Today's businesses collect an incredible amount of data from nearly every customer touch point, from point-of-sale transactions, customer service interactions, social media feedback, search engine entries, market research activities, sales data, demographic information, and more. As of now, only a tiny portion of this data is analyzed. By getting a business analytics master’s degree, you will become skilled in using big data to create powerful solutions to help companies increase sales, reach new customers, develop new products, enhance customer experiences, and more. You will acquire a broad and in-depth training in multiple disciplines related to business analytics, including management information systems (MIS), marketing, accounting, finance, management, and engineering. The program prepares you to enter one of today’s top business careers.
The business analytics program is career-focused. It was developed in conjunction with top employers, such as Intuit, Excellus, and PriceWaterhouse, with a curriculum designed to help students understand and connect contemporary analytics technologies with today's business practices. Students are prepared for positions in such areas as marketing research, analytics, and consulting; digital analytics; web intelligence and analytics; accounting and financial analytics and risk management; supply chain analytics; customer analytics; and consulting.
International Students: F-1 OPT STEM 17-Month Work Extension
International students receiving the MS in business analytics degree qualify to apply for a 17-month work extension to their OPT (Optional Practical Training) period. This extension means that students could be eligible for up to two and a half years of work in the United States.
The extension is exclusive to qualifying STEM (science, technology, engineering or math) focused programs. The MS in business analytics program qualifies for an F-1 OPT STEM Extension, under the CIP Code 27.0103-Analysis and Functional Analysis in the 2012 STEM-Designated Degree Program List published by the U.S. Immigration and Customs Enforcement (ICE) office. For more information, please visit the U.S. Citizenship and Immigration Services (USCIS) webpages: Understanding F-1 OPT Requirements and Questions and Answers: Extension of Optional Practical Training Program for Qualified Students.
- Commercial Banking and Credit
- Internet and Software
- Investment Banking
- Management Consulting
Business analytics, MS degree, typical course sequence
- MGIS-650 Introduction to Statistical Analysis and Data Analytics
- BANA-680 Data Management for Business Analytics
- FINC-780 Financial Analytics
- BANA-780 Advanced Business Analytics
- MKTG-768 Marketing Analytics
- BANA-785 Business Analytics Experience (Capstone)*
- Analytics Electives*
- Free Elective*
* The Business Analytics Experience (BANA-785), one analytics elective, and one free elective are completed during the summer.
To be considered for admission to the MS program in business analytics, candidates must fulfill the following requirements:
- Complete a graduate application.
- Hold a baccalaureate degree (or equivalent) from an accredited university or college.
- Submit official transcripts (in English) of all previously completed undergraduate and graduate course work.
- Submit a personal statement of educational objectives.
- Submit a current resume or curriculum vitae.
- Submit scores from the Graduate Management Admission Test (GMAT) or Graduate Record Exam (GRE) (GMAT preferred),
- International applicants whose native language is not English must submit scores from the TOEFL, IELTS, or PTE. A minimum TOEFL score of 92 (internet-based) is required. A minimum IELTS score of 7.0 is required. The English language test score requirement is waived for native speakers of English or for those submitting transcripts from degrees earned at American institutions.