Master in Corporate & Digital Communication

Digitalisation and the impact of social networks on our communication and brand notoriety, among other factors, place us in an increasingly innovative and complex scenario. The establishment of a 100% bidirectional communication in which the citizen can express their concerns and opinions has modified the relationship between the company, its target audience and its environment.

Given the cultural development of communication and the diversity of access to information systems from multiple platforms (internet, smart tv, radio, smartphones, television) we must be increasingly creative when communicating and transmitting our message.

The market is saturated with information, so it is vital to know how to highlight and value what we communicate. It is essential to have an integrating vision of all communication techniques and instruments, in order to consolidate a good strategy through all the channels we have at our disposal.

The Master in Corporate & Digital Communication is designed to train communication professionals who are original, creative and efficient when developing communication plans, and who are also prepared to work both in companies and organizations and in communication agencies. Professionals capable of perfecting Communication, Public Relations and Advertising strategies in an innovative way and, above all, adapted to the channels through which their target audience moves. All this with the enhancement of our corporate reputation as the main objective, something that companies and communication consultancies identify as a determining factor for the growth of an organization in the coming years.

Master in Corporate & Digital Communication - Campus Barcelona

Become a communication professional. Stand out from the rest by developing creative and efficient skills to develop a communication strategy. The participant who successfully completes the program will obtain a Master's degree in Corporate & Digital Communication from EAE Business School and a degree from the Polytechnic University of Catalonia. In order to obtain this degree, it is necessary to meet the requirements previously requested.

Reasons for taking the Master in Corporate & Digital Communication at EAE Business School

1. EAE in the Rankings
   For the seventh consecutive year, EAE Master in Corporate & Digital Communication has been chosen as the best in Spain by the El Mundo “250 Masters 2018” Ranking. In addition, it is in the Top 30 of the best European masters in the Communication area by the Eduniversal Ranking.
   
   

2. Advisory Board
   Our master's degree curriculum is developed jointly with a consultative body formed by professionals from companies such as Unilever, Sony, Mango, Nissan, El Mundo, Atremedia, Danone, Telefónica, La Caixa or Dockers, among others.
   
   
3. Prestige Partners
   We are members of the main communication associations in Spain, among which are: DIRCOM, ADECEC, CORPORATE EXCELLENCE, AM and AEA.
   
   
4. Residential Program in India
   At the end of the academic period, you can take a stay on "Communication and Social Corporate Responsibility" at the SDM Institute for Management Development (Mysore, India). This residential stay has an additional cost.
   
   
5. EAE Emprende
   Through our business incubator, we train, finance and accompany your entrepreneurial projects. EAE Lab will provide you with the necessary resources and environment so that you can identify the competitive advantages and develop your business idea.
   
   
6. Business Networking
   Meeting with professionals from large companies and other students that will allow you to expand your network of contacts. In 2018 we organized meetings with directors of companies such as Coca-Cola, LVMH, Ikea, Samsung, Nestle, Disney, L'Oreal, Pepe Jeans, Melià, Henkel or Hilton among others.

Requirements and Admission

Double Degree

People who successfully complete the program will obtain a Master's degree in Corporate & Digital Communication from EAE Business School and a degree from the Polytechnic University of Catalonia (Barcelona Campus) or Rey Juan Carlos University (Madrid Campus). In order to obtain the degree granted by the university, it is necessary to meet the requirements requested by both institutions.

Admission process

The fundamental objective of our admission process is to ensure the suitability of the candidates, through their professional trajectory and academic curriculum. All participants should get the most out of this learning experience, through a context in which it is possible to develop a long-term relationship with classmates, teachers and alumni.

To start the admission process it is necessary to fill in the corresponding form, so that the profile of the candidate can be evaluated by our Academic Committee. If the resolution of the Admission issued by the Academic Committee to the Master in Sponsorship, Organization of Events and Protocol is positive, the candidate will be able to formalize his enrollment to this Master.

Professional outings

The Career Careers Service of EAE Business School is responsible for creating new job opportunities that guide and accompany the student, with an analysis of their profile, to achieve their professional goals and adjust their expectations and interests to the labor market.

The Careers Department also organizes events to promote employability such as the Online Employment Forum; the Bank of Opportunities with more than 6,000 job offers published per year; or the International Talent Program, aimed at students seeking international development and visibility in multinational companies, with workshops and interviews with headhunters from different parts of the world. EAE also participates in the employability programs of brands with great projection such as L'Oreal, Banco Sabadell, Leroy Merlin, Kyocera, Schneider Electric, IBM, among others, to which students have access.

Professional outings:

• Director of Corporate Communications
• Director of Internal Communication
• Director of Public Relations in companies and other organizations
• Director of communication and public relations agencies
• Director of press and communication offices of national and international public administrations
• Head of Product Communication in companies
• Specialist in Corporate Social Responsibility
• Corporate Communication Specialist
• Specialist in relations with stakeholders
• Corporate Communications Consultant
• Director of Public Relations
• Spokesperson for companies and public bodies

Some data from our Employment Report

• 93% of students find work within six months after completing the program
• 34% increased their salary up to 30% one year after completing the master's degree
• 67% of students have achieved a job opportunity through some of the available routes through EAE Business School
• 74% accept a new profession offer after graduation