MSc Programs in Marketing

Compare 197 MSc Programs in Marketing

Marketing

The choice to pursue a master’s degree is an important one for people who are seeking ways to possibly enhance their career prospects and value in their respective fields. This degree type can provide a more comprehensive look at various methods, theories and related materials to help a student gain a deeper understanding of his or her industry.

What is an MSc in Marketing? This degree option can provide students with the ability to gain a more thorough understanding of core concepts, as well as discover more advanced topics associated with marketing and business. To develop the in-depth knowledge that comes with this level of education, people might take several classes in topics such as marketing management, marketing analytics, internet marketing, consumer analysis and insights, business analytics, new product development, communication for management or promotions and advertising.

Once a person finishes a Master of Science in Marketing, he or she may have stronger technical and mathematical skills that can impress employers in this field. Students may also have developed stronger leadership and decision-making skills to enhance their ability to work both in a team and independently.

Those seeking out an MSc in Marketing often find that it may take two to three years to finish the degree requirements. Programs might be found globally and online. Costs for the different colleges tend to vary, so prospective learners should research and talk to universities to get the details.

After finishing school, those with this level of education in marketing may find themselves eligible for a variety of job titles. Graduates considering leadership roles can consider options such as marketing coordinator, marketing supervisor, lead brand marketer, marketing manager or promotional sales supervisor. Other options someone might explore could include entry-level sales associate, promotions coordinator and event marketing specialist.

Having a master’s degree in marketing may help you seek out additional work opportunities. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

Read More

MSc Data Analytics and Marketing

GISMA Business School
Campus Full time Part time 1 - 2 years April 2018 Germany Berlin + 1 more

This course will teach you a range of marketing skills, including analyzing statistics and interpreting large sets of data. [+]

MSc Data Analytics and Marketing

This course will teach you a range of marketing skills, including analyzing statistics and interpreting large sets of data.

This programme has approval from the Chartered Institute of Marketing (CIM) and is both delivered and awarded by Arden University. You will be studying the course at GISMA's campus in the heart of Berlin.

The university has an excellent track record, and in 2015, 79% of Arden students said that their careers improved because of the programmes they studied at the university. Flexible payment plans available.

Course Requirements A minimum 2:2 UK honours degree or equivalent. English proficiency at IELTS 6.5 or equivalent if you have not been previously taught in English ... [-]

MSc in International Marketing

BPP University
Campus Full time 12 - 18 months September 2018 United Kingdom City of London

The MSc International Marketing programme will develop the knowledge you need to manage and deliver campaigns at a strategic level. This is combined with the skills and insight needed to compete in a global market. [+]

Marketing is seen as a crucial function in the DNA of any organisation. The MSc International Marketing programme will develop the knowledge you need to manage and deliver campaigns at a strategic level. This is combined with the skills and insight needed to compete in a global market. The course develops an in-depth understanding of the marketing cycle from consumer behaviour to knowing your customer. It also looks to understand how to build a brand using social networks.

The programme embraces a strong focus on digital media. Where you learn to put theory into practice by studying social media, mobile marketing, big data and analytics.

Our tutors come with experience gained in blue chip companies. Allowing you to engage in real-world case studies that build a commercial appreciation of global, social and ethical issues.... [-]


MSc In Marketing Management

EAE Business School
Campus Part time 1 year October 2018 Spain Barcelona Madrid + 1 more

This leads to a clear conclusion: the work of the Marketing Management are increasingly complex and changing, requiring managers with ability to learn and evolve continuously. [+]

Master in Marketing Management

&nbsp

Recent years have seen how companies must learn to operate in an environment increasingly dynamic, competitive and globalized world, influenced by the Internet and new ways to communicate with our customers.

