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Masters of Science
United Kingdom Scotland

Compare MSc Programs in Marketing 2019 in Scotland in United Kingdom

An MSc, or Master of Science, is an academic distinction bestowed upon those who effectively complete a predetermined set of coursework in what is often a science-based discipline. The MSc often enhances career opportunities as well as earning potential.

Marketing programs may provide students with specific skills and knowledge associated with the identification of target audiences, the creation of pricing strategies, the development of services and products and the implementation of advertising methods to reach the appropriate consumers. 

Request Information MScs in Marketing in Scotland in United Kingdom 2019

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11 Results in Marketing, Scotland

University of Stirling

Our University of Stirling Management School’s Marketing Division ranks among the top in the country. We're 2nd in Scotland and top 10 in the UK (Complete University Guid ... [+]

Overview

Our University of Stirling Management School’s Marketing Division ranks among the top in the country. We're 2nd in Scotland and top 10 in the UK (Complete University Guide 2019).

Marketing is about creating, communicating and delivering exchanges of value between an organisation and its customers that satisfy the customer, the organisation and society at large. Our Masters in Marketing course gives you the opportunity to gain a theoretical and practical understanding of marketing, and its role within organisations.

You’ll learn about the practice and theory of modern marketing, as well as current business trends in the areas of brand identity creation, multi-channel marketing and sport marketing.... [-]

United Kingdom Stirling
September 2019
Full-time
Part-time
12 - 24 months
Campus
University of Dundee

A current approach to International Marketing teaching, built on the solid founding principles of marketing. ... [+]

The MSc International Marketing degree is one of our conversion degrees. As well as welcoming students from business backgrounds, our conversion degrees are also open to students who have not studied business as part of their undergraduate degree.

Marketing as a business discipline has changed significantly over the last decade, primarily due to the ever-developing range of social media channels available, to target, communicate and engage with international customers. Despite this constant change, the basic founding principles of marketing remain the same and are as important as ever. Focussing on the customer. Understanding, responding and adapting to their needs, influencing their buying behaviour, their wants and desires. We have designed these degrees to focus on the underlying principles of marketing as well as covering up-to-date marketing channels, tools and strategies which you will use as a professional marketer.... [-]

United Kingdom Dundee
September 2019
Full-time
12 months
Campus
IPAG Business School

The Master of Science (M.Sc.) in International Marketing with Tourism and Events, offered jointly by Ipag Business School and Edinburgh Napier University, is ideal for st ... [+]

Presentation

The Master of Science (M.Sc.) in International Marketing with Tourism and Events, offered jointly by Ipag Business School and Edinburgh Napier University, is ideal for students who aim to enrich their background and career in global marketing strategies.

Each of these programmes taught completely in English consists of three complementary components:

1st semester of studies in Edinburgh, 2nd semester of studies in Nice, Masters Dissertation (and optional internship).

International Marketing with Tourism and Events

Tourism, recreation and entertainment have added a new dimension to the mobility of people and unexploited business perspectives. This is clearly illustrated by the considerable growth in the number of international events taking place around the world, in the areas of culture, sports, entertainment and exhibitions.... [-]

United Kingdom Edinburgh
January 2020
Full-time
2 semesters
Campus
GCU - Glasgow School for Business and Society

Transparent, global and technology-driven marketing is on every organisation’s checklist for success and top marketing practitioners need new skills in order to continue ... [+]

Transparent, global and technology-driven marketing is on every organisation’s checklist for success and top marketing practitioners need new skills in order to continue to deliver in increasingly competitive environments.

We believe in the importance of becoming responsible decision-makers in business. At Glasgow Caledonian University you’ll further develop your knowledge and experience of the concepts of sustainability, ethical leadership and social responsibility that can bring about positive change in the global world of marketing.

Join GCU’s award-winning Glasgow School for Business and Society and immerse yourself in the latest digital and international marketing trends and become the positive influence that employers have come to expect from graduates of GCU. You will benefit from learning alongside students from different parts of the world with diverse backgrounds and experiences. This opportunity gives you insights into the culture and contexts of marketing in different countries.... [-]

United Kingdom Glasgow
September 2019
Full-time
1 year
Campus
University of Strathclyde Business School

Strathclyde’s MSc in Digital Marketing Management (DMM) has been developed in collaboration with industry in response to a growing need for graduates with digital marketi ... [+]

Why this course?

Strathclyde’s MSc in Digital Marketing Management (DMM) has been developed in collaboration with industry in response to a growing need for graduates with digital marketing skills. The programme aims to enable you to become one of the next generation of digitally-skilled professionals.

Based in Strathclyde Business School’s highly-acclaimed Department of Marketing, the course curriculum draws on leading academic experts from across the business school. The course also benefits from the University's established relationships with industry and the involvement of industry partners in the development and delivery of the programme. This approach ensures that DMM meets the changing needs of the digital workplace and enables you to acquire the latest knowledge, best practice and the specialist skills to develop your career in digital marketing.... [-]

United Kingdom Glasgow
September 2019
Full-time
12 months
Campus
University of Strathclyde Business School

The MSc Tourism Marketing Management Programme offers a complete introduction to marketing management within the international tourism industry and prepares you with the ... [+]

Why this course?

