Masters of Science
China Shanghai Shanghai

View all MSc Programs in Technology Studies 2019 in Shanghai in China

One of the greatest aspects of technology is that when it is embedded in machines and devices, most of the time the individual operating the machine or device does not need to understand the specifics of how the technology works. For example, someone using a computer does not need to understand the mechanics of the hard drive to benefit from using it.

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emlyon business school

The MSc in Digital Marketing & Data Science pedagogy uniquely combines a strong academic background in business studies, marketing, data analysis and strategy with an ... [+]

MSc Degrees in Technology Studies in Shanghai in China. Develop your competencies in digital marketing and data analytics and become part of the new generation of marketing technologists. For students holding a Bachelor’s degree in any field MSc in approved by the Conférence des Grandes Ecoles 18 months including a 4 to 6-month internship Taught in English Delivered in Paris & Shanghai with a learning trip to Boston or San Francisco 18 months to become a digital marketing professional Acquire the fundamentals of digital marketing: The courses provide the strategic skills to successfully guide companies’ strategies in a digital world that is overflowing with data on customers, products and interactions. By the end of the first semester, you will be able to walk into any company and become digital savvy professionals who know how to benefit from an explosive growth of online technologies to develop business. Innovate in a data‐rich business environment: The MSc in Digital Marketing & Data Science also focuses on data analytics which includes business, coding, database access, data science and machine learning with Python. The program is designed to make you understand the most innovative technologies and acquire the skills to manage the upcoming technological disruptions in marketing. Meet the real needs of recruiters: Recruiters are facing a real challenge to find young talents with a “dual competency”, capable of bringing real added value to industries facing a deep digital transformation. Many companies are already collaborating with emlyon business school and recruiting students such as Amazon,... [-]
China Shanghai
September 2019
18 months