&nbsp

The new information technologies energize all market players, so mastering these technologies serves to provide a competitive response in a global environment and local time. The market has also seen as consumers increasingly demanding and better informed we are forced to reinvent how we communicate with them. Saturation advertising, the search for new distribution channels or the new way of eating that have brought the digitization and the Internet are factors to consider. ... [-]


MSc Luxury Brand Marketing

British School of Fashion
Campus Full time 1 year September 2018 United Kingdom London

Our Masters in Luxury Brand Marketing is an unparalleled new programme, which provides students with the specialist skills, industry knowledge and expertise necessary to forge a successful career in a niche, inventive industry. [+]

Our Masters in Luxury Brand Marketing programme provides students with a rich breadth of knowledge and understanding of marketing specifically related to luxury brands. It includes a focus on critical insights into luxury consumer behaviour, luxury branding and marketing communications, and an examination of legal aspects of branding within a luxury context.

It will allow you to develop your intellectual ability together with the contemporary skills and practices needed to excel in the industry. There will also be an opportunity to complete a work placement, volunteering work, desk-based consultancy or even study abroad. Students are also encouraged to engage in an independent research project.... [-]


MSc in Luxury Management & Marketing

emlyon business school
Campus Full time 16 months September 2018 Germany Munich France Lyon China Shanghai Paris United Kingdom Lancaster + 7 more

Study Luxury Marketing & Management in three of the world's centres of the luxury industry, Paris, London or New York and Shanghai, while benefiting from the expertise of emlyon business school. [+]

MSc in Luxury Management & Marketing

Want to work in the Luxury Industry? This programme is for you!

This a 16-month programme delivered by emlyon business school in partnership with Parsons School of Design at The New School (New York City) and in association with London College of Fashion, preparing students for an international management career in the luxury industry. It offers you a true multi-campus and multi-country experience by studying in Paris, London or New York and Shanghai.

You’ll acquire the basics of management, discover how to apply specialist management knowledge to the luxury industry, focus on the Fashion and Lifestyle Industry (London) or the Luxury Design Industry (New York City) and master fundamental skills that you will transpose to the luxury dimension of your choice. You will also experience the differences in international business cultures. Furthermore, you will gain tangible work experience through the internship and business projects that are an inherent part of the curriculum. If you want to build a successful career in the highly competitive, highly international luxury industry, then this programme offers you all that you need.... [-]


MSc in Marketing (Creative Advertising)

Manchester Metropolitan University
Campus Full time 1 year September 2018 United Kingdom Manchester

Advertising and management skills are in high demand, with graduates working at all ends of the advertising spectrum from traditional print-based advertising to digital media. This course will offer you a combination of commercial, theoretical and creative units to ensure you have a significant advantage in this fast-paced and dynamic industry. [+]

Advertising and management skills are in high demand, with graduates working at all ends of the advertising spectrum from traditional print-based advertising to digital media. This course will offer you a combination of commercial, theoretical and creative units to ensure you have a significant advantage in this fast-paced and dynamic industry.

The programme will develop your creative thinking skills in helping to create and implement effective creative advertising solutions to complex advertising challenges.

You will be taught by industry professionals and highly experienced tutors, who are able to draw upon their substantial industry experience, bringing lectures to life and offering practical support on student projects.... [-]


MSc in Global Marketing

Glasgow Caledonian University, London (GCU London)
Campus Full time Part time 1 - 3 years January 2019 United Kingdom London + 1 more

The MSc Global Marketing has been designed to provide you with an integrated knowledge of the contemporary theories and practices utilised within the industry. You will acquire the tools and techniques necessary to build a successful marketing career within the growing global business environment. [+]

Combining current academic thinking and industry practice to reflect the dynamic and international nature of global marketing.

In designing this programme, the University has built on decades of both academic and practitioner experience in the area of marketing, to produce a degree which reflects the increasingly global dynamic of modern business.

