Master in Strategic Intelligence and Marketing

General

Program Description

Graduates are immersed in a mix of both theoretical and practical topics covering contemporary developments in the banking and financial fields. Our Master aims to extend and develop advanced training relating to the practical managerial issues faced by modern financial service and related firms. Our graduates have benefited substantially from their experience of studying in a convivial, yet demanding, academic environment. The main aim of our full-time programs is to introduce a much stronger practical emphasis with a focus on strategic, corporate and financial management.

Admission Requirements

Bachelor degree in related fields; Admission tests administered by APBS.

Skills Acquired

Students can expect to learn skills such as investing, managing organizational cash, how mergers and acquisitions work, strategies for raising capital and how to navigate securities markets. Corporate operations, defending against hostile bids, acquisitions & mergers as well as financial statement analysis are also skills learned in this program.

Professional perspectives

Graduates will have skills and knowledge in areas such as banking and financial services, funds management, treasury and financial markets, and wealth management.

Semester 1

  • International Financial Markets
  • Analytics table
  • Contemporary Issues Management
  • Organizations and people
  • Corporate Risk Management
  • Soft skills 1
  • Marketing Strategy
  • Strategic Management

Semester 2

  • Bank Financial Management
  • Financial Institutions Strategic Management
  • Financial Crisis and Bank Regulation
  • Soft skills 2
  • Behavioral Finance
  • ERP applications
  • Marketing Financial Services
  • Banking and Development

Semester 3

  • International Financial Management
  • International Banking
  • Financial Engineering
  • Management toolbox
  • Investment Strategy & Portfolio Management
  • Soft skills 3
  • Islamic Insurance

Semester 4

  • Business Game
  • Thesis
Last updated Sep 2018

About the School

Established in 2010 Avicenne Private Business School was one of the first private business schools in Tunisia to deliver accredited by the Tunisian Ministry of Higher Education and Scientific Research ... Read More

Established in 2010 Avicenne Private Business School was one of the first private business schools in Tunisia to deliver accredited by the Tunisian Ministry of Higher Education and Scientific Research Bachelor, Master and Executive MBA programs in English and French languages. Read less