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Find MSc Programs in Marketing in China 2019

The field of marketing is a dynamic business area that is concerned with the satisfaction of people’s wants and needs. Marketing studies can teach individuals how to see things from the perspective of the consumer and to implement the appropriate marketing strategies.

Top MScs in Marketing in China 2019

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6 Results in Marketing, China

emlyon business school

The MSc in Digital Marketing & Data Science pedagogy uniquely combines a strong academic background in business studies, marketing, data analysis and strategy with an ... [+]

Best Master of Science Programs in Marketing in China 2019. Develop your competencies in digital marketing and data analytics and become part of the new generation of marketing technologists. For students holding a Bachelor’s degree in any field MSc in approved by the Conférence des Grandes Ecoles 18 months including a 4 to 6-month internship Taught in English Delivered in Paris & Shanghai with a learning trip to Boston or San Francisco 18 months to become a digital marketing professional Acquire the fundamentals of digital marketing: The courses provide the strategic skills to successfully guide companies’ strategies in a digital world that is overflowing with data on customers, products and interactions. By the end of the first semester, you will be able to walk into any company and become digital savvy professionals who know how to benefit from an explosive growth of online technologies to develop business. Innovate in a data‐rich business environment: The MSc in Digital Marketing & Data Science also focuses on data analytics which includes business, coding, database access, data science and machine learning with Python. The program is designed to make you understand the most innovative technologies and acquire the skills to manage the upcoming technological disruptions in marketing. Meet the real needs of recruiters: Recruiters are facing a real challenge to find young talents with a “dual competency”, capable of bringing real added value to industries facing a deep digital transformation. Many companies are already collaborating with emlyon business school and recruiting students such as... [-]
China Shanghai
September 2019
Full-time
18 months
Campus
emlyon business school

Customer expectations and cultural norms are continually challenging core brand strategies of luxury companies. As a broad-based program, the MSc in Luxury Management &am ... [+]

Become an expert in the luxury industry with a programme that offers a true multi-campus, multi-cultural experience within the heart of the international luxury industry. For students holding a Bachelor’s Degree minimum in any field MSc in approved by the Conférence des Grandes Ecoles 18 months including a 4 to 6-month internship Taught in English Delivered in Paris, New York or London and Shanghai 18 months to accomplish your dreams in the industry of excellence Build your career in a challenging business culture: To build your career, you will need solid academic knowledge and the capacity to adapt to the luxury industry’s high standards. You’ll acquire the basics of management, discover how to apply specialist management knowledge and focus on the Fashion and Lifestyle Industry (London) or the Luxury Design Industry (New York City). Benefit from a truly international exposure: Master the basics to the Luxury Industry in Paris, distinguish yourself with skills gained in cutting-edge international hubs: London or New York City and get ready for tomorrow’s challenges in Shanghai. By studying in 3 distinct locations, you will develop a broad view of the global luxury industry and learn how to navigate the specifics of these different business markets successfully. Meet the real needs of recruiters: emlyon business school has always worked closely with the business community in order to provide students with quality internship and job offers, as well as privileged contact with companies. Our partners in the luxury industry include Cartier, Chanel, Christian Dior, Infiniti, Kempinski hotels,... [-]
China Shanghai
September 2019
Full-time
18 months
Campus
University of Strathclyde Business School

Strathclyde’s MSc in Digital Marketing Management (DMM) has been developed in collaboration with industry in response to a growing need for graduates with digital marketi ... [+]

Why this course?

Strathclyde’s MSc in Digital Marketing Management (DMM) has been developed in collaboration with industry in response to a growing need for graduates with digital marketing skills. The programme aims to enable you to become one of the next generation of digitally-skilled professionals.

Based in Strathclyde Business School’s highly-acclaimed Department of Marketing, the course curriculum draws on leading academic experts from across the business school. The course also benefits from the University's established relationships with industry and the involvement of industry partners in the development and delivery of the programme. This approach ensures that DMM meets the changing needs of the digital workplace and enables you to acquire the latest knowledge, best practice and the specialist skills to develop your career in digital marketing.... [-]

China Beijing
September 2019
Full-time
12 months
Campus
University of Strathclyde Business School

The MSc Tourism Marketing Management Programme offers a complete introduction to marketing management within the international tourism industry and prepares you with the ... [+]

Why this course?

The MSc Tourism Marketing Management Programme offers a complete introduction to marketing management within the international tourism industry and prepares you with the knowledge and skills demanded by leading organisations worldwide. It reflects the dynamic and technologically innovative nature of contemporary marketing and you’ll gain insights into the technical and personal skills necessary to pursue a future career in tourism.

Students in this programme come from a variety of academic backgrounds, with first degrees as diverse as physics and philosophy, and they always contribute a spectrum of perspectives, as befits a world-leading masters programme. Undergraduate studies in Tourism or Hospitality are not a prerequisite for this programme.... [-]

China Beijing
September 2019
Full-time
12 months
Campus
University of Strathclyde Business School

The Msc Marketing Programme is designed for non-business graduates who want to pursue a career in this area. ... [+]

Why this course?

The Msc Marketing Programme is designed for non-business graduates who want to pursue a career in this area.

The Programme reflects the dynamic and technologically innovative nature of contemporary marketing, spanning private, public and third sectors.

You’ll gain a sound knowledge of the principles of marketing. Most importantly, you’ll develop an understanding of consumer behaviour in relation to individuals and organisations. We’ll also ensure that you gain the technical and personal skills necessary to pursue your future career.

The programme features a wide choice of elective subjects. These reflect the current diversity in contemporary marketing practice.... [-]

China Beijing
September 2019
Full-time
12 months
Campus
University of Strathclyde Business School

The International Marketing Programme is designed as a specialist course for those who want to build on a previous business and marketing degree and study Marketing at an ... [+]

Why this course?

The International Marketing Programme is designed as a specialist course for those who want to build on a previous business and marketing degree and study Marketing at an advanced level. It’s also appropriate for recent business graduates or established executives who are seeking either to acquire new skills or supplement the skills they have developed in a practical context.

The programme allows you to develop advanced-level academic expertise in international marketing. You’ll gain the technical and personal skills to operate across a range of dynamic and competitive international environments.

The course features a wide choice of elective subjects; many include international dimensions, reflecting the current diversity in global marketing practice. The course has many value-added features including but not limited to:... [-]

China Beijing
September 2019
Full-time
12 months
Campus