The MSc Global Marketing has been designed to provide you with an integrated knowledge of the contemporary theories and practices utilised within the industry. You will acquire the tools and techniques necessary to build a successful marketing career within the growing global business environment. You will develop knowledge in key areas including consumer behaviour, marketing planning, branding and the use of digital technologies. You will also gain a comprehensive understanding of the cross-cultural challenges within international business and you will develop the knowledge, marketing expertise and personal skills crucial to global marketing.... [-]


MSc Digital Marketing & Analytics

Regent’s University London
Campus Full time 12 - 16 months September 2018 United Kingdom London

The marketing industry is a rapidly evolving, complex landscape. It is essential for marketing professionals to keep up with the latest technologies and trends, yet increasingly difficult to measure and understand the success of modern digital marketing campaigns. Analyse, quantify and influence consumer behaviour through ever-evolving digital tools and concepts. [+]

The marketing industry is a rapidly evolving, complex landscape. It is essential for marketing professionals to keep up with the latest technologies and trends, yet increasingly difficult to measure and understand the success of modern digital marketing campaigns.

This course will enable you to analyse, quantify and influence consumer behaviour through ever-evolving digital tools and concepts.Throughout your studies, you will explore the way digital marketing and analytics are changing the face of marketing, with a focus on four main themes: social media marketing, big data, cloud computing, and mobile marketing. You will gain an understanding of marketing theory, as well as developing the key practical skills for running digital campaigns. Through the use of live briefs, you will gain practical experience working on the types of projects you would be involved with as a marketing practitioner.... [-]


MSc in Marketing

University of Tampa - Sykes College of Business
Campus Full time September 2018 USA Tampa

The University of Tampa Master of Science in Marketing integrates cutting-edge theory and application to prepare students for successful careers in the marketing field. [+]

Master of Science in Marketing

The University of Tampa Master of Science in Marketing integrates cutting-edge theory and application to prepare students for successful careers in the marketing field. The degree provides you with an innovative and specialized academic curriculum and enhances your career skills in marketing management, product and brand management, marketing research or sales management.

Given the diverse career tracks in marketing, this program gives you the flexibility to design your own course of study based on your goals and interests. The curriculum also supports preparation for the Professional Certified Marketer™ exam offered by the American Marketing Association™.... [-]


MSc Marketing

Nottingham Business School, Nottingham Trent University
Campus Full time 1 - 2 years September 2018 United Kingdom Nottingham

This course will help you become a market-ready professional with a global outlook, equipped for a successful international career in marketing, business or management. Created in close consultation with the marketing industry and the Chartered Institute of Marketing (CIM), it develops the strengths, abilities and understanding today's marketing employers are looking for. [+]

MSc Marketing

Today’s dynamic global marketing industry is an exciting, fast-paced work environment and our MSc Marketing course gives you the theoretical and practical background you need to thrive. You can add a year's work placement, making your master's a two-year course.

This course will help you become a market-ready professional with a global outlook, equipped for a successful international career in marketing, business or management. Created in close consultation with the marketing industry and the Chartered Institute of Marketing (CIM), it develops the strengths, abilities and understanding today's marketing employers are looking for.

In your first Semester, you'll explore the fundamental issues and concepts of marketing practice, before learning about consumer buying behaviour and the factors that influence it. You'll also take a holistic view of an organisation and how it attempts to develop a marketing strategy in a challenging global environment.... [-]


M.Sc. International Marketing with Tourism and Events - France/UK

IPAG Business School
Campus Full time 2 semesters January 2019 United Kingdom Edinburgh France Nice Paris + 3 more

The Master of Science (M.Sc.) in International Marketing with Tourism and Events, offered jointly by Ipag Business School and Edinburgh Napier University, is ideal for students who aim to enrich their background and career in global marketing strategies. [+]

Presentation

The Master of Science (M.Sc.) in International Marketing with Tourism and Events, offered jointly by Ipag Business School and Edinburgh Napier University, is ideal for students who aim to enrich their background and career in global marketing strategies.

Each of these programmes taught completely in English consists of three complementary components:

1st semester of studies in Edinburgh, 2nd semester of studies in Nice, Masters Dissertation (and optional internship).

