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Masters of Science
France Aix-en-Provence

View all MSc Programs in Marketing 2019 in Aix-en-Provence in France

Marketing is the promotion of products and services, and it is essential for any business that wants to experience success. A marketing program may teach students about market trends, analysis, strategies and research.

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2 Results in Marketing, Aix-en-Provence

Degrees
Location
France
Aix-en-Provence
Study type
Pace
Other options within this field of study:
IAE Aix Graduate School of Management

This programme will enable participants to be operational in the positions of product manager, brand manager, marketing manager and quantitative and qualitative market st ... [+]

MSc in Marketing & Brand Management

This program requires proficiency in English and French.

This programme will enable participants to be operational in the positions of product manager, brand manager, marketing manager and quantitative and qualitative market study manager.

On completion of this degree, students will master the most up-to-date marketing tools:

software to analyse the most simple to the most sophisticated data. statistical analysis methods from the most descriptive to the most advanced. concepts and models (purchasing decision criteria, brand identity…) that will enable them to mobilise sophisticated knowledge and apply it to adapted marketing decisions. ... [-]
France Aix-en-Provence
September 2019
Full-time
1 - 2 years
Campus
IAE Aix Graduate School of Management

MBG Ranking: the Master Services Management of the IAE Aix is ranked among the best Programmes in Services Marketing. ... [+]

MSc in Service Activities Marketing & Management

This program requires proficiency in English and French.

MBG Ranking: the Master Services Management of the IAE Aix is ranked among the best Programmes in Services Marketing.

The pedagogic objective is to prepare participants for the responsibilities of functional of operational management in commercial firms, service providers, or industrial firms developing their service activities. It is, therefore, a question of training managers capable of applying knowledge acquired in the principal functional domains in the field while at the same time taking into account the specificities of service management. The originality of this specialisation is in the teaching of three disciplines that are essential for service management: Marketing, Human Resources and Operations.... [-]

France Aix-en-Provence
September 2019
Full-time
1 - 2 years
Campus