View MSc Programs in Marketing 2019 in Canterbury in United Kingdom
Marketing is the promotion of products and services, and it is essential for any business that wants to experience success. A marketing program may teach students about market trends, analysis, strategies and research.
Education in the United Kingdom is a devolved matter with each of the countries of the United Kingdom having separate systems under different governments: the UK Government is responsible for England, and the Scottish Government, the Welsh Government and the Northern Ireland Executive are responsible for Scotland, Wales and Northern Ireland, respectively.
Canterbury is a historic cathedral city, and the name means "Kent people's stronghold". It’s home to four universities and several other higher education institutions that cover 25% of the adult population of Canterbury.
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The Master in Marketing provides students with the skills to apply their knowledge to real-world marketing challenges. The programme also places great emphasis on sociall
Gain insight into the different activities that make up the marketing mix and other essential communication strategies.
Organisations today face many challenges and opportunities. As technology has evolved and consumer needs and wants have changed, organisations once dominant in their industries have faltered (eg, think Nokia, Yellow Pages, Kodak, or Sony), and organisations which were lesser known have prospered and come to dominate the markets they serve (think Google, Tata or Huawei). More recently, even the "mighty" Apple has come under increased threat from competitors who have arguably understood customer needs better, and who have been able to provide customers with superior value....