Master of Arts in Producing for Film, Television & New Media


Program Description

The MA in Producing for Film, Television and New Media, as first of its kind in the Greater China Region, is set up to meet the escalating demand for the professionals who command high-level of language proficiency with in-depth knowledge and understanding of the film, television and new media industry production process (e.g. planning, finance, project development, producing, distribution, promotion, public relations & marketing and theatre management etc.).

It is a professional programme aiming at nurturing students to be the future producers and executives in the concerned industries with regards to the growing trends.

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Curriculum Design

The Programme requires a minimum of 27 units for completion, consisting of 15 units of Core Courses, and 12 units of Elective Courses. Students are required to take a total of 5 Core Courses (15 units).

Curriculum Structure

Core Courses

Courses Units
AF7410 Financial Management for Film, Television and New Media 3
AF7420 Promotion, Advertising and Distribution for Film, Television and New Media 3
AF7430 Law, and Film, Television and New Media 3
AF7440 Script Analysis for the Producer 3
AF7510 Fundamentals of Media Arts 3

Elective Courses

Remarks: Not all elective courses will be offered in any single academic year, and will be offered based on instructor and facility availability. Course enrolment is limited by quotas.

Courses Units
AF7450 Case Studies in Production and the Market 3
AF7460 Graduate Seminar on Film, Television and New Media Business 3
AF7470 Seminar on Non-mainstream Producing 3
AF7480 Film, Television, New Media and Globalization 3
AF7490 Media Management 3
AF7500 Internship (Optional) 3
AF7520 Interactive Media Design 3
AF7530 Principles and Applications of Computer Graphics 3
AF7540 The Art and Practice of Digital Media 3

Communication School Electives

Courses Units
CTV7230 Graduate Seminar on Chinese New Waves Cinema 3
CTV7250 Graduate Seminar on Hong Kong Television 3
COMM7170 Communication Campaign Workshop 3
COMM7200 New Media Workshop 3
COMM7300 Consumer Insights 3
COMM7040 Issues in Intercultural Communication 3
COMM7270 Media Policies & Regulations 3
JOUR7030 Research Methods in Media and Communication 3

Business School Electives

Courses Units
MKT7080 Managing Marketing 3
FIN7080 Business Finance 3

Note: Not all elective subjects will necessarily be offered in a given year


Admission Requirements

The Programme will be of interest to the following students: Bachelor’s degree holders who are employed in media organizations or in the communication functions of the public or private sector, or who aspire to such positions, and who see the in-depth understanding of media industries and management as contributory to executive leadership in their career and in the society.

Applicants should:

  • Hold a Bachelor’s Degree from a recognized university or institution; and
  • Be able to communicate in English at an advanced level, possessing one or more of the following qualifications if they did not study in an English-speaking institution:
    • A minimum score of 79 in TOEFL
    • A minimum score of 6.5 in IELTS

We adopt a rolling admission policy and open a window for application from mid-November to end- June (usually having First Round November – January; Second Round February – June). It may be to your advantage to apply as early as possible, as the window may close earlier when all spots are filled.

*If the English score submitted did not meet the minimum English requirement (i.e. TOEFL 79 or IELTS 6.5), the application will not be processed/reviewed until an updated English result which meets the minimum requirement is submitted.

If short-listed, applicants may be interviewed by the School of Communication

Online Application

Required documents:

  • Current final year students
    • For all academic qualifications entered in the application form: transcripts up to the current semester
    • Certificate of studies issued by the university you are studying in
  • Graduates
    • The full transcript for all academic qualifications entered in the application form
    • Diplomas for all academic qualifications entered in the application form, including diploma and certificate of bachelor degree
  • All applicants
    • Personal particulars: a copy of passport OR identity document issued by the applicant's home country
    • English result: valid IELTS or TOFEL report if English is not the medium of instruction for your bachelor degree, please notice that the IELTS/TOEFL result is only valid for 2 years (the score must meet our minimum English requirement)
    • References: contact information of 2 referees or 2 references (referees must be able to speak of the applicant’s ability to undertake academic work at an advanced level)
    • Personal statement: not more than 500-words in English outlining their academic interests and objects

*When an official offer is issued by the Graduate School, the applicant will be required to settle an instalment of about half of the total tuition fee to confirm acceptance of the offer within three weeks. If the payment is not settled within the given period of time, the offer will become invalid and the quota will be given to another applicant.

Tuition Fee

  • HK$145,000 (per year for a one-year full-time student)
  • HK$60,000 (per year for a two-year part-time student) (local Hong Kong students only)
Last updated Jun 2020

About the School

The School of Communication of Hong Kong Baptist University was founded in 1968. It provides a comprehensive range of programmes in communication available in Hong Kong at the undergraduate and postgr ... Read More

The School of Communication of Hong Kong Baptist University was founded in 1968. It provides a comprehensive range of programmes in communication available in Hong Kong at the undergraduate and postgraduate levels. Read less