Master in Advice of Styling, Image and Communication

ESDi - Design School

Program Description

Master in Advice of Styling, Image and Communication

ESDi - Design School

master

Introduction

Master in Advice of Styling, Image and Communication is created to respond the need of the figure of the image consultant and fashion designer which is becoming more and more required, as a strategic instrument to achieve an optimal management of image. Both personal and institutional image represents an essential tool in corporate innovation, development and positioning. It becomes an essential and decisive resource in the achievement of our personal and professional objectives. The success of a brand is linked with image, and consultants and fashion designers are in charge of defining the personality of that brand with up-to-date and different visual proposals. Fashion undergoes constant changes.

To know trends and expect to them is the key to achieve an attractive product or image for a more and more demanding and informed consumer.

This master offers a total of 20 vacancies and the criteria for selection of students are based on the evaluation of academic and professional knowledge on the basis of curriculum, data and texts provided together with the registration form.

These studies are part of Arts and Humanities branch of knowledge.

Objectives

Master’s degree in Advice of Styling, Image and Communication main objectives are the following:

  • Interdisciplinary study of different areas focused on image consultancy, fashion and fashion designing, communication, events organization, social trends analysis and global understanding of fashion in world economic politics context, as well as cultural displays, in order to provide all that knowledge both theoretical and practical necessary to master techniques and codes that reinforce image.
  • To train professionals in the international, specific and dynamic context of fashion, who contribute a contemporary and multidisciplinary view, in fashion designing, personal and corporate image consultancy, fashion communication and protocol and events organization and production fields.
  • To develop necessary managing and analytical skills of master’s degree participants to carry out multidisciplinary projects in a global environment, in which the use of new technologies, creativity and innovation, as well as social and environmental responsibility are essential.
  • Provide tools which will enable the student to identify and anticipate changes in lifestyles, consumers’ preferences and current and emerging trends, through creative experimentation and research.
  • To foster 2.0 communication and/or social networks as a platform of new entrepreneurship proposing a new view of teams management and collaborative network politics development.

Target

The Master in Advice of Styling, Image and Communication is aimed at graduates and professionals with experience in communication, design, fine arts, protocol, fashion designing or other related disciplines. It is specially fitting to those persons who are part of corporate world, communicators and psychologists interested in acquiring a greater repercussion in their professional field or in focusing their activity in the image and fashion designing consultancy field.

Master’s degree allows admittance to different professional specialisations: Fashion Designing in Fashion Publications and Advertising, Personal Shopper, Personal and Corporate Image Consultancy, Art Management, Public Relationships, Design Equipment Consultancy, Staff Selection, Media Enterprises Consultant in Protocol Techniques and Events Organisation, among others.

Syllabus

The master's degree organized around 6 areas

  • Area context of the environment (5 credits)
    • The world in the third millennium. Sociology of fashion. The internationalization of fashion, creative processes and structure of the fashion industry.
  • Area advisory file lifecycle and components (5 credits)
    • Personal image and corporate iconological techniques. The process of creating the collection of fashion. Analysis and determination of trends and creative direction.
  • Area of ​​communication in the global society (10 credits)
    • Theory of communication in the global society. Persuasive communication corporations. Fashion communication: advertising and media strategy. Fashion Marketing. Analysis of consumer digital marketing. Techniques and processes. The press kit: Contents and recipients. The fashion showroom.
  • Department of Psychology and Perception (4 credits)
    • Intelligence and intuition. Personal Branding
  • Stylist and image area (14 credits)
    • The stylist: Mission and functions. The creative process in the context of fashion styling. Stylist. Photography and fashion.
  • Area protocol and event production (5 credits)
    • Institutional and personal Protocol. Production and management of events.
  • Final master project (15 credits)
    • Students perform at the end of a Master project which will implement all aspects considered in the different modules. This project should make a substantive contribution, both as a professional conceptual field image, styling and communications. The project is led by professors and professionals in the fashion and image.
  • Seminars (2 credits)
    • WorkShop Picture and Styling: Makeup, hair salon, clothing and accessories. Fashion and cinema.
    • WorkShop Creativity: The creative process vs creative improvisation. Personal Shopper.
    • WorkShop and Styling Picture: Makeup, hair salon, clothing and accessories.
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Admission and Enrolment

To apply for a vacancy in Fashion Designing, Image and Communication Consultancy Master’s Degree, students interested must follow the admission process detailed below, according to whether they have studied higher studies in Spain or in other country.

Vacancies for master’s degree programmes are limited and are covered strictly by the order of reservation fee, that is why is advisable to start the admission process in advance.

Spanish students

To apply for master’s degree admission, applicants must submit the following documentation:

  • Master’s degree specific pre-enrolment form.
  • Curriculum vitae.
  • Motivation and direction letter regarding master’s degree.
  • Certificate of last finished studies.

Documentation must be sent to the attention of Admissions Department to master@esdi.edu.es.

European Union and non EU students

To apply for master’s degree admission, applicants must submit the following documentation:

  • Master’s degree specific pre-enrolment form.
  • Curriculum vitae.
  • Motivation and direction letter regarding master’s degree.
  • Certificate of last finished studies.
  • Certification by their university (without the need to approve the degree) stating that their training level is equivalent to the corresponding Spanish official undergraduate degrees which in the issuing country give the degree to gain admittance to postgraduate studies. Admittance through this channel will not involve, in any case, approving the previous degree owned by the applicant, nor its recognition to other effects besides to study master’s degree.

Documentation must be sent to the attention of Admissions Department to master@esdi.es.

This school offers programs in:
  • Spanish


Last updated April 27, 2017
Duration & Price
This course is Campus based
Start Date
Start date
Oct. 2017
Duration
Duration
1 year
Part time
Price
Price
Information
Deadline
Locations
Spain - Barcelona
Start date: Oct. 2017
Application deadline Request Info
End date Request Info
Dates
Oct. 2017
Spain - Barcelona
Application deadline Request Info
End date Request Info
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