The Master Program in International Export Management is designed and promoted by GEMA Business School and is a modular postgraduate program designed to train a new generation of Export managers and International marketing managers, able to drive companies and businesses to expand their market shares in international markets by:
- increasing the number of countries where products/services are sold, especially in fast-growing markets;
- increasing the number of product/service lines sold in international markets in tune with the structure of local demand;
- adopting new distribution strategies to get “closer to the customer” in international markets (e.g. commercial branches, joint venture, local production).
It is designed preferably for graduates in Economics, Social sciences and scientific subjects of any country wishing to become an Export manager or International marketing manager. GEMA Faculty Members, Visiting Professors, and Guest Speakers from International business context will hold all the training activities (lectures, class exercises, online sessions, homework, research, assignments, project works, etc.) in the English language.
Italy is a country with scarce natural resources and therefore its living standard is highly dependent on its ability to sell high value manufactured products and services abroad.
With more than 400 billion euros of goods exported yearly, Italy is one of the largest manufacturing and exporting country in the world (more than 3% of total world exports). Nevertheless, its real exporting potential is waiting to be fully developed.
At present Italy has many exporters but they are often too small, operate in a restricted number of markets usually too close to home and export only a few lines of products.
- MODULE 1 – Strategic Competencies
- MODULE 2 – Operational Competencies
- MODULE 3 – Personal Skills
- MODULE 4 – Project Work
- MODULE 5 – Internship
The Master Program prepares professionals ready to be immediately engaged by companies that have commercial expansion projects abroad. In addition, the use of English language in all the Program activities gives an edge over to students in terms of employment chance, because it is definitively fundamental for their professional role.
The career in the export management and international trade is the best opportunity for people who have a commercial attitude, a marketing-oriented approach, and an international business vision.
This role will be often responsible for establishing and developing a business plan for export, which will establish and create sustainable growth in chosen global markets by companies oriented to develop market shares abroad.
The role is also important for any organization to increase its profitability by broadening its horizons and reaching the customers from different countries. While doing so, they ensure that they retain the existing customers. Thus, the export manager responsibilities are of great significance when any business organization needs to expand its business, thereby increasing the profit margins.
This school offers programs in:
Last updated July 3, 2018