Master of Science in Business Administration (Entrepreneurship and Management in the Creative Industries)

University of Amsterdam

Program Description

Master of Science in Business Administration (Entrepreneurship and Management in the Creative Industries)

University of Amsterdam

The Entrepreneurship and Management in the Creative Industries (EMCI) track are designed for two groups: those who are interested in the creative industries because they want to be involved in those industries themselves; and those who want to be prepared to deal with challenges in any industry where creativity and innovation play a central role.

One Master's programme, seven tracks

The Master's in Business Administration allows you to choose a top-level academic specialisation track in one of seven disciplines.

In addition to a preferred track, you may choose from a wide range of elective courses, like Branding, Leadership, Management Consulting or Sustainability. This gives you the opportunity to tailor the programme precisely to your own personal preferences and skills.

About EMCI

During the programme, you will read, discuss and critically reflect on the most important business theories relating to the creative industries and apply them to specific cases. These range from theatres, museums and orchestras to television production companies, music labels and computer game developers, including small startups to large firms, such as Walt Disney, Endemol and Nintendo.

Curriculum

The Entrepreneurship and Management in the Creative Industries curriculum covers subject areas such as Branding, Managing Creativity, Social Media Marketing, Strategy Consulting, Branding for Start-ups, Mergers and Acquisitions, Change Management, Business Negotiations and Sustainable Business Models.

Examples from the classroom

How are feature films financed and marketed? Based on input from guest speaker presentations and lectures, you may be asked to examine and analyse the ins and outs of the business of film production, marketing and distribution. To what extent is the film industry affected by product life cycles in the creative industries? How can a film’s life cycle be extended and what factors should be taken into consideration when formulating a release strategy?

Career Preparation

You will kick off your studies with ‘UvA in Carré’, a series of inspirational seminars featuring prominent speakers from leading companies such as Ahold Delhaize, Unilever, Vodafone Ziggo, Google and l'Oréal.

Degree

After successful completion of this programme, you will receive a legally accredited Master’s degree in Business Administration and the title Master of Science (MSc).

Rankings and reputation

The Amsterdam Business School (ABS) at the University of Amsterdam (UvA) has an excellent reputation, with an international focus and many highly reputable researchers and lecturers.

Career

The Amsterdam Business School’s Master’s programme in Business Administration aims to prepare you for success in tomorrow’s markets.

Optimal preparation for your career

The integration of corporate issues is a key element in the programme design. In our curriculum, you will find guest lectures, business cases or real-life projects and the opportunity to gain experience on the work floor through internship positions. Business Labs During a business lab, managers from leading companies such as leading broadcaster BBNVARA.

Business cases

Students also deal with real-world business cases from cultural industries which they have to resolve within a given timeframe. It is possible to work with a wide range of topics in our business labs together with the input of corporate partners. This offers a great opportunity for students to learn from real companies and prepare themselves for their future career.

What positions do our MSc Business Administration graduates hold?

Business Developer at science museum NEMO, Account Director Spotify, Dynamic Creative Specialist at Booking.com, Outlet Buyer at Scotch & Soda, Global Ticketing & Touring Manager at Red Bull, Strategist at Talpa, configuration specialist at Tesla, Programmer cinema Uitkijk, Exhibitor Relations Manager at Unseen festival, Content Specialist Calvin Klein, Senior SEO Specialist at Adidas to name just a few.

This school offers programs in:
  • English


Last updated October 16, 2018
Duration & Price
This course is Campus based
Start Date
Start date
Sept. 2019
Duration
Duration
1 year
Full time
Price
Price
2,060 EUR
The tuition fees for the academic year 2018-2019 are: EU/EEA students €2,060 per year; non-EU/EEA students €16,850 per year. Additional fees may apply.
Information
Deadline
Mar. 1, 2019
For applicants with an international Bachelor's degree (from all EU and non-EU universities outside the Netherlands): 1 March 2019 - for applicants who are applying for university housing 1 April 2019 - for applicants who are not applying for university housing For applicants with a Bachelor's degree from another Dutch faculty/university: 1 June 2019
Locations
Netherlands - Amsterdam, North Holland
Start date : Sept. 2019
Application deadline Mar. 1, 2019
For applicants with an international Bachelor's degree (from all EU and non-EU universities outside the Netherlands): 1 March 2019 - for applicants who are applying for university housing 1 April 2019 - for applicants who are not applying for university housing For applicants with a Bachelor's degree from another Dutch faculty/university: 1 June 2019
End date Request Info
Dates
Sept. 2019
Netherlands - Amsterdam, North Holland
Application deadline Mar. 1, 2019
For applicants with an international Bachelor's degree (from all EU and non-EU universities outside the Netherlands): 1 March 2019 - for applicants who are applying for university housing 1 April 2019 - for applicants who are not applying for university housing For applicants with a Bachelor's degree from another Dutch faculty/university: 1 June 2019
End date Request Info