Master of Sport Management

Massey University

Program Description
AACSB Accredited

Master of Sport Management

Massey University

Massey’s Master of Sport Management is a unique new 180-credit programme that will qualify you for a professional career in the sports industry.

Be a sport manager of tomorrow

The increasing professionalisation of sport means there is a growing demand for qualified managers to manage and promote sports affairs. To be an effective sport manager of tomorrow, you will need a strong background in both business management and sport-related subjects. The Master of Sport Management combines broad business training and specialist skills to give you an excellent basis for careers in all areas of sport management.

Massey Business School is ranked in the top 2% of business schools globally.

Unique in New Zealand

The Master of Sport Management is a unique qualification in New Zealand. No other university offers a similar sports qualification in conjunction with a business school, making it the country’s only professional practice, 180-credit, sport management-specific qualification. The course is specifically designed to meet the needs of sport organisations. You will gain a valuable, flexible and highly marketable qualification, giving you skills and in-depth understanding in a broad range of management and sport-related areas.

Qualify more quickly

This new 180-credit programme will get you qualified in less time than a traditional master’s. You can complete it in twelve months of full-time study. If you study part-time it will take between two and a half and five years.

Insider industry knowledge

Massey has strong strategic partnerships with regional and national sport organisations. You will meet sport industry professionals through in-class guest lectures, field trips, the 60-credit professional practice course, and researching for assignments. You will acquire the knowledge and skills vital to excel as a sport management professional.

Be in demand

There is a market demand for professionally qualified sport managers. As sports bodies become more commercially focused, there will be a growing need for suitably qualified people like you with a sport and business background.

Research and teaching expertise

Massey’s Master of Sport Management staff are recognised as top researchers in sport management, with publications in the main sport management journals and as members of editorial boards for key journals, such as the Journal of Sport Management.

Study when and where it suits you

The Master of Sport Management can be studied full-time or part-time, through distance learning or internally at Auckland.

Compulsory courses (120 Credits)

  • 152.707 Leading and Changing Organisations
  • 152.752 Project Management
  • 234.731 Advanced Sport in the Social Context
  • 234.732 Advanced Sport Management
  • 234.832 Professional Practice in Sport Management


In a competitive employment market, qualification and credential “inflation” mean that organisations increasing want people with graduate qualifications. Massey’s Master of Sport Management offers you a chance to get qualified for a particular vocation in sport and related industries, where employment opportunities are growing. With the Master of Sport Management’s dual emphasis on management and sport, you will be well placed to take advantage of these opportunities.

With a Massey Master of Sport Management, you can work in:

  • national sport organisations
  • national recreation organisations
  • regional sports trusts
  • one of the thousands of clubs and provincial or regional sporting organisations
  • territorial authorities (district and city councils)
  • managing national and international events
  • managing sport facilities
  • private enterprise
  • sport coordination in schools
  • high-performance sport
  • Sport NZ

Entry requirements

Admission to the Degree of Master of Sport Management requires that the candidate will:

  • have been awarded or qualified for the Bachelor degree, or equivalent qualification, having achieved a grade average of at least a B- in the highest level courses, or;
  • have been awarded or qualified for the Postgraduate Diploma in Sport Management or the Postgraduate Diploma in Sport and Exercise with an endorsement in Sport Management, having achieved a grade average of B.
This school offers programs in:
  • English

Last updated February 9, 2017
Duration & Price
This course is Campus or Online
Start Date
Start date
May 2017, August 2017, January 2018
3 - 10 semesters
Part time
Full time
Start date May 2017, August 2017, January 2018
New Zealand Auckland
Application deadline Request Info
End date Request Info
Duration 3 - 10 semesters
Price Request Info