Master in Business Management and Sales Management
In a short time we have witnessed the globalization, the development of new information technologies, comprehensive introduction to the Internet in our lives and new patterns of buying behavior of customers.
Clearly there is a new business paradigm, where the sale is not an end but a means to achieve customer loyalty. In this context, business managers need to strengthen existing and develop new skills that enable them to successfully address the professional and personal challenges they face.
The Master in Business Management and Sales Management teaches participants to manage sales teams in a changing and increasingly globalized, a thorough knowledge of our customers and, ultimately, to handle the tools necessary to achieve sales targets marked by the organization.
The program is designed to achieve the following objectives:
- Develop the skills to understand, develop and implement business plans and sales success.
- Enhance the skills necessary to formulate and plan sales strategies aligned with business objectives.
- Select, train, compensate, lead and motivate a successful sales team.
- Understand the logistics and delivery of products or services as a key strategic element in response to customer requirements.
- Give participants the necessary notions of accounting and finance.
- Develop and enhance the management skills of participants.
The program is developed with a methodology aimed at the professional growth of our participants through the development of generic skills and specific. The exchange of experiences with teachers, teamwork and learning resources available to participants ensure continuous improvement and the immediate application of learning.
- Personal and managerial skills
- Coaching sales network
- Network management sales
- Customer Relationship Management
- Marketing analytics and marketing tools
- Sales Plan
- Business Action Plan
Methodology and Ogy
The use of a virtual campus provides permanent access to all participants for learning resources, as well as updated information on the planning of courses and assessment of their progress.
* Business Game
Participants will be organized by groups, which have to meet the demands of a business from their strategic approaches to the income statement, checking and comprehending the action of marketing management from the perspective of business development.
Requirements and Qualifications
The fundamental goal of our admissions process is to ensure the suitability of candidates, through their professional and academic curriculum.
To start the application process you must complete an appropriate form so that the candidate's profile can be assessed by our Academic Committee. If the resolution of admission issued by the Academic Committee requested program is positive, the candidate may formally register for the program.
People who successfully complete the program, obtained a master's degree in Sales and Sales Management by EAE Business School. In addition, participants who meet the academic requirements set obtained the title Master of the Universitat Politecnica de Catalunya (if performed in Barcelona) or the University Camilo José Cela (if performed in Madrid).
To obtain the universities that grant degrees, it is necessary to satisfy the requirements applying these institutions.
This school offers programs in: