This programme aims to provide students with core skills in Branding along with an awareness' of current issues in leading and developing brands in complex organisations.
Those who take the course will be intending to pursue their career in Branding at high operational and strategic levels. Topics studied include The Branding Industry, Developing Brand Awareness, Creating Competitiveness, Managing Organisational Change and Intercultural Management.
The Masters of Branding will be enhanced with an opportunity to have six months paid internship programme within this course.
Program taught in: