Compare MSc Programs in Marketing 2019 in Rome in Italy
Master of Science (MSc): These programs are postgraduate studies for people who have recently finished their undergraduate studies and want to improve their knowledge on a profound and more scientific level.
Marketing is the promotion of products and services, and it is essential for any business that wants to experience success. A marketing program may teach students about market trends, analysis, strategies and research.
For those who are interested in studying in a capital city with a rich heritage, Rome is the right place. It has distinctive universities such as the University of Rome that provides degree programs in a variety of disciplines like history and Engineering. This city is peaceful and ideal to live.
Request Information Masters of Science in Marketing in Rome in Italy 2019
The Master in Marketing prepares candidates for a wide variety of careers in marketing management, such as brand management, product development, retailing, services mark
The Master in Marketing prepares candidates for a wide variety of careers in marketing management, such as brand management, product development, retailing, services marketing, business to business marketing and marketing for non-profit organisations.
As part of the Marketing specialisation, master students explore:
innovative practices in both the manufacturing and service sectors and how firms can gain a competitive advantage, market share and reduce cost;
e-commerce, e-business, and the optimisation of technological structures as a strategic marketing tool;
marketing strategies of international organisations and approaches to new international market opportunities;
customer-driven marketing strategies in emerging economies;
the connectivity between marketing communication and strategy, and criteria for using different promotional techniques and media in integrated marketing campaigns;
crossing national borders in the business world, and the operational, legal and logistical problems that commonly occur.
conceptual thinking, critical analysis, and the implementation of strategic action;
advanced communication and interpersonal skills;
in-depth critical understanding of relevant theories, concepts and models and the integration of theory and practice in a variety of contexts;
advanced enquiry and research skills, holistic thinking, integration and synthesis;
team working and motivational skills;
inner responsibility and self-inspection skills required for effective leadership.