The Master of Science in Marketing Management is designed to develop an in-depth knowledge of relevant and innovative marketing skills and techniques for prospective students interested in pursuing marketing careers.
The program provides tools, theories, frameworks, critical thinking skills, and learning-by-doing projects in areas that include brand management, sales management, digital marketing, market research, and product development. This allows for more effective development, enhancement, and refinement of marketing knowledge and skills that are so critical to professional success in the field of marketing management.
Program Highlights
Use of the Best Case-Studies & Learning-by-Doing.
Faculty Is Current Marketing Managers & Directors.
Practical Company Visits & Learning Outside the Classroom.
Students from More than 100 Different Countries.
Exclusive Access to Various Networking Events.
Career Opportunities with Renowned International Companies.
Rankings, Accreditations and Partnerships
Accredited by the Accreditation Council for Business Schools and Programs (ACBSP)
Awarded as a Five Stars Business School for Teaching Quality by QS Ranking System
The only higher education institution in Spain accredited by Microsoft as a leader in digital education
Received 3 top scores in U-Multirank for divisions of Research, Teaching & Learning and International Orientation
What you will learn
Develop professional skills:Foster the essential skills needed in market research, digital marketing, product and brand development.
Attain relevant knowledge:Specialize in your passion. Whether you are interested in advertising, digital media, brand management, or market research analysis, students will take an in-depth look at various functional areas within the field of marketing management.
Develop skills for the digital economy:Enhance your online skills and competencies to support a consumer demographic that elects to research trends, read reviews, and purchase products through e-commerce platforms and social media channels.
Gain practical career preparation:Discover how to strategize and negotiate through case studies, debates, and projects that replicate challenges marketing professionals currently face worldwide.
Career opportunitiesBenefit from GBSB Global Business School’s large selection of resources that help students lay the groundwork to achieve their professional goals as a result of attending the master of marketing management.
Students studying for their Master in Marketing Management are supported by GBSB Global faculty and staff who prepare them for the next phase of their lives by offering professional workshops, corporate business presentations on campus, and career orientation services.
Admission Requirements
To be qualified for admission to Master in Marketing Management, you must:
Have earned a Bachelor’s degree (or equivalent) or higher; be in the process of finalizing your Bachelor’s degree (or equivalent), or demonstrate a high level of relevant professional experience
Have a high level of English language
Complete all required forms for admission and submit all required documents
