MSc Programs in Marketing

Compare 202 MSc Programs in Marketing

Marketing

The choice to pursue a master’s degree is an important one for people who are seeking ways to possibly enhance their career prospects and value in their respective fields. This degree type can provide a more comprehensive look at various methods, theories and related materials to help a student gain a deeper understanding of his or her industry.

What is an MSc in Marketing? This degree option can provide students with the ability to gain a more thorough understanding of core concepts, as well as discover more advanced topics associated with marketing and business. To develop the in-depth knowledge that comes with this level of education, people might take several classes in topics such as marketing management, marketing analytics, internet marketing, consumer analysis and insights, business analytics, new product development, communication for management or promotions and advertising.

Once a person finishes a Master of Science in Marketing, he or she may have stronger technical and mathematical skills that can impress employers in this field. Students may also have developed stronger leadership and decision-making skills to enhance their ability to work both in a team and independently.

Those seeking out an MSc in Marketing often find that it may take two to three years to finish the degree requirements. Programs might be found globally and online. Costs for the different colleges tend to vary, so prospective learners should research and talk to universities to get the details.

After finishing school, those with this level of education in marketing may find themselves eligible for a variety of job titles. Graduates considering leadership roles can consider options such as marketing coordinator, marketing supervisor, lead brand marketer, marketing manager or promotional sales supervisor. Other options someone might explore could include entry-level sales associate, promotions coordinator and event marketing specialist.

Having a master’s degree in marketing may help you seek out additional work opportunities. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

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Dual MSc & MA in Strategic Marketing

London School of Business & Finance
Online Full time Part time 18 - 36 months January 2019 United Kingdom UK Online + 1 more

This MSc & MA in Strategic Marketing is provided by the London School of Business & Finance (LSBF), powered by InterActive. It is a single programme that results in 2 distinct awards from 2 European institutions. [+]

This MSc & MA in Strategic Marketing is taught by London School of Business and Finance is a single programme that results in two distinct awards from two European institutions. Your Master of Arts degree is a career-focused degree awarded by the International Telematic University UNINETTUNO, while your Master of Science is awarded by Geneva Business School as recognition of your technical proficiency in marketing.

Studying entirely online, you will have access to HD video tutorials, a library of research resources, professional and peer student networks, and student support, all at your fingertips, 24/7. And with the option of a pay-as-you-go fee structure, you can earn your degrees in as little as 18 months.... [-]


MSc International Marketing

The University of Law Business School
Campus Full time 1 year January 2019 United Kingdom London Germany Berlin + 2 more

The MSc International Marketing is accredited by the Chartered Management Institute (CMI) and is a postgraduate degree with a strong focus on employability. It is aimed at graduates who have an interest in developing an in-depth specialist knowledge and a critical understanding of the key aspects of international marketing. [+]

MSc International Marketing

The MSc International Marketing is accredited by the Chartered Management Institute (CMI) and is a postgraduate degree with a strong focus on employability. It is aimed at graduates who have an interest in developing an in-depth specialist knowledge and a critical understanding of the key aspects of international marketing.

The course offers the development of international marketing professional knowledge, covering the topics of marketing leadership, organisation reputation, decision making and emerging themes. Throughout the programme, you will discover specialist concepts relevant to marketing management, as well as learning how to develop strategic marketing plans which can support an internationally successful organisation.... [-]


MSc International Marketing

GISMA Business School
Campus Full time 1 year October 2019 Germany Berlin

The MSc International Marketing covers key aspects of marketing management including strategic marketing planning and communications on a global scale. During the course, you will gain a valuable insight into the marketing industry and develop the skills required to enhance your career within a highly competitive job market. [+]

MSc International Marketing

The MSc International Marketing covers key aspects of marketing management including strategic marketing planning and communications on a global scale. During the course, you will gain a valuable insight into the marketing industry and develop the skills required to enhance your career within a highly competitive job market. This program is designed and awarded by The University of Law, and delivered at GISMA in its campus in Berlin. Free beginner's German classes for all students. Flexible payment plans available!

