Why our MIB?

The MIB at Universidad EAFIT provides a unique international and multicultural experience to students from different walks of life.

Curriculum

The MIBs integrated core curriculum covers several key areas in international business: research foundations and statistics, managerial and global economics, strategy, operations and communications. Our courses build on and complement each other.

Our faculty uses a variety of teaching methodologies to develop key capabilities required in the ever-increasing complexity of the global economy and international markets, like active learning, group projects, and simulations.

Part-time MIB (4 semesters)

Students of our regular part-time MIB program will participate during 4 semesters in different courses and activities, requiring approximately 24 hours of classroom presence (also video conference possible) and 72 hours studying remotely per month (6h + 18h per week).... [-]

OPEN CALLS IN BARCELONA, MADRID AND ONLINE

Inesdi launches the Master in Customer Intelligence/>

The Internet, digital platforms and information technologies are transforming our environment. 21st century companies need professional profiles in line with new market trends, so we promote this master's degree, with the aim of training professionals who can provide real solutions to the processes of digital transformation of the company.

This master in Customer Intelligence

The master's degree has the official title of Inesdi Digital Business School./>

Master's degreePractical teaching and real business cases.Personalized tutoring in the completion of the End of Course Project.Work guidance through an individualized "Career Plan".Development of an "Online Measurement and Data Analytics Plan."Program... [-]

OPEN CALLS IN BARCELONA, MADRID AND ONLINE/>

We present the Master in Digital Communication/>

In addition to having the degree of Inesdi Digital Business School, you can obtain a University Degree from the University of Nebrija.

Possibility of doing the Postgraduate course in person, online or blended.Practical teaching and real business cases.Personalized tutoring in the completion of the End of Course Project.Work orientation through an individualized "Professional career plan".Development of a "Digital Communication Plan" and an "Online Measurement Plan".Program

Module 1: Social Media Marketing Plan - End-of-course project/>

What is and how to develop a Social Media Marketing PlanResponsibilities in Social MediaHow to submit an SMM plan... [-]

OPEN CALLS IN BARCELONA, MADRID AND ONLINE/>

We present the Master in Digital Marketing/>

The Internet, digital platforms and information technologies are transforming our environment. Companies need professional profiles in line with new market trends, so we promote this Master's Degree with the official title of the Nebrija University: to train professionals who can provide solutions to the digital transformation in which we are immersed both companies, as society in general.

This Master with a university degree in Digital Marketing

Master's programIntroductory Module: Principles and foundations of the Digital EconomyModule 1: Digital Marketing and Social Media I Plan for an e-commerceModule 2: Social NetworksModule 3: Digital Marketing and Social Media II Plan for an e-commerceModule 4: Productivity ToolsModule 5: ORM - Online Reputation Marketing and monitoring toolsModule 6: Content ManagementModule 7: Social Media ApplicationsModule 8: Digital Marketing and Social Media III Plan for an e-CommerceModule 9: Recruitment and Conversion Strategies I: Inbound MarketingModule 10: Recruitment and Conversion Strategies II: Digital AdvertisingModule 11: Web analytics and profitabilityModule 12: Plan of Digital Marketing and Social Media IV for an e-commerceModule 13: Loyalty and engagement strategies in digital environments (engagement)Module 14: Mobile MarketingModule 15: Managing an e-commerceModule 16: Entrepreneurship in the digital economyFinal Master Project: Presentation of the Digital Marketing Plan and launch of an e-commerce... [-]

Continuous and increasingly rapid changes in the business environment (increased competition, the impact of new technologies, economic globalization ...) require strict control in the company. Therefore, today, one of the most popular places is the technical planning and internal control (or financial controller), a figure of great responsibility within the company. This program created with the aim of training in those subjects in which to specialize a financial controller: management control and cost accounting audit, treasury management and financial management.

