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37 Master of Science Programs in Strategic Marketing

Many students who want to pursue advanced degrees apply to Master of Science (MSc) programs. Typically, they study subjects that relate to their undergraduate education, allowing them to gain specialized knowledge for the workforce. What is an MSc in Strategic Marketing?  This program is geared towards students that are interested in gaining marketing skills with a strategic perspective. The… Read more

Many students who want to pursue advanced degrees apply to Master of Science (MSc) programs. Typically, they study subjects that relate to their undergraduate education, allowing them to gain specialized knowledge for the workforce.

What is an MSc in Strategic Marketing?  This program is geared towards students that are interested in gaining marketing skills with a strategic perspective. The courses help you learn how to provide companies with a competitive advantage and better understand today’s customers. You also learn marketing tools and techniques that are useful for successful marketing campaigns. Most students who apply for this type of program have prior business experience. However, some programs accept students without previous experience.

There are many benefits to a Master of Science in Strategic Marketing. During your education, you will learn project management skills that will greatly benefit you in the workplace. Upon graduation, you will be qualified to work in a variety of jobs.

The cost of an MSc varies depending on where you attend school. Since there are schools across the globe, it is best to check with each school about tuition costs.

After you graduate with your Master in Strategic Marketing, you will have the opportunity to work in a variety of different jobs. A lot of students work as high-level marketing executives. Their knowledge of strategy allows them to make effective decisions to help companies grow. Some graduates also work with start-up companies. They use their strategy skills to properly market a new company and help it flourish.

If you are interested in studying Strategic Marketing, it is important to research the different programs available. Each Master program is a little bit different and it is recommended to find the one that suits your needs. For example, some offer courses online. Others require students to attend class on campus. Fortunately, there are multiple programs available. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

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Arden Study Centre, Berlin
Berlin, Germany

The MSc Strategic Digital Marketing course delivered at our Berlin campus has been designed to teach you the core principles and skills at use in contemporary marketing. Given ... +

The MSc Strategic Digital Marketing course delivered at our Berlin campus has been designed to teach you the core principles and skills at use in contemporary marketing. Given the nature of today’s constantly evolving marketing landscape, this course is ideal for both career changers and professional marketers looking to transition into more senior-level roles. The course will provide you with in-demand knowledge of data-driven marketing practices, user experience (UX), and Martech, alongside skills in critical thinking, brand building, leadership, and digital creativity. The course will provide you with the practical skills you need to respond to future changes in marketing technology and consumer experience, and adapt your marketing knowledge to any environment. -
MSc
Full-time
12 months
English
Jun 2022
Campus
 
GISMA ULaw
Berlin, Germany

The MSc Strategic Business Management programme covers fundamental concepts in business strategy and performance management. This programme provides graduates with the skills ... +

The MSc Strategic Business Management programme covers fundamental concepts in business strategy and performance management. This programme provides graduates with the skills to develop and understand how to manage national and international organisations. -
MSc
Full-time
English
Campus
 
Berlin School Of Business & Innovation
Berlin, Germany

Turn your passion into a career, and enrol on the MSc Digital Marketing programme at BSBI. Throughout this industry-focused programme, you’ll have the opportunity to develop c ... +

Turn your passion into a career, and enrol on the MSc Digital Marketing programme at BSBI. Throughout this industry-focused programme, you’ll have the opportunity to develop creative and analytical skills that will help you reach customers, increase leads and also have an excellent chance of securing some of the most coveted roles in marketing. With enterprise, success and leadership at our core, we’ll provide you with the tools needed to become a leader capable of managing change and leading projects. -
MSc
Full-time
18 months
English
Oct 2022
Campus
 

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EPITA School of Engineering and Computer Science
Paris, France

Whether or not you have data science background, you can learn to how to capitalize on the powerful AI to reinvent marketing strategies.

Whether or not you have data science background, you can learn to how to capitalize on the powerful AI to reinvent marketing strategies. -
MSc
Full-time
18 - 24 months
English
Sep 2022
31 Jul 2022
Campus
 
Cranfield School of Management
Cranfield, United Kingdom

The Strategic Marketing MSc will give you the specialised skills and knowledge to become a successful marketing leader of the future. In the QS World University Rankings: Mast ... +

The Strategic Marketing MSc will give you the specialised skills and knowledge to become a successful marketing leader of the future. In the QS World University Rankings: Masters in Marketing Rankings 2022 Cranfield School of Management's full-time Strategic Marketing MSc achieved the following rankings: 5th in the UK, 15th in the world overall, 3rd in the UK and 7th in the world for employability. Accredited by the Chartered Institute of Marketing (CIM) and Market Research Society (MRS), you will gain an in-depth understanding of marketing, including marketing strategy, digital marketing, branding, communications, marketing consulting, CRM, key account management, market research, omnichannel marketing and big data marketing analytics. -
MSc
Full-time
English
Sep 2022
Campus
 
