Compare MSc Programs in Marketing 2019 in Winchester in United Kingdom
The field of marketing is a dynamic business area that is concerned with the satisfaction of people’s wants and needs. Marketing studies can teach individuals how to see things from the perspective of the consumer and to implement the appropriate marketing strategies.
Winchester is the former capital city of England. It's famous for Winchester Cathedral and many fictional artworks are placed there. They have one local university, one campus of another university and several colleges.
Request Information Master of Science Degrees in Marketing in Winchester in United Kingdom 2019
The MSc Marketing course balances theoretical content with practical techniques for the application of theory to current issues in marketing.
MSc Marketing Innovation develops students'; marketing capabilities relating to the strategic and creative process of leading and managing innovations through to commercialisation and beyond. Students explore innovation as it pertains to existing products and services, focusing on the knowledge and skills required to ensure the continued success of brands and organisations in the marketplace. Students explore the areas of idea generation and innovative data collection methods and examine how insights derived from consumer research can aid the development of creative and effective marketing strategies. In addition, the programme fosters a detailed understanding of the design, development and management of new product and service innovations and explores how to create an engaging brand presence in an increasingly complex media landscape. The programme focuses on developing innovative and responsible marketing professionals capable of driving strategic change. The programme balances theoretical content with practical techniques for the application of theory to current issues in marketing. The theory is informed by leading research and practice in the field....