Masters in Business Management in Rio de Janeiro in Brazil. THIS PROGRAM IS IN PORTUGUESE Taught Create and implement communication strategies and marketing from the perception of opportunities, combining the identity of the brands in contemporary marketing context. 3rd Panel and Mkt With Fashion Home: March Classes: Tuesday and Thursday - 19h30 to 22h30 Hours: 400 hours Portuguese language Description and Objectives: The course Postgraduate Diploma in Marketing and Communication IED Fashion Rio Professional way able to create and implement communication and marketing strategies from the perception of opportunities, combining the identity of the brands in contemporary marketing context. With emphasis on the Brazilian scene at its interface with the domestic and foreign markets and exploitation of segments - from production to consumption experience - the course offers courses that address the communication and marketing strategies, the fashion chain, behavior, innovation, retail, branding and creative economy, also featuring workshops conducted by professionals. Audience: Designers from all areas, professionals with training and a degree in fashion, textile, advertising, communication, journalism, marketing and related fields as well as people with experience in the fashion industry. Course topics: Cultural: Fashion systems, interfaces Contemporary Fashion, behavior and Innovation, Trends and New Scenarios, Creative Economy and Entrepreneurship; Chain and Fashion Market; Processes and Brand Management. Technique: Brand Management; Fashion Marketing Plan; Strategic Marketing; Finance; Registration Marks and Intellectual Property; Integrated communication; Communication plan; Fashion Communication. Projetual: Planning project Marketing and Communication. Final project creation in the fashion area of ​​marketing and communication exploring different languages,... [-]

Goals The MADE's mission is to produce knowledge and train professionals in business management to work in teaching, research and business practice, stimulating critical consciousness that contributes to the scientific, technological, cultural and social development of the country, with ethical commitment and social responsibility. Given its professional nature, MADE has as general objectives: a) develop the specific skills related to business management with emphasis on the processes of change and business development; b) develop technical and scientific production that can contribute to the academic and professional debate on the interdisciplinary themes that are built around the business administration; c) consolidate the rapprochement between the Estacio de Sa University, the business community, development agencies and regional integration organizations to promote a permanent exchange of experiences. Duration of the course The Master in Management and Business Development (MADE) is structured to be completed within 24 months, counting from the date of enrollment of the student in the course and comprising four semesters, as follows: a) the first two semesters for compliance with 12 required courses; b) the third semester for I Guidance (development and qualification of the dissertation project); and c) the fourth semester for Orientation II (implementation of field research, pre-defense seminar and dissertation). Concentration area The area of ​​concentration MANAGEMENT AND BUSINESS DEVELOPMENT aims to develop the skills and the specific skills of management whose daily life is change. In this context, the area of ​​concentration is structured in two lines of research focusing on the key business skills required... [-]