Master's Program in Brand Management in Italy

View Masters Programs in Brand Management in Italy 2019

Brand Management

The benefits of a Masters extend beyond improving your earning potential. They can provide you with personal and professional skills to accelerate your development. They are also an opportunity to differentiate yourself from your peers, many of whom will have similar A-level and undergraduate qualifications.

The ability to sell a brand and keep it poignant and relevant in a changing consumer market are some of  the main tenets students can learn in a curriculum focusing on brand management.

Officially known as the Italian Republic, the country is found in southern Europe. The official language is Italian and the cultural rich capital is Rome. Many of the world's oldest universities are located in Italy, in particular the University of Bologna (founded in 1088). There are three Superior Graduate Schools with "university status", three institutes with the status of Doctoral Colleges, which function at graduate and post-graduate level.

Top Master Programs in Brand Management in Italy 2019

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Master in Brand Management

IED – Istituto Europeo di Design Rome
Campus Full time 11 months March 2019 Italy Rome

9th edition - The Master course in Brand Management trains professionals able to build and manage brands in any B2B and B2C context, following a work methodology aimed at the construction of a clear and efficient brand strategy. The history of a brand tells us about the present, past and future of an institution. To develop it and to keep it successful is the mission of every Brand Manager. For this reason, the course chose as Teaching Partner Saatchi&Saatchi, which is among the most important companies in the field of creative communication and advertising: “We make people fall in love with the products and services of our client brands. Thanks to our innovative ideas, we transform brands in Lovemarks, generating customers’ loyalty beyond reason. We passionately believe in the power of ideas to make the difference and to motivate.” The Master boasts also the following partners: Fondazione per la Musica per Roma – Auditorium Parco della Musica, La Via del Tè, Mercato Metropolitano, Milleocchiali. [+]

THIS COURSE IN HELD IN ENGLISH LANGUAGE.

9th edition - The Master course in Brand Management trains professionals able to build and manage brands in any B2B and B2C context, following a work methodology aimed at the construction of a clear and efficient brand strategy.

The history of a brand tells us about the present, past and future of an institution. To develop it and to keep it successful is the mission of every Brand Manager.

For this reason, the course chose as Teaching Partner Saatchi&Saatchi, which is among the most important companies in the field of creative communication and advertising: “We make people fall in love with the products and services of our client brands. Thanks to our innovative ideas, we transform brands in Lovemarks, generating customers’ loyalty beyond reason. We passionately believe in the power of ideas to make the difference and to motivate.”... [-]


Master in brand management and communication (in partnership with cba design - carmi and ubertis)

IED – Istituto Europeo di Design Milan
Campus Full time 1 year November 2019 Italy Milan

The Master in Brand Management and Communication aims to train a professional figure who, in the company or agency is able to manage the branding and define a brand strategy that combines the tangible values ​​of quality and performance as intangibles mainly related to differentiation, relevance, esteem and reputation. [+]

The Master in Brand Management and Communication aims to train a professional figure who, in the company or agency, is able to handle branding activities and to define a brand strategy that matches the tangible values ​​of quality and performance those intangible that are mainly related to differentiation, relevance , esteem and reputation. A complete professional, capable of use with command of both the creative language of strategic design is the coach of the branding process.

Professional Opportunities - The master prepares professional figures who can enter the company, agency, consulting companies, with different roles. For the company: Brand Manager, Brand Specialist, Marketing Manager, Product Manager. For consulting companies: Project Manager, Client Manager, Strategist, Brand Consultant. For the agency: Strategic Planner, Account Manager, Digital Strategist, New Business Manager. For the company: Startupper.... [-]