Part-time students can earn a Master degree in 2 to 3 academic years, depending on the number of courses attempted per quarter, the course selection and the course planning; earning half the typical number of courses equals twice the duration of the full-time program. The more flexible the working hours, the more courses will be available to finish faster. Students are considered part-time while attempting 6 or fewer courses per quarter. Part-time studies are available only for students with a national passport or residence permit.... [-]

Our academic calendar is based on a quarter system (1 quarter = 10 weeks). Because of the program's flexible structure and modular design, multiple starting dates are available at the start of every Quarter and of every Term, in October, November, January, February, April, May, July, and August. All campuses follow the same academic calendar.

Full-time students can earn a Master degree in 1 academic year of 9 months, for a total of 3 quarters of 20 credits each, or within 12 months when spreading the workload.

Part-time students can earn a Master degree in 2 to 3 academic years, depending on the number of courses attempted per quarter, the course selection and the course planning; earning half the typical number of courses equals twice the duration of the full-time program. The more flexible the working hours, the more courses will be available to finish faster. Students are considered part-time while attempting 6 or fewer courses per quarter. Part-time studies are available only for students with a national passport or residence permit.... [-]

This optional program allows students who do not hold a business-related Bachelor degree or equivalent to earn up to an additional 30 credits in leveling courses in order to be fully prepared for our graduate programs. Refer to the graduate admission requirements for further details.

Students who do not hold a business-related Bachelor degree or equivalent may be required to complete an inbound assessment test prior to starting the graduate program, and, depending on the results, earn an additional number of credits in leveling courses from the Pre-Master program in order to be fully prepared for our graduate programs.

Students who do not hold a Bachelor degree or equivalent should apply for a Bachelor degree program, or for the Undergraduate Diploma top-up program. Refer to the undergraduate admissions catalog for further details. Students who have 15 or more years of relevant work experience may apply directly for the Pre-Master program and will be required to complete an inbound assessment test prior to starting the graduate program, and, depending on the results, earn an additional number of credits in specific undergraduate courses.... [-]

Inesdi launches the Master in Customer Intelligence/>

The Internet, digital platforms and information technologies are transforming our environment. 21st century companies need professional profiles in line with new market trends, so we promote this master's degree, with the aim of training professionals who can provide real solutions to the processes of digital transformation of the company.

This master in Customer Intelligence

The master's degree has the official title of Inesdi Digital Business School./>

We present the Master in Digital Communication/>

In addition to having the degree of Inesdi Digital Business School, you can obtain a University Degree from the University of Nebrija.

Module 1: Social Media Marketing Plan - End-of-course project/>

The Master in Business Innovation in Barcelona at GBSB Global Business School is a degree that transforms business professionals of today into the leaders, drivers, and advocates of innovation of tomorrow. This program encourages nurtures, and develops the innovative potential students possess.... [-]

There’s a global consensus on the idea that data stand as the coin in today’s business landscape, and will be the driver shaping the fourth industrial revolution.

Indeed, in the current so-called second machine age we are seeing the rise of new types of business models, corporate competences, customer-focused processes and managerial skills build around data science.

Companies require professionals that understand that data management and business analytics are deeply embedded in both traditional business models transitioning to new competitive approaches and digital natives alike.

Experienced data scientists, instead of digital newbies, will be playing a key role in leading corporate growth in the years ahead, understanding industry-specifi c drivers of success and leading the information-based transformation.... [-]

Exceed your potential with a Master in Business Management that values vision, ethics, and internationalization.

ESEI’s Master in Business Management programme lays the foundations for a successful career in ethical business management, teaching you the principles of company organization and administration.

Take the plunge and further your understanding of leadership and modern management practices in organizations of all sizes. You will enhance your knowledge of economic, financial and legal concepts and study interdisciplinary management strategy, go in-depth into topics such as human resources, sales management, global markets, and innovation.... [-]