The MSc Tourism Marketing Management Programme offers a complete introduction to marketing management within the international tourism industry and prepares you with the knowledge and skills demanded by leading organisations worldwide. It reflects the dynamic and technologically innovative nature of contemporary marketing and you’ll gain insights into the technical and personal skills necessary to pursue a future career in tourism.

Students in this programme come from a variety of academic backgrounds, with first degrees as diverse as physics and philosophy, and they always contribute a spectrum of perspectives, as befits a world-leading masters programme. Undergraduate studies in Tourism or Hospitality are not a prerequisite for this programme.... [-]

United Kingdom Glasgow
September 2019
Full-time
12 months
Campus
University of Strathclyde Business School

The Msc Marketing Programme is designed for non-business graduates who want to pursue a career in this area. ... [+]

Why this course?

The Msc Marketing Programme is designed for non-business graduates who want to pursue a career in this area.

The Programme reflects the dynamic and technologically innovative nature of contemporary marketing, spanning private, public and third sectors.

You’ll gain a sound knowledge of the principles of marketing. Most importantly, you’ll develop an understanding of consumer behaviour in relation to individuals and organisations. We’ll also ensure that you gain the technical and personal skills necessary to pursue your future career.

The programme features a wide choice of elective subjects. These reflect the current diversity in contemporary marketing practice.... [-]

United Kingdom Glasgow
September 2019
Full-time
12 months
Campus
University of Strathclyde Business School

The International Marketing Programme is designed as a specialist course for those who want to build on a previous business and marketing degree and study Marketing at an ... [+]

Why this course?

The International Marketing Programme is designed as a specialist course for those who want to build on a previous business and marketing degree and study Marketing at an advanced level. It’s also appropriate for recent business graduates or established executives who are seeking either to acquire new skills or supplement the skills they have developed in a practical context.

The programme allows you to develop advanced-level academic expertise in international marketing. You’ll gain the technical and personal skills to operate across a range of dynamic and competitive international environments.

The course features a wide choice of elective subjects; many include international dimensions, reflecting the current diversity in global marketing practice. The course has many value-added features including but not limited to:... [-]

United Kingdom Glasgow
September 2019
Full-time
12 months
Campus
University of Edinburgh Business School

Our MSc in Marketing and Business Analysis will provide you with the theoretical foundations of marketing and the data analysis and business modelling techniques that are ... [+]

Our MSc in Marketing and Business Analysis will provide you with the theoretical foundations of marketing and the data analysis and business modelling techniques that are increasingly being used to shape and inform business decisions. Combining expertise in both marketing and management science, the programme prepares students for careers in both of these fields.

Programme overview

Delivered by the School's Marketing faculty in collaboration with its Management Science Group, our MSc will give you a theoretical understanding of marketing and management science from both an academic and practitioner's perspective, as well as the ability to apply business analysis techniques to address marketing and business problems. The programme will also enable you to understand how marketing research methods are applied and to undertake qualitative and quantitative research of your own.... [-]

United Kingdom Edinburgh
September 2019
Full-time
1 year
Campus
University of Edinburgh Business School

Our MSc will give you an in-depth knowledge of marketing from both an academic and practitioner's perspective, enabling you to address marketing challenges in critical an ... [+]

Our MSc will give you an in-depth knowledge of marketing from both an academic and practitioner's perspective, enabling you to address marketing challenges in critical and creative ways. The programme is designed to help those from general business or management-related disciplines develop into innovative marketing professionals who can drive strategic decisions in the creation of successful products and services.

Programme overview

Our MSc in Marketing will give you a theoretical understanding of consumer behaviour, marketing research methods and marketing management, as well as the competence and creativity to apply this knowledge in real-life marketing situations. The programme will also provide you with ample opportunity to build key management skills such as communication and independent action, through group work and individual presentations. The MSc incorporates current and emerging trends in marketing theory and practice to give you the research-led knowledge and skills that are required by companies and employers.... [-]

United Kingdom Edinburgh
September 2019
Full-time
1 year
Campus
Edinburgh Business School

Our MSc in Marketing programme is equally relevant to you regardless of your current career, experience, knowledge or skills relating to the subject. It has been designed ... [+]

Edinburgh Business School is the Graduate School of Business of Heriot-Watt University.

Edinburgh Business School (EBS) has been helping working professionals become business leaders for over 25 years, offering high quality and accessible postgraduate programmes in business. Our popular online MBA, Masters, DBA and PhD programmes have accelerated the careers of over 20,000 graduates. Our students have seen increased salaries, gained promotions within their companies and many have started their own business.

Gain a greater understanding of the role marketing can play in the running of successful businesses and organisations

Our MSc in Marketing programme is equally relevant to you whether you're a non-business graduate looking to try your hand at marketing, or a marketing executive. Studying for your Marketing qualification with Edinburgh Business School will give you with the skills and knowledge you need to make informed decisions that could transform your business; take your career to the next level; and fully prepare you for future challenges and rewards.... [-]

United Kingdom Edinburgh
Open Enrollment
Part-time
Campus
Online