International Marketing with Tourism and Events

Tourism, recreation and entertainment have added a new dimension to the mobility of people and unexploited business perspectives. This is clearly illustrated by the considerable growth in the number of international events taking place around the world, in the areas of culture, sports, entertainment and exhibitions.... [-]


MSc Business with Marketing

Warwick Business School
Campus Full time 12 months August 2018 United Kingdom Coventry

Our MSc in Business with Marketing offers you the opportunity to study business and get specific insight into marketing. [+]

Break into business and convert your undergraduate degree into a highly valuable WBS Masters.

Interested in innovation and branding in marketing?

Want to develop comprehensive business skills to give your career a boost?

Our MSc in Business with Marketing offers you the opportunity to study business and get specific insight into marketing. A grounding in key business areas is followed by marketing modules to give you knowledge in this specialist field.

Entry requirements

You must have, or be expecting to obtain, a good undergraduate degree from a UK university, or overseas equivalent. This stream will suit a wide variety of candidates looking to break into the business and we welcome applicants from all academic fields.... [-]


MA/MSc in Marketing Management

University of Westminster, Westminster Business School
Campus Full time Part time 1 year September 2018 United Kingdom London + 1 more

This Master's degree offers a strategic perspective on marketing management, a discipline that is increasingly being seen as critical to success in achieving business goals, and as a core function in many organisations. Depending on your choice of modules, your final award could be either Master of Arts (MA) or Master of Science (MSc). [+]

This Master's degree offers a strategic perspective on marketing management, a discipline that is increasingly being seen as critical to success in achieving business goals, and as a core function in many organisations. Depending on your choice of modules, your final award could be either Master of Arts (MA) or Master of Science (MSc). Students on this course are eligible for an Affiliate Professional Membership of Chartered Institute of Marketing (CIM) and access to a range of professional events.

Course content

You will develop a strategic perspective and broaden your existing understanding of marketing and its integration into an overall corporate strategy and structure. You will hone your capacity for analysing complex marketing and business situations and reaching decisions on appropriate courses of action. You will also improve your career prospects in marketing and general business areas. A highlight for many students is the residential weekend organised as part of this course – a weekend away combining presentations and workshops with great opportunities to network and get to know your fellow students. Students on this course benefit from free access to part of the material on the course reading list.... [-]


MS Marketing

Krannert School of Management, Purdue University
Campus Full time 1 year July 2018 USA West Lafayette

Purdue’s one-year Master of Science (Marketing) program provides a specialized education, either immediately after graduation or after acquiring some work experience. The program helps students develop the knowledge and skills needed for a variety of marketing positions. [+]

MS Marketing

Purdue’s one-year Master of Science (Marketing) program provides a specialized education, either immediately after graduation or after acquiring some work experience. The program helps students develop the knowledge and skills needed for a variety of marketing positions. Graduates are likely to assume a position in brand management, marketing consulting, marketing research/analytics, or business development.

The MS (Marketing) program builds on Purdue's outstanding reputation in Marketing. The MBA in Marketing program at Purdue University's Krannert Graduate School of Business is ranked #4 MBA-Marketing Program in North America (Best-Masters) and #15 graduate marketing program in the United States by the Financial Engineer.... [-]


Master of Science in Digital Marketing & CRM

IESEG School of Management Lille - Paris
Campus Full time 1 year September 2018 France Lille

Join our MSc in Digital Marketing & CRM: a one year program completely taught in English. Study at one of the top business schools in France at our campus in Lille. [+]

This one year program completely taught in English provides a unique opportunity to strengthen both your knowledge of Digital Marketing and CRM.

"The emergence of the internet and new forms of communication and commercialization has completely changed marketing practice. Today, online communication and building long-term relationships with customers are the priorities directions of any marketers in order to increase company competition and profitability."

Dr. Véronique Pawels Delassus, Academix Director, Marketing Department

PROGRAM OBJECTIVES

The main objective of the program is to prepare future managers to work in these two rapidly emerging & complementary marketing fields representing new ways of conducting marketing and improving relationships with clients. The focus is on acquiring the theoretical concept and practical knowledge of handling digital marketing and analyzing customer databases. Students will also gain an understanding of the importance of managing customer relationships in a day-to-day business environment.... [-]