Master in Artistic & Cultural Activities Management

INSEEC Paris

Program Description

Master in Artistic & Cultural Activities Management

INSEEC Paris

Master in Artistic & Cultural Activities Management

This Master trains managers able to work in public or private cultural institutions, in cultural coordination institutions or in communication department of large companies.

Students will learn the financial, economic and strategic issues of the artistic and cultural market. They will know the characteristics of the cultural environment, offer and products; the specificities of the management within institutions, cultural organizations and major cultural industries (publishing, records, movies); and the impact of new technologies in their development.


They will also benefit from the cultural wealth of Paris, London, and Monaco.


Core Courses

  • Budgetary and financial management
  • Field of Creation
  • Cultural and artistic heritage
  • Panorama of cultural and artistic industries
  • Management of a cultural and artistic project
  • Cultural and artistic productions

Specialized Courses

SPECIALIZATION #1 : CULTURAL ACTIVITIES

  • European Press
  • Audiovisual production
  • Radio production
  • Economics of the French Radio Landscape
  • Production of live performances

SPECIALIZATION #2: ARTS MARKET & INTERNATIONAL NEGOTIATION

  • Law and taxation of the art market
  • Sponsorship and Fundraising
  • Investment and placement
  • Promotion and public relations
  • Marketing of the art market
  • Techniques for disseminating and marketing material: marketing approach.
  • Profile and strategies of the principal actors (collectors, gallery owners, institutions, antique dealers, brokers, auctioneers, auctions, online brokerage), and individual and institutional clients.
This school offers programs in:
  • French


Last updated September 28, 2017
Duration & Price
This course is Campus based
Start Date
Start date
Sept. 2018
Duration
Duration
Full time
Price
Price
Information
Deadline
Locations
France - Paris, Île-de-France
Start date : Sept. 2018
Application deadline Request Info
End date Request Info
Dates
Sept. 2018
France - Paris, Île-de-France
Application deadline Request Info
End date Request Info