In addition, the MSc International Marketing is aligned with the professional standards of the Chartered Institute of Marketing (CIM).

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MSc Marketing Management

B2 Ljubljana School Of Business
Campus Full time 2 years October 2019 Slovenia Ljubljana

In this comprehensive and practical study program students improve their ability to make effective marketing decisions, including assessing marketing opportunities, developing marketing strategies and implementation plans. [+]

Professional title: Master of Marketing Management

“Never forget that you only have one opportunity to make a first impression - with investors, with customers, with PR, and with marketing”. (Natalie Massenet)

In this comprehensive and practical study program students improve their ability to make effective marketing decisions, including assessing marketing opportunities, developing marketing strategies and implementation plans. The program topics include market-oriented strategic planning, marketing research and information systems, buyer behavior, target market selection, competitive positioning, product and service planning and management, pricing, distribution, and integrated communications, including advertising, public relations, Internet marketing, social media, direct marketing, and sales promotions.... [-]


Master in Marketing

European School of Economics
Campus Full time Part time 12 - 15  January 2019 United Kingdom London Italy Rome Milan Florence Spain Madrid + 7 more

The Master in Marketing prepares candidates for a wide variety of careers in marketing management, such as brand management, product development, retailing, services marketing, business to business marketing and marketing for non-profit organisations. [+]

The Master in Marketing prepares candidates for a wide variety of careers in marketing management, such as brand management, product development, retailing, services marketing, business to business marketing and marketing for non-profit organisations.

As part of the Marketing specialisation, master students explore:

• innovative practices in both manufacturing and service sectors and how firms can gain competitive advantage, market share and reduce cost

• e-commerce, e-business, and the optimisation of technological structures as a strategic marketing tool

• marketing strategies of international organisations and approaches to new international market opportunities... [-]


MS Marketing

Kogod School of Business, American University
Campus Full time 1 year September 2019 USA Washington

Gain the real-world marketing skills you need to succeed with Kogod’s Master of Science in Marketing (M.S.M.K.T.G.) program. The Applied Client Project, the program’s capstone experience, is a curricular highlight. You’ll work in cross-functional teams alongside RedPeg Marketing, an award-winning DC-area marketing agency, to design a full-scale marketing campaign. You will lead the project from start to finish, including market research, strategic planning, creative implementation, and the evaluation of campaign results. [+]

Gain the real-world marketing skills you need to succeed with Kogod’s Master of Science in Marketing (M.S.M.K.T.G.) program. The Applied Client Project, the program’s capstone experience, is a curricular highlight. You’ll work in cross-functional teams alongside RedPeg Marketing, an award-winning DC-area marketing agency, to design a full-scale marketing campaign. You will lead the project from start to finish, including market research, strategic planning, creative implementation, and the evaluation of campaign results.

Dennis Sgouros, MS Marketing student, is passionate about the experience he’s gotten in the program. “We’re doing a proper marketing project with a proper client: the Smithsonian. It doesn’t get much cooler than that,” he says.... [-]


MS Marketing

Krannert School of Management, Purdue University
Campus Full time 1 year July 2019 USA West Lafayette

Purdue’s one-year Master of Science (Marketing) program provides a specialized education, either immediately after graduation or after acquiring some work experience. The program helps students develop the knowledge and skills needed for a variety of marketing positions. [+]

MS Marketing

Purdue’s one-year Master of Science (Marketing) program provides a specialized education, either immediately after graduation or after acquiring some work experience. The program helps students develop the knowledge and skills needed for a variety of marketing positions. Graduates are likely to assume a position in brand management, marketing consulting, marketing research/analytics, or business development.

The MS (Marketing) program builds on Purdue's outstanding reputation in Marketing. The MBA in Marketing program at Purdue University's Krannert Graduate School of Business is ranked #4 MBA-Marketing Program in North America (Best-Masters) and #15 graduate marketing program in the United States by the Financial Engineer.... [-]


Master of Science in Marketing and Consumption

School of Business, Economics and Law at the University of Gothenburg
Campus Full time 2 years August 2019 Sweden Gothenburg

This Master of Science program includes cutting-edge courses that focus on the role of marketing and consumption in contemporary society, its cultural underpinnings and global dimensions. [+]

Language of instruction: English

It is increasingly important not only to understand the traditional field of marketing, but also to be knowledgeable about changing consumption patterns in a dynamic and complex marketplace.

