There is currently a high demand for professionals to highly qualified to manage effectively the opportunities that digital marketing offers with specialized such as Traffic Manager, SEO, SEM, Community Manager, Analyst Digital, Mobile and Inbound Marketing profiles, which require training specifically due to the complexity of their duties.

The Master in Digital Marketing with specialization is a program designed to meet these needs, the hand of large industry experts, and where you will learn the basics of digital marketing and you will study some of the specific areas in which you want to deepen.

Upon completion of the Master in Digital Marketing, you will have a deep knowledge base in digital marketing can deepen and specialize in one area: Web Analytics; gamification; Mobile Marketing; Google Adwords; e-Commerce; Inbound Marketing or Digital Communication.... [-]

The boom and professionalization of the digital sector along with increased competition in sectors such as the "mobile" or "e-commerce" force companies to monitor, measure and optimize the advertising process and buying in each of its stages, and turn each visit into a business opportunity by offering memorable experiences.

In order to solve these problems and with the sole objective of improving results emerge new professional profiles such as digital analyst and conversion optimizer (CRO) and user experience (UX).

In the Master in Web Analytics, Usability and User Experience (UX) you formed to monitor, measure and improve investment company through a plan of action and continuous improvement, covering the art and science of achieving success through the data, usability and conversion to drive change in online business.... [-]

The Master in Entrepreneurship: The Entrepreneur Start Up is a unique, innovative and multidisciplinary program designed and developed by SeedRocket to help those with a strong entrepreneurial spirit who want to start a new business project.

The creation of new enterprises, analysis of the business model, marketing strategy and project finance will be the areas to be studied, with a fully practical methodology, and with the contribution of all the know-how and experience accumulated by SeedRocket mentors.

The objective of the Master in Entrepreneurship: The Start Up Entrepreneur entrepreneur is to provide the roadmap to follow the process to follow to convert a start up in a scale up.... [-]

The information available in the world grows exponentially. More than 90% of the currently existing data has been created in the last two years.

The business datificación reduces transaction costs and causes the appearance of new competitors initially outside the sector. Processing all this information available will be key to the Spanish and global companies to compete with each other and with new entrants.

In addition, the use of Big Data can help companies create new products or services in and out of your business 72% of large companies believe that Big Data has a very important potential in creating competitive advantages Main analysts (McKinsey, Gartner) provide a huge demand for data scientist profiles in the coming years.... [-]

The Master in Business Innovations & SelfEmpowerment - Face (Madrid) of MSMK - Madrid School of Marketing, gives you an insight into innovation as a key factor in the vision, strategy and results of the company, allowing you to develop a spirit of anticipation and improvement in the areas of business that will stimulate the creation of new scenarios and realistic and possible options for their business differentiation.

The highly specialized in Innovation and Marketing program allows you to develop your skills, competencies and knowledge in the culture of innovation, with Zenovation with new methodologies for innovation, disruptive technologies, with a customer-focused innovation with innovation ecosystems and with a strategic vision of innovation, allowing you to be innovative from the culture and art of innovation.... [-]

The Master in Business Analytics and Big Data is the answer to the need for a new professional who is able to extract useful knowledge from data in the context of proliferation of production data in organizations and on the Internet generally.

This program seeks to address the needs of data analysis in business. These new professionals sometimes called "data scientists" are called to play an essential role in the new competitive context that dominates decision-making based on the analysis of large volumes of data. Must be able to identify, collect, process, analyze, process and interpret the data in the context of specific business objectives. The program develops skills and integrative skills and areas of knowledge of business problems with quantitative and predictive techniques for making reliable and robust models. It also develops the skills and knowledge necessary to understand and manage the technology related to parallelism and associated mining processes to big data and data management and processing in cloud services.... [-]

Nowadays, companies are investing resources in initial vocational adequacy of university graduates when they join their organizations. Young professionals know the competences that the firm demand but not always respond to their demands.

The professional skills of university are diverse and plural, though not always meet the expectations of increasingly demanding labor market. Aware of this reality, the CIFF Foundation, the University Company and the University of Alcalá Foundation are committed to a program that explores the formation of professional skills and competencies that the university should acquire as they are incorporated into the work environment.

Curricular value and recognition of the institutions organizing the GAIA qualify the training program is given to the student in the process of incorporating companies and increase their employability. The teaching of the Master in Professional Development by the development of business practices not only make possible the training of newly qualified graduates but also their integration in the labor market demanding. Thus, the main objectives of the program are summarized in the following: - Develop professionally university students, preparing them for those most in demand by the market skills.... [-]

Professional Master CUE - Creation and Management for Entrepreneurs This program will prepare you in the global knowledge of all the steps to follow to be able to identify a business opportunity and develop all phases to make it a real company. We will teach you a practical keys and tools to build your own company and how to manage it. The business world is continually seeking new opportunities (through other products or services, improving technology, modifying processes, expanding market two, ...). In this context, the entrepreneur needs to turn a good idea into a business success.

