A Master of Advertising provides the knowledge and experience to climb the corporate ladder in the advertising industry. Students in the program will be prepared for a career as an advertising manager, planner or researcher. Opportunities as media sales representative or copywriter is also attainable within the Master of Advertising program.
The metropolitan area of New Zealand, Auckland has built its reputation upon the solid grounds of best educational standards. Auckland is home to many reputed educational institutions. University of Auckland, Auckland University of Technology, Manukau Institute of Technology and Massey University are the most prominent names.
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Our Creative Advertising course differs from other advertising programs because we run it like a full-time creative department within an agency. Students learn by doing and doing it at a challenging pace. [+]
Our Creative Advertising course differs from other advertising programs because we run it like a full-time creative department within an agency. Students learn by doing and doing it at a challenging pace.
It’s a full day, five-day week, year-long, heady rush of a course with brief after brief; competition after competition; and constant feedback from a full-time tutor who has worked as an advertising creative – as well as a constant stream of industry mentors and guests.
It’s a course in which you’ll learn how to be brave and fearless about ideas. You’ll learn copywriting and art direction by actively working in teams and you’ll be working to tight deadlines by responding to real briefs from agencies, mentors, and clients. You’ll learn by benchmarking your ideas against students worldwide and nationally by entering your work into international and Australian competitions. Better yet, you’ll learn about effective messaging in all mediums from online posts to physical posters; from newspapers and magazines both online and real; from scripted radio to unscripted radio; from video on a TV to video on your mobile; and mediums that don’t even look like advertising mediums such as activations and useful products and services that can change people, places and communities for the better.... [-]