EPITA’s Virtual Open House comes back! This time, it will open the door to students in Asia from 10 am to 2 pm (Paris time) on 6 May 2021 (Thursday). If you want to know more about EPITA’s English-taught programs, student services and the exciting IT careers you lead to, come along to
live chat with EPITA International Programs team
attend conferences hosted by EPITA teachers
take part in a roundtable about why study and work in France
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EPITA’s Master of Science in Artificial Intelligence for Marketing Strategy program is a joint program with EM Normandie Business School that spans 18 months and is taught 100% in English in Paris. Accredited by the CGE (Conférence des Grandes Ecoles), the program consists of 12 months’ on-campus classes, a 6-month internship, and a learning experience in Dublin. To obtain their degree, students must acquire 120 ECTS (European Credits Transfer Systems) and an A2 level of French.
The aim of the Master of Science in Artificial Intelligence for Marketing Strategy is to prepare students with AI skills to apply technology to enhance an organization’s marketing strategies and decision-making process.
Graduates of this program will be able to utilize artificial intelligence techniques and tools to:
improve consumer engagement experience by creating relevant client profiles based on KYC (Know Your Customer) concepts;
monitor and analyze a variety of communication channels, such as social media, and assist in the understanding of the market’s perception of a brand;
provide companies with relevant, timely, and precise customer service and social media interaction;
optimize the marketing content in order to boost the visibility of the companies and drive traffic to brands’ websites; and
exploit computer vision to revolutionize the visual engagement strategy.
The last semester is a compulsory 6-month internship, which is the capstone of the program. Students will acquire technical business experience by working in a real environment, that prepares them for the job market.
Data visualization consultant
Marketing data analyst
Customer intelligence manager
Business intelligence consultant
Big data consultant
Expert/Analyst in marketing analysis/marketing research/CRM/credit analysis
Business data analyst
This program is open to candidates holding a 3- or 4-year Bachelor’s degree (or higher) regardless of the domain of their undergraduate studies. Students with a background in business studies would particularly benefit from this program.
The admission process is fully automated. Candidates should submit their application and upload the following documents translated into English or French in digital format to our online application platform:
Official university transcripts
Certified copy of the Bachelor’s degree certificate
Certified copy of the high school certificate
2 letters of recommendation
TOEFL 80, TOEIC 800, IELTS 6.0
Statement of purpose
The application will undergo three phases:
Validation of candidacy
Candidates will be informed of the status of their application by email during each phase of the process.