GOALS

With this program, the aim is to equip participants personal and professional skills needed for effective project management and for effective business management skills.... [-]

THE MASTER IN MANAGEMENT BUSINESS INTERNATIONAL AND TRADE OUTER It has been designed for a

completed 100% online wide flexitime absolute geographic independence

The Master in International Trade provides a strategic view of changing international business scenario.

GOALS Provide businesses and human capital which operates in international environments qualified to adequately address the process of making strategic decisions and solving problems related to the management of international trade. To publicize the new vision, guidelines, fundamentals, prospects and factors that directly affect the global scenario of global business, characterized by increasing complexity and constant changes subjugation. Equipping attendees with the practical and theoretical knowledge as well as the tools and skills needed to function in international markets, allowing present situations and make strategic decisions related to the external dimension of the organization, its international projection and commercialization of products and / or service. Analyze how the operation linked to international business from a methodological perspective eminently useful and practical is managed. recipients Directors, Assistants and Administrative Department of Export Companies. Consultants and Consultants in business internationalization. Mypes managers and Micromypes. Foreign trade professionals in all areas. Grade Career College Students and Graduate Area, related to the subject taught. Anyone interested in acquiring the knowledge and skills necessary to enter the complex and changing world of international trade and strategic management tasks associated with such activity. academic content MODULE 1: Introduction to International Trade: Basic Concepts. Process on Globalization and International Economy MODULE 2: Strategic Policy and International Markets Location. Economic Blocks:... [-]

Master in International Business

Train competent professionals that based on a clear conceptual understanding of trade policy, are able to design and implement joint operations related to trade and financial movements that develop within the global community, both in the public and private taking into account the challenges and opportunities posed by the inclusion of Colombia in the international market under the principles of Christian philosophy and humanistic formed with ethical and civic spirit, creative and critical.APPLICANT PROFILE

• Graduated from undergraduate university recognized by the Colombian authorities

• Ability to read the English language GRADUATE PROFILE ... [-]

The Master in Business Management and Marketing provides the skills and precise theoretical to effectively develop business and marketing efforts that require businesses: consumer awareness, competitive advantage, positioning, channel, etc.

Addressed to

Professionals who wish to broaden their knowledge in the area of ​​Marketing with the aim of: - Develop a career in a marketing department companies products or services to the consumer. - Getting into the new approaches and techniques Marketing for eventual specialization in one of these areas for the future.

Case Method

Methodology: Online

Duration: 730 hours of training (12 months)

Intakes: February, June and October... [-]

THE MASTER IN MARKETING AND SALES It has been designed for a completed 100% online wide flexitime absolute geographic independence

It has 9 specific modules of the disciplines of marketing and sales, which will allow the creation of memorable experiences that enhance the loyalty of your customers.

GOALS

At the end of the completed Master Marketing and Sales, the participant will have achieved the following transfer targets:

Change the way we do marketing companies Knowing the process of creating demand Learn to apply neuromarketing in decision-making Determine different social behaviors and how communities are formed Apply different forms of experiential marketing Develop an action plan relational Design and implement a successful Value Proposition Understanding the commercial phenomenon, from understanding and strategy development management experience Define and develop tools for business management Implement a business plan with a strong emphasis on selling Evaluate the role of the parts of the plan, as well as the impact of each decision on the implementation and commissioning Review, evaluate and improve sales management practices within the company Plan the necessary commercial structures to achieve through sales teams, solid relationship with the client Identify necessary and effective tools for sales teams achieve their professionalism in the face of increasingly demanding markets To determine the impact of business decisions on results recipients ... [-]

The Master in Management and Business Administration develops the knowledge, skills and competencies to exercise to positions of responsibility and executive directors. Our master develops in participants oriented entrepreneurship to discover business opportunities that add value to the company.

