Master's Degree in Business Events and Tourism (MICE) - On-Site and Online

ESODE Business School

Program Description

Read the Official Description

Master's Degree in Business Events and Tourism (MICE) - On-Site and Online

ESODE Business School

Presentation of the Program

Acquires a comprehensive vision of the industry of events and business tourism, expanding knowledge and experiencing direct contact with the MICE sector.

goals

Address the set of activities related to the MICE industry and business tourism with guarantees of success.

Manage techniques to efficiently operate and manage each operational phase of the different types of events.

Promote the essential skills in the exercise of managerial functions in the professional organization of congresses, conventions, incentives, fairs and other types of events.

Addressed to

  • Graduates or university graduates.
  • Professionals linked to the tourism sector.
  • WITHOUT UNIVERSITY TITLE: certify 3 years of work experience.

Modules

  1. Introduction to the MICE sector
  2. Classification of the market; Types of events
  3. Strategic management in the MICE sector
  4. Factors and actors in the MICE segment
  5. Marketing and communication in the MICE sector
  6. Protocol in the organization of events
  7. Coordination and management of work teams
  8. Production of events in the MICE sector
  9. The post-event. Measurement and management of results

Methodology

In Online mode , the student will receive all the information and advice through the virtual classroom and will have individualized tutorials for its correct development.

The modality includes:

  • Dual training: theoretical-practical classes
  • Guaranteed and remunerated practices in leading companies.
  • Training in virtual campus.
  • Master lectures.
  • Visits to locations and spaces of interest.
  • Continuous assessment.
  • Presentation of final project.

Modality

ESODE Business School offers this master's degree in two modalities:

  • PRESENTIAL: The master's degree will last for one academic year, with a theoretical part and a practical part. The classroom training will take place from Monday to Friday in the morning.
  • ONLINE: It will last for 7 months.

Practices

The student who decides to take the Master's Degree in the PRESENTIAL modality will take part in paid and guaranteed curricular practices in the best companies or institutions of the country. Thus, the student will complete 4 months of internships favoring the acquisition of skills that facilitate their employability, always appropriate to the level of studies completed *.

In-company training is mandatory and monitoring of student performance will be done through an academic tutor by ESODE Business School and another tutor designated by the company.

Students who choose to choose the ONLINE modality, ESODE Business School offers the possibility of requesting internships (unpaid) in our companies and collaborating institutions, always subject to availability of places in them.

* Students who are working in the organization of events can validate their practices.

On-site Call

  • November 2018 - Open registration

Online Call

  • October 2018 - Open registration
  • March 2019 - Open enrollment

Titling

The students of ESODE, once the training program is finished, will obtain the Master's degree in Meetings, Incentives, Conventions and Events, MICE .

This school offers programs in:
  • Spanish (Spain)


Last updated August 16, 2018
Duration & Price
This course is
Online
Campus based
Start Date
Start date
Oct. 2018
Nov. 2018
Duration
Duration
7 - 12 months
Part time
Price
Price
5,990 EUR
Information
Deadline
Locations
Spain - Madrid, Community of Madrid
Start date : Nov. 2018
Application deadline Request Info
End date Request Info
Spain - Spain Online
Start date : Oct. 2018
Application deadline Request Info
End date Request Info
Start date : Mar. 2019
Application deadline Request Info
End date Request Info
Dates
Oct. 2018
Spain - Spain Online
Application deadline Request Info
End date Request Info
Nov. 2018
Spain - Madrid, Community of Madrid
Application deadline Request Info
End date Request Info
Mar. 2019
Spain - Spain Online
Application deadline Request Info
End date Request Info