Ranked #17 Best European Master’s in Marketing by the prestigious Eduniversal Ranking, the Master in Communication, Marketing and Advertising allows students to develop skills and acquire the knowledge necessary to understand the marketing interface with the strategy of the organizations.
This Master’s program is renowned for the high employability rate of its students. This stems from its combination of solid theoretical training and the application of knowledge to concrete cases in order to boost the autonomy of students in terms of the development of professional projects as well as scientific research.
The professional opportunities arising out of the major Communication, Marketing and Advertising include the following:
Company marketing departments;
Advertising and publicity agencies;
Consultancy activities for marketing and advertising;
Corporate relations with internal and external stakeholders;
Why Católica-Human Sciences Masters?
Seeking to prepare competent and integral professionals, the Católica-Human Sciences Master's Degree students may draw upon a vast reputation and track record duly reflected in the high levels of employability of its students. Three of our MA Programs are ranked among the very best in the world in the fields of Arts Management, Communication Sciences, and Marketing.
With curricular options emerging from the vanguard of scientific research while tailored to the realities of the business world, the Faculty of Human Sciences presents a solid and diversified range of Master’s Degree programs.
The Católica-Human Sciences programs also draw upon a highly qualified teaching staff, including renowned international speakers with internationalization further encouraged through student exchanges and inclusion into European research networks.
Our Master’s Degrees constitute specialist options of excellence, preparing students to develop the reflective thinking necessary to becoming high-quality professionals, with ethical training, and under the care of high-profile researchers and professors.
Additionally, Católica-Human Sciences students gain access to a very broad range of partnerships and internships for the benefit of their curricular and extra-curricular activities.
BA Degree preferably in a related field of studies (Humanities and Social Sciences);
The Master's degree requires a minimum of B2 level of English according to the Common European Framework of Reference for Languages (CEFRL).
Documents required for the application
Curriculum Vitae in English or Portuguese;
University Transcripts of Records;
Motivation Letter - The motivation letter should introduce yourself to the selection committee, explaining why you have chosen this program and why you would be a good fit;
Identification document (Passport or ID card).
Note: Besides those mentioned above, any other documents you find relevant to your application may be included (e.g. reference letter).
Awards and Partnerships
In order to maintain a dynamic relationship with the market, focused on acquiring knowledge and developing professional skills, the Master's Degree in Communication Studies runs a range of different partnerships with public and private organizations.
Through those partnerships, the Faculty of Human Sciences is able to reward students attaining high academic performance levels with awards and internships.
Rádio e Televisão de Portugal (RTP)
Internships and field work.
OCI - Observatory of Internal Communication and Corporate Identity
"Best Academic Work FCH-UCP" providing public appreciation and recognition of an academic study on internal communication, corporate identity and branding.
Porter Novelli Portugal
Paid-internship to the best student from the Communication, Organization and Leadership major.
"My experience at FCH has, up to now, been the most capable and valuable academic experience that I have undergone in my life as a student. In only a few months, I have noticed that the journey is already becoming one of great personal and professional growth. It has been enriching, for the content that is conveyed by the lecturers, and for the students who share the classroom with me. The administrative steps were quite simple and practical, something that can be time-consuming and disorganized in other institutions. I have two years ahead of me, with only three completed months, but I can already say that taking the Master’s degree at FCH was the best decision of my life – and it can also be yours, if being an excellent professional is also your goal."
“If you are the kind of person that likes to broaden their horizon in any way possible, the Master in Communication Sciences is for you. The fact that every student has a different academic and cultural background makes for great discussions in the classroom and of course moving to Lisbon, learning Portuguese and diving into the local culture will be a life changing experience in itself. The decision to study at Católica in Lisbon has opened up many doors for me and I would do it again every time.”