See MSc Programs in Marketing 2019 in Caen in France
The Master of Science provides an opportunity for graduates to obtain advanced research skills and knowledge in a professional learning environment. A Master of Science (MS) degree can provide you with the foundation of knowledge and key competencies you'll need throughout your career
Marketing is the promotion of products and services, and it is essential for any business that wants to experience success. A marketing program may teach students about market trends, analysis, strategies and research.
Caen city has a history that dates to the reign of William the Conqueror. It is the capitals of the Basse-Normandie Region, France. It is home to the University of Caen that has several institutions located around the city.
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École de Management de Normandie / Normandy Business School
The Cross-Cultural Marketing and Negotiation program equips students with those skills needed in marketing and negotiation in an international environment. By adding a tr
Two academic semesters (Sept - Jan; Jan - May) on the Campus of Caen, Normandy, France (see programme agenda) including:
Over 400 class-contact hrs distributed across 9 modules (see programme content).
A 5-week junior consultancy project (provided by the faculty staff - see the HEC Entrepreneurs approach).
A 2-week request for proposal project (provided by Keymatch and the faculty staff).
A 2-week International negotiation project with students from four different countries.
A six months internship (to be served anywhere in the world) and a 20,000-word dissertation (June - Dec).
The language of instruction and assessment is English.
The Master’s Degree in Cross-Cultural Marketing and Negotiation meets the demands of professionals in the area of higher education. After a period of integration, future graduates will be able to target a variety of career opportunities such as Product Manager, Category Manager, Business Manager, International Brand Manager, International Sales Manager, International Project Manager, International Marketing Consultant, Export/Import Consultant, etc....