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Hong Kong Kowloon

Search MSc Programs in Marketing 2019 in Kowloon in Hong Kong

An MSc, or Master of Science, is an academic distinction bestowed upon those who effectively complete a predetermined set of coursework in what is often a science-based discipline. The MSc often enhances career opportunities as well as earning potential.

Hong Kong, found on the south coast of China, the country is one of the two Special Administrative Regions in the Republic of China. Hong Kong's higher education is placed in the England’s structure as well as international systems. It is managed by the country's Education Bureau.

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3 Results in Marketing, Kowloon

Hong Kong Baptist University (HKBU) School of Business

Master of Science in Global Marketing Management (MScGMM) is a joint award taught postgraduate programme offered by the Department of Marketing, HKBU and the Management S ... [+]

Overview

The Master of Science in Global Marketing Management (MScGMM) is a joint award taught postgraduate programme offered by the Department of Marketing, Hong Kong Baptist University in Hong Kong and the Management School of the University of Sheffield in the United Kingdom on a one-year full-time study basis.

The programme is designed for relatively recent graduates in any discipline with interest in working in the marketing function for multinational organizations. It will also benefit those in general and line management, who seek a thorough education in the theories and practice of global marketing management. Applicants from all countries will be considered.

The thoughtfully designed curriculum embraces a global view with case studies embedded in courses and the dissertation addressing the principles and practices of international marketing management. More importantly, by having students spend the first semester in the UK and the second semester in Hong Kong, the programme utilizes the synergies of having two partnering institutions located in different regions of the world – bringing global exposure to students.... [-]

Hong Kong Kowloon Tong
September 2019
Full-time
1 year
Campus
Hong Kong Baptist University (HKBU) School of Business

The Master of Science in Entrepreneurship and Global Marketing (MScEGM) is a joint award offered by the Department of Marketing, HKBU and Grenoble Ecole de Management on ... [+]

Overview

The Master of Science in Entrepreneurship and Global Marketing (MScEGM) is a joint award offered by the Department of Marketing, HKBU and the Grenoble Ecole de Management on a 15-month full-time study basis.

The programme is designed for students who seek a graduate education in order more easily to advance into management and other leadership roles or to start a career as an entrepreneur. Applicants from all countries will be considered if they can demonstrate the necessary language skills.

The curriculum has been carefully designed to embrace a global view with global case studies and a business project addressing the principles and practices of entrepreneurship and international marketing management. More importantly, having the students spend one semester in France and one semester in Hong Kong will generate synergies between two institutions steeped in the business practices of very different regions of the world. For the students, this will bring the best sort of global exposure.... [-]

Hong Kong Kowloon Tong
September 2019
Full-time
15 months
Campus
Faculty of Business, Hong Kong Polytechnic University

Globalization and technological change are rapidly transforming the business world. Marketing is an increasingly important discipline in today's economic climate. Trends ... [+]

Master of Science in Marketing Management

This programme enables non-marketing graduates to connect theory with practice in the field of marketing. It covers a range of specialist marketing issues in such areas as online consumer market analysis, managerial issues in marketing, analytical methods for market research and global marketing strategy.

Features

Equips students with sound knowledge and skills in marketing and related areas Offers a comprehensive range of marketing electives Covers applied marketing and leading-edge marketing practices and issues Focuses on finding marketing opportunities and solving marketing problems in Hong Kong and mainland China ... [-]
Hong Kong Hung Hom
Open Enrollment
Full-time
Part-time
1.5 - 6 years
Campus