The Master of Science program in Marketing and Consumption offers cutting-edge courses that focus on the role of marketing and consumption in a contemporary society: its cultural underpinnings, global dimensions and sustainability challenges. The curriculum combines lectures by leading researchers in various marketing fields as well as application of theory on practical marketing problem.

This program provides students with analytical skills in the domain of marketing and consumption that enable them to pursue a successful career worldwide.... [-]


MSc in Marketing

University of Tampa - Sykes College of Business
Campus Full time September 2019 USA Tampa

The University of Tampa Master of Science in Marketing integrates cutting-edge theory and application to prepare students for successful careers in the marketing field. [+]

Master of Science in Marketing

The University of Tampa Master of Science in Marketing integrates cutting-edge theory and application to prepare students for successful careers in the marketing field. The degree provides you with an innovative and specialized academic curriculum and enhances your career skills in marketing management, product and brand management, marketing research or sales management.

Given the diverse career tracks in marketing, this program gives you the flexibility to design your own course of study based on your goals and interests. The curriculum also supports preparation for the Professional Certified Marketer™ exam offered by the American Marketing Association™.... [-]


MSc in Digital Marketing Strategy

Trinity College Dublin - Business School
Campus Full time 12 months September 2019 Ireland Dublin

This programme is designed to give students the analytical competencies and business acumen required to succeed in the digital world. Students will graduate as highly skilled digital marketing strategists. [+]

Ranked 1st in the world for E-Business and Digital Marketing (Eduniversal 2018), the MSc in Digital Marketing Strategy offered by Trinity College Dublin will introduce students to the overall digital marketing ecosystem focusing on the skills you will need to effectively plan, design and implement strategies that add value to organisations.

Students will be introduced to the overall digital marketing ecosystem focusing on the skills you will need to effectively plan, design and implement strategies that add value to organisations.

Programme Information

MSc Digital Marketing Strategy focuses on digital design and user experience as well as the digitalisation of interactions between paying customers, free users and business to understand how corporations do business in a digital world. Students will also undertake professional certifications such as the Advanced Google AdWords certificate and Google Analytics certificate.... [-]


Extended MSc Marketing

Ulster University, London & Birmingham Campuses
Campus Full time 16 months January 2019 United Kingdom London Birmingham + 1 more

The Extended MSc Marketing course is an academically challenging and strategically relevant program in advanced marketing study, with a particular emphasis on entrepreneurship.

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Extended MSc Marketing (Pre-Masters)

Level of study: Pre-Masters

Tuition fees 2018/19:

UK/EU – £6,500 International – £15,500 (London) £13,750 (Birmingham)

Entry requirements: A third class, pass or ordinary degree, or equivalent

English language requirements: IELTS 6.0 with no component less than 5.5, or equivalent

Mode of study: Full-time classroom - daytime, or evening and weekend options available (subject to eligibility)

Duration: 16 months

Assessment method: Coursework

Student finance: Available

Locations: London and Birmingham

Start dates: May, September (London only)

About this course

The Extended MSc Marketing course is an academically challenging and strategically relevant program in advanced marketing study, with a particular emphasis on entrepreneurship. The course integrates the Graduate Certificate program to allow entry for students with equivalent to a standard degree (third class, pass or ordinary). This program has been designed as a bridging mechanism for UK, EU and international students to progress from undergraduate to postgraduate study at Ulster. The integrated Graduate Certificate is a preparatory course that will provide you with a solid foundation in the skills needed for progression on to the MSc Marketing program. Students, who successfully complete the four modules of the Graduate Certificate stage, namely Academic Writing, Postgraduate Study Skills, Research Methods for Postgraduate Study and International Business Environment and achieving a minimum overall average of 50%, will be in a position to progress directly to the 12 month MSc Marketing.... [-]


