Masters Programs in Business in Brazil 2022

The course aims to train professionals in the analysis of business problems and in the use of analytical techniques to deal with the complexity, diversity, and high volume of digital data (“Big Data”) that characterize the current competitive context. It is focused on the convergence of skills, balancing the acquisition of knowledge with the practical application of methods aimed at data modeling, quantitative analysis, identification, and problem-solving, and business management. Thus enabling the development of analytical capacity, with a focus on practical applications, to manage and conduct projects that involve structured and unstructured databases (Big Data), among other capabilities. -

Promote the professional qualification of the participants, providing an in-depth study on the different subjects related to the companies' marketing area, enabling them to make decisions in an increasingly globalized and competitive world. -