In agreement with the Pedagogical and Technological University of Colombia

Qualified Registry of the Ministry of National Education of Colombia. Resolution No. 3863 of May 11, 2011

Addressed to

It is aimed at professionals and executive management responsibility who want to strengthen management capabilities and global and inclusive vision to address the increasingly complex and changing challenges of the business world.... [-]

Master in Innovation

The Master’s Degree in Innovation is an on-campus “deepening master’s degree” offered in Colombia along with the possibility of being granted a double master’s degree in Business Administration (MBA) specialized in Management of Technology Companies from Universidad Antonio de Nebrija (Spain).

This master’s degree is designed to train managers, consultants, entrepreneurs, government leaders and researchers in advanced knowledge and skills with the purpose of understanding, designing and managing programs to promote innovation within companies, as well as in the skills necessary to lead the different stages of this kind of projects.

It is designed to train professionals in the areas of marketing, product management, and sales; engineers and developers of research and development departments; and strategists and entrepreneurs able to serve as managers of innovation within companies. They will be in charge of research and development areas, and product and service development, thus generating a competitive advantage for their companies.... [-]

Master's in Business Creation and Management

The Master’s program in Business Creation and Management is offered in Colombia through an academic agreement between Universidad EAN and Universidad Antonio de Nebrija (Spain). The program is headed at Universidad Antonio de Nebrija by the School of Postgraduate Studies, with the participation of the Confederación Iberoamericana de Jóvenes Empresarios (CIJE). At Universidad EAN, the program is offered jointly through the Faculty of Postgraduate Studies and the Faculty of Distance Education and in collaboration with Red de Jóvenes Empresarios Exportadores de Colombia (REDEXPO). The program aims to create managers and Colombian, Spanish and Latin American business people in general, in order to help businesses realize their full potential and in so doing, sustain the economic growth of both the business and the country’s economy in upcoming years.... [-]

Justificacion

La globalización y la apertura de los mercados generaron en las organizaciones la búsqueda de estrategias de supervivencia crecimiento y rentabilidad. Para afrontar estos retos se ha dado un gran impulso a la productividad y la competitividad mediante el desarrollo de los sistemas integrados de gestión en las organizaciones, por lo tanto se requieren profesionales éticos e innovadores que a nivel directivo trabajen en la implementación estratégica de los sistemas integrados de gestión para alcanzar niveles de mayor productividad, sostenibilidad y el logro de ventajas competitivas.

Objetivos

La Maestría en Gerencia Integral de la Calidad y Productividad de la Fundación Universidad de América propende por desarrollar competencias y habilidades para la gerencia de los sistemas integrados de gestión de la calidad en cualquier ámbito empresarial mediante el análisis, planeación, evaluación y gestión estratégica, con liderazgo proactivo, trabajo en equipo, ética y responsabilidad social, comunicación asertiva, creatividad e innovación; generando en las organizaciones un valor agregado a los procesos e impulsando cambios significativos en el entorno económico, social, tecnológico y cultural.... [-]

A Masters – your passport to the business world.

The Access Masters Tour will introduce you to a wide range of Masters programmes and will connect you to representatives from some of the world’s best business schools. By registering, you will gain access to the full programme of the event.

Open Fair

The Open Fair gives prospective students the chance to meet school representatives at their stands without any prior appointment, but after registration for the event. Masters programmes presented during this part of the event cover a wide range of fields including: Engineering, Finance and Accounting, Humanities, Information Technology, International Relations, Law and Legal Studies, Management, Marketing, Mathematics, Medicine and Nursing, Science, Social Sciences.... [-]

A Masters – your passport to the business world.

The Access Masters Tour will introduce you to a wide range of Masters programmes and will connect you to representatives from some of the world’s best business schools. By registering, you will gain access to the full programme of the event.

Open Fair

The Open Fair gives prospective students the chance to meet school representatives at their stands without any prior appointment, but after registration for the event. Masters programmes presented during this part of the event cover a wide range of fields including Engineering, Finance and Accounting, Humanities, Information Technology, International Relations, Law and Legal Studies, Management, Marketing, Mathematics, Medicine and Nursing, Science, Social Sciences.... [-]