MSc Digital Marketing

Northumbria University London Campus
Campus Full time 1 year January 2019 United Kingdom London

Our MSc Digital Marketing is designed to give you the skills and knowledge you need in a rapidly developing sector. This course will focus on developing the skills you need to successfully market goods and services through various online channels. [+]

Start dates: January, May, September

Tuition fees (2018/19): UK/EU: £7,995 International: £14,500

Digital marketing is one of the fastest growing industries being explored by businesses to market their goods and services. Statista forecasts the overall digital marketing spending (US) to grow to $103.37 billion in 2019 from $57.29 billion in 2014, the whole digital marketing spectrum is growing exponentially, therefore, businesses are continuously looking for specialist advice.

Build your understanding of tactics online social media and digital marketing tactics, and specialise in digital domain to boost yourself into the digital world.

Our MSc Digital Marketing is designed to give you the skills and knowledge you need in a rapidly developing sector. The course will focus on advancing the digital skills you need to successfully market goods and services through various online channels, whilst helping you to stay up to date with trending issues, debates and tools in the marketing world.... [-]


MSc Management and Marketing

Aberystwyth University Business School
Campus Full time 1 year September 2019 United Kingdom Aberystwyth

The Aberystwyth MSc Management and Marketing is MBM accredited by the Association of MBAs. [+]

Management and Marketing Masters Degree

If you aspire to be a Marketing Manager or a General Manager with a specialist understanding of the Marketing side of your business, and whether you are already working in Marketing and Management, or just starting out on your career in the field, this postgraduate Masters degree in Marketing and Management is the one for you. Like all our postgraduate Business and Management degrees, it will improve your qualifications, enhance your skill set, and give you the opportunity to reflect in a more detailed and structured way on the work you have already done, and the things you have already studied. As a graduate of the Aberystwyth postgraduate Masters degree in Marketing and Management, you will emerge with an internationally recognised qualification from a well-regarded British University, ideally equipped to participate in the international business world.... [-]


Online MSc Marketing - University of Salford (UK)

Robert Kennedy College
Online & Campus Combined Full time Part time 1 - 3 years Open Enrollment Switzerland Zürich Switzerland Online United Kingdom Salford + 4 more

At Salford, we integrate marketing theory and practice through four core modules in order to provide you with a critical understanding of marketing in both commercial and non-commercial sectors. We are approved and accredited by the Chartered Institute of Marketing (CIM), which means that as graduates you will be eligible for direct entry onto the CIM’s Professional Postgraduate Diploma, subject to you also obtaining appropriate senior marketing management experience. [+]

3 good reasons to study Marketing at Salford Enhance your employability with specialist and in-demand marketing skills on this CIM-approved and accredited course Develop your expertise in search and social media marketing Put marketing theory into real practice with an exciting Business Innovation Project Duration

Minimum 12 months, maximum three years

Course Outline

At Salford, we integrate marketing theory and practice through four core modules in order to provide you with a critical understanding of marketing in both commercial and non-commercial sectors. We are approved and accredited by the Chartered Institute of Marketing (CIM), which means that as graduates you will be eligible for direct entry onto the CIM’s Professional Postgraduate Diploma, subject to you also obtaining appropriate senior marketing management experience.... [-]


MSc International Marketing

Newcastle University London
Campus Full time 1 year September 2019 United Kingdom London

A commercially-focused postgraduate course, specializing in marketing with an international context. This degree will teach you the developing issues surrounding global communications and brand management. [+]

This MSc provides you with an opportunity to acquire a thorough understanding of marketing theories and how to apply them to real-world business challenges. You will specialize in marketing within an international context, including the rapidly developing issues surrounding global communications and brand management.

This degree is aimed at graduates of all disciplines who wish to study a commercially-focused postgraduate course. You will develop a range of skills and knowledge including:

how to apply marketing theory to international case studies, markets and issues. advanced skills in the analysis of markets in an international context. knowledge of ethical issues and their implications for marketing. ... [-]