Middlesex University Dubai
Dubai, United Arab Emirates

Today’s customers are more knowledgeable than ever before, demanding a wider variety and better quality in products and services. Organisations are looking to marketing strate ... +

Today’s customers are more knowledgeable than ever before, demanding a wider variety and better quality in products and services. Organisations are looking to marketing strategists to ensure they understand the needs of their customers, how to evolve and grow their customer base and provide the drive towards innovation that will secure them a place in new and emerging markets. The programme brings to life the global focus on marketing as a strategic managerial function that drives organisation-wide initiatives in delivering customer value. -
MSc
Full-time
Part-time
English
Campus
 
Montpellier Business School
Montpellier, France

The marketing challenges of tomorrow will consist in understanding digital marketing and the omnichannel approach to make the decisions that will capture value from your custo ... +

The marketing challenges of tomorrow will consist in understanding digital marketing and the omnichannel approach to make the decisions that will capture value from your customers and create value for your company. In this specialization, you will find out what digital marketing is from a customer-centric perspective as well as how to implement an omnichannel strategy to manage a growing digital culture. You will focus on developing and implementing tools to improve the consumer experience and increase your sales. Last but not least, you will deal with applying creativity to innovate when defining meaningful and useful metrics. -
MSc
Full-time
English
Sep 2022
Campus
 
London School of Planning and Management
London, United Kingdom

Develop your strategic marketing skills and compete in today’s increasingly global marketplace. Building on this foundation, you can tailor your degree to your career path, wi ... +

Develop your strategic marketing skills and compete in today’s increasingly global marketplace. Building on this foundation, you can tailor your degree to your career path, with options including digital marketing, supply chain management and the management of negotiation. -
MSc
Full-time
12 - 18 months
English
Online
 
GBSB Global Business School
Barcelona, Spain

With an emphasis on the application of marketing concepts, tools, and techniques in a real-world business setting, the Master of Science in Marketing program is designed to pr ... +

With an emphasis on the application of marketing concepts, tools, and techniques in a real-world business setting, the Master of Science in Marketing program is designed to provide students with the opportunity to acquire knowledge in various areas within the field of marketing while developing strategic thinking and business leadership skills. -
MSc
Full-time
9 months
English
Campus
 
Rennes School of Business
Rennes, France

This program enables students to gain knowledge and skills in Strategic and Digital Marketing that are highly demanded in today’s global business. The program is a perfect ble ... +

This program enables students to gain knowledge and skills in Strategic and Digital Marketing that are highly demanded in today’s global business. The program is a perfect blend between theory and practice, using advanced teaching methodologies based on simulation games, real business cases, collaboration with experts, and market research to ensure gaining the required competencies for the digitalized business environment. -
MSc
Full-time
15 months
English
Sep 2022
Campus
 
Birmingham Business School, University of Birmingham
Birmingham, United Kingdom

Advance in your career with this industry-led consulting programme to become a future marketing leader. We focus on developing strategic marketing and consulting knowledge; pr ... +

Advance in your career with this industry-led consulting programme to become a future marketing leader. We focus on developing strategic marketing and consulting knowledge; professional skills and an understanding of the latest advances in strategic marketing, thinking and research. -
MSc
Full-time
English
Sep 2022
01 Jul 2022
Campus
 
University of Bradford
Bradford, United Kingdom

The MSc in International Strategic Marketing develops the specialist knowledge and skills you need to pursue a marketing career. You will develop your working knowledge of mar ... +

The MSc in International Strategic Marketing develops the specialist knowledge and skills you need to pursue a marketing career. You will develop your working knowledge of marketing tools and techniques and learn how to integrate them to plan and implement successful marketing programmes and initiatives. -
MSc
Full-time
English
Sep 2022
Campus
 
University of Surrey
Guildford, United Kingdom

This course has a strategic, digital and analytical focus, combining subject-specific marketing knowledge and digital marketing skills with hands-on, practical marketing exper ... +

This course has a strategic, digital and analytical focus, combining subject-specific marketing knowledge and digital marketing skills with hands-on, practical marketing experience. -
MSc
Full-time
Part-time
English
Campus
 
Swansea University
Swansea, United Kingdom

Do you want to be a successful marketing leader of the future? Are you innovative, a team player and a great communicator? Do you want to stand out from the crowd and accelera ... +

Do you want to be a successful marketing leader of the future? Are you innovative, a team player and a great communicator? Do you want to stand out from the crowd and accelerate into an amazing marketing career anywhere in the world? -
MSc
Full-time
Part-time
English
Campus
 
HEC Paris School of Management

The marketing paradigm has changed. Marketers are expected to adapt fast changes in market demands and to become thought leaders when it comes to innovation and sustainability ... +

The marketing paradigm has changed. Marketers are expected to adapt fast changes in market demands and to become thought leaders when it comes to innovation and sustainability-driven value creation. -
MSc
Full-time
English
Campus