Master in Business Administration and Management: Service Management (SEM)

University of Bologna

Program Description

Master in Business Administration and Management: Service Management (SEM)

University of Bologna

Service Management (SEM) is an international second cycle degree (Laurea Magistrale) in Business Administration and Management.

It aims at developing professional profiles tailored to service management in both industrial and services companies operating in domestic and international markets.

Services represent the largest sector of the economy of most OECD countries and the only sector that witnessed employment growth in the last few years. Along with the growth of service sectors (retail, intermediation, consultancy, financial services, hospitality, etc.), services are increasingly embedded in most traditional and innovative manufacturing businesses. The rising prominence of service management strongly depends on the ongoing developments in information and communication technologies as well as market globalization.

Services are key to the growth and success of today’s organizations.

… The service sector accounts for between half and four-fifths of employment .” … Business services account for 15 to 25% of employment in developed countries and are growing in BRICs." (POLICY PRIORITIES FOR INTERNATIONAL TRADE AND JOBS, OECD 2012)

“Driven by the digital revolution, the development of emerging countries and national market deregulation, services are globalizing very rapidly (+9% a year) and are expected to drive an intangible economy structured around global service networks… an increasing number of actors are now being forced to reinvent themselves …”

(OLIVER WYMAN, GLOBAL MANAGEMENT CONSULTING, 2014)

Programme Content

Students will learn the knowledge and tools needed to design and implement successful strategies and operations associated with service management in national and international firms and with service delivery to client firms or customers.

Courses deal with the classic issues of management and organization of firms while they are deeply concerned with the specific requirements arising out of the internationalization and innovation in the context of production and service activities. A major topic shared among several courses in the SEM study plan is the management of international business activities, which aims at training managers and staff of enterprises with foreign business operations and multinational companies.

These themes are relevant for both Italian and foreign students and represent major traits of professional profiles in both Italian and foreign companies, who need complex and specialized skills and managerial competencies to implement effective innovative strategies in international markets and in-service activities both in large and small and medium-sized organizations.

The learning objectives of the courses fully taught in English are in line with the guidelines of (two years) Master degrees and post-bachelor degrees in Service Management currently on offer in the major European Universities.

This school offers programs in:
  • English


Last updated March 27, 2018
Duration & Price
This course is Campus based
Start Date
Start date
Oct. 2018
Duration
Duration
2 years
Full time
Price
Price
3
Fees are per year. Exemption or reduction according to family income.
Information
Deadline
Locations
Italy - Rimini, Emilia-Romagna
Start date : Oct. 2018
Application deadline Request Info
End date Request Info
Dates
Oct. 2018
Italy - Rimini, Emilia-Romagna
Application deadline Request Info
End date Request Info