Master in Business Tourism and Events Management (MICE)

Euroaula Barcelona

Program Description

Master in Business Tourism and Events Management (MICE)

Euroaula Barcelona

This Master’s Degree in Business Tourism and Events Management aims to provide the necessary training for professionals in organising and managing events, meetings and congresses, with a particular focus on business tourism and the MICE sector (Meetings, Incentives, Conferences and Exhibitions).

Programme Objectives

  • Acquire the knowledge and skills required to plan, organise and manage events, exhibitions and conferences.
  • Apply the knowledge acquired in the events and business tourism sector.
  • Learn about the latest trends in business tourism and know how to manage and implement them.
  • Develop the management and leadership skills necessary to organise any type of event professionally.

Aimed At

  • Professionals who wish to enter MICE sector and the corporate events industry.
  • Graduate and diploma holders who wish to orient their profile towards the business tourism and events management.
  • Professionals who wish to create and manage their own events company.

Programme Structure (taught in English)

  • Introduction to the Events Sector
  • Event Types
  • Public Relations & Protocol
  • Strategic Management
  • Applied Event and Business Tourism Marketing
  • Logistics Management
  • Planning and Organising and Event
  • Leadership and Team Management
  • Accounting & Financial Management
  • Final Dissertation

Contact us if you wish to receive further information!


EUROAULA offers a fully practical and innovative programme based on up-to-date contents and real case studies.

The teaching staff is made of graduates, entrepreneurs, tourism experts and sector professionals.

Double Qualification

Get a Double Degree: issued by the University of Girona and Euroaula School of Tourism Barcelona.

The qualification awarded by the University of Girona is a UdG-specific qualification issued by the University of Girona Foundation, which is fully recognised. The Master's degree in Business Tourism and Events Management corresponds to one cycle of non-doctorate postgraduate training and recognises a further education level of higher than an undergraduate degree. (*)

The qualification awarded by Euroaula, Tourism School Barcelona, is a Euroaula specific qualification. At Euroaula, we have been training future tourism professionals for over 30 years.

*Pending authorization by Universitat de Girona

Academic Discipline General Characteristics For This Master

  • Programme Language: English
  • Total Amount of Credits: 60 ECTS
  • Period: 9 months (from October to June)
  • Modality: Presidential / Full Time
  • Location: EUROAULA, Campus Barcelona, c/ Aragón 208.
  • Schedule: Check with us

Company Placements

Students of the Master in Business Tourism and Events Management may undertake an extracurricular placement on a voluntary, optional basis. With a maximum of 30 ECTS, this placement must be completed during the academic year of the Master's programme.

This school offers programs in:
  • English

Last updated April 6, 2018
Duration & Price
This course is Campus based
Start Date
Start date
Oct. 2019
9 months
Full time
6,170 EUR
Spain - Barcelona, Catalonia
Start date : Oct. 2019
Application deadline Request Info
End date Request Info
Oct. 2019
Spain - Barcelona, Catalonia
Application deadline Request Info
End date Request Info