&nbsp

To whom is it addressed?

Master en Gestión de Calidad y Excelencia Empresarial

Conocer y mejorar los procesos de las organizaciones es un activo que muchos profesionales deciden cultivar, conscientes del valor que supone para las empresas contar con expertos en normativas relacionadas con la gestión de la calidad y conocedores del camino a seguir para alcanzar la excelencia empresarial.

El Máster de Calidad y Excelencia Empresarial está dirigido a profesionales que desean especializarse en estas materias y, además, desean completar su formación global en el ámbito de la gestión empresarial, adquiriendo habilidades en la medición de satisfacción al cliente, gestión de procesos y mejora de los mismos, así como el diseño e implementación de modelos de excelencia.... [-]

Executive Master in Business Innovation (Executive MBI)

Accredited by: The Universitat Politècnica de Catalunya ·BarcelonaTech(UPC)

Language of instruction: Spanish/English

Presentation

The Executive MBI has as main objective to provide tools to professionals in order to manage the growth of the company based on innovation and entrepreneurial capacity. The program focuses on creating greater value for the customer, using, for example, a tool such as Open Innovation.

The teaching method of the program combines the lectures with the approach and resolution of cases collectively, in several of them, with the participation of its real protagonists. In addition, we use the most modern Simulation Business Software and the recording of the interventions of students for further evaluation, on a personal level, with the teacher.... [-]

Master in Business Innovation MBI

Accredited by: The Universitat Politècnica de Catalunya · BarcelonaTech (UPC)

Language of instruction: Spanish

Presentation

The Executive MBI, has as main objective to provide tools to professionals in order to manage the growth of the company based on innovation and entrepreneurial capacity. The program focuses on creating greater value for the customer, using, for example, a tool such as Open Innovation.

The teaching method of the program combines the lectures with the approach and resolution of cases collectively, in several of them, with the participation of its real protagonists. In addition, we use the most modern Simulation Business Software and the recording of the interventions of students for further evaluation, on a personal level, with the teacher.... [-]

Our promise to students requires us to adapt to business contexts in the most effective and professional way for both active professionals and newly-qualified graduates year by year. The new Fundesem MBA provides, first of all, the essential global vision for any manager, while, at the same time, allowing the student to become a qualified specialist in his/her special area of interest.

The concept of the Fundesem MBA leads, firstly, to an integrated managerial and global vision of the company which is essential for any professional wishing to improve and advances his/her management career. Secondly, this global perspective of the company will be complemented by a specialization in his/her particular area of interest.... [-]

Master of Research in Economics and Business

Objectives: The attainment of the student of the advanced training necessary, along with the development of the specific skills, so that, on completing the course successfully, they have the skills of a researcher that will enable them to undertake investigative work in economic sciences and in the management and running of organisations, individually and independently, and to begin Doctorate studies.

Characteristics

The Master's qualification comprises 60 ECTS credits distributed in an academic year. Of the total number of credits, 6 correspond to mandatory material covered to which are added 24 credits of an optional nature to be chosen methodologies, connected subjects, practical work in a company, and 30 credits for the mandatory Final Masters Project. Teaching will be semi-classroom based, with the support of technologies that facilitate distance learning by the students.The masters will be given in Spanish, except for some optional subjects that will be given in English.From the start of the Masters, the student will have a director of the Masters Final Project assigned to them, who will also work as their course tutor, advising them on the choice of optional material.... [-]

Our academic calendar is based on a quarter system (1 quarter = 10 weeks). Because of the program's flexible structure and modular design, multiple starting dates are available at the start of every Quarter and of every Term, in October, November, January, February, April, May, July, and August. All campuses follow the same academic calendar.

Full-time students can earn a Master degree in 1 academic year of 9 months, for a total of 3 quarters of 20 credits each, or within 12 months when spreading the workload.

Part-time students can earn a Master degree in 2 to 3 academic years, depending on the number of courses attempted per quarter, the course selection and the course planning; earning half the typical number of courses equals twice the duration of the full-time program. The more flexible the working hours, the more courses will be available to finish faster. Students are considered part-time while attempting 6 or fewer courses per quarter. Part-time studies are available only for students with a national passport or residence permit.... [-]

Our academic calendar is based on a quarter system (1 quarter = 10 weeks). Because of the program's flexible structure and modular design, multiple starting dates are available at the start of every Quarter and of every Term, in October, November, January, February, April, May, July, and August. All campuses follow the same academic calendar.

Full-time students can earn a Master degree in 1 academic year of 9 months, for a total of 3 quarters of 20 credits each, or within 12 months when spreading the workload.

Part-time students can earn a Master degree in 2 to 3 academic years, depending on the number of courses attempted per quarter, the course selection and the course planning; earning half the typical number of courses equals twice the duration of the full-time program. The more flexible the working hours, the more courses will be available to finish faster. Students are considered part-time while attempting 6 or fewer courses per quarter. Part-time studies are available only for students with a national passport or residence permit.... [-]