49 Part time MSc Programs in Marketing Studies in United Kingdom for 2024

At Salford, we integrate marketing theory and practise through four core modules in order to provide you with a critical understanding of marketing in both commercial and non-commercial sectors. We are approved and accredited by the Chartered Institute of Marketing (CIM), which means that as graduates you will be eligible for direct entry onto the CIM’s Professional Postgraduate Diploma, subject to you also obtaining appropriate senior marketing management experience. This course will equip you with the latest marketing knowledge and skills needed to succeed in today’s demanding global economy. During your time with us, you’ll examine products and services which are highly desirable to consumers, while running real-life campaigns in search and social media marketing to establish appropriate pricing and presentation. This is a research-informed programme with a highly practical slant. On completion of the course, you will be in a strong position to take advantage of a wide range of managerial career opportunities.

The Digital Marketing MSc is a fully online, part-time programme, providing a comprehensive and high-level education from an elite AACSB, AMBA and EQUIS accredited Management School. The programme ensures that you are equipped with the specialist knowledge and professional skills to become a digital marketing manager, either in your current employment or when forging a new career in the field of marketing. The curriculum combines essential digital marketing content such as marketing strategy, consumer behaviour, digital communications, social media marketing, and brand management with core business skills which are tailored to the needs of marketing practice, including leadership, data and financial management, business ethics and corporate social responsibility (CSR). You will graduate from the programme with enhanced skills and knowledge that will enable you to be a highly effective professional digital marketer, manager, and leader who is able to strategically influence your organisation.

The triple-crown accredited (AACSB, AMBA and EQUIS) Adam Smith Business School at the University of Glasgow offers the CIM accredited online MSc Marketing to equip you with the skills to promote a career in today’s digital marketing environment. Due to increasing consumers of products and services, marketing has never been in more demand than now. For marketeers seeking to future-proof their marketing skills in business, this online MSc Marketing facilitates success, through building your ability to harness the latest data-based, service-centred and digital techniques.

Own the digital landscape with our dual accredited online Digital Marketing MSc and develop the digital skills needed to stand out to employers. Accredited by the Chartered Institute of Marketing and Data & Marketing Association, you’ll learn from both practical and evidenced-based frameworks based on key learnings and case studies, created in collaboration with leading marketing bodies. You’ll explore everything from SEO to Social Media Strategy, giving you the skills you need to make your mark on the digital landscape. Plus, you’ll be joining a university with an outstanding reputation for research and developing talent – we are ranked within the top 50 universities in the UK (Guardian University Guide, 2022).

This 100% online and part-time specialist MSc Global Digital Marketing degree will provide you with the digital know-how to excel in a marketing career anywhere in the world. In the 21st century, marketing has transformed into a highly complex and sophisticated discipline that seeks to address the unique demands of modern businesses and customers. The availability of increasingly large volumes of data and a wider variety of channels to promote through provides firms of all sizes with a challenge: to constantly adapt to remain competitive. Through this online MSc Global Digital Marketing, you will explore the growing number of digital platforms available for marketing. You will also learn how to optimise your usage to reach your target audience on an international scale. Additionally, you will develop an understanding of how to collect, analyse and deploy customer data in order to meet your strategic marketing objectives. Through both course content and collaboration with students around the world, you will gain a global outlook on marketing and the ability to succeed in a national or international company.

This dual professionally accredited (DMI and CIM) MSc Strategic Digital Marketing course will teach you the core principles and skills at use in marketing today. Given the constantly evolving marketing landscape, this course is designed for professional marketers looking to move into more senior roles. It provides complementary knowledge of the latest trends in marketing such as big data, user experience (UX), Martech, and AI alongside skills in brand building, leadership, and digital creativity.

The Roehampton MSc Global Marketing provides you with essential expertise in contemporary marketing theory and practice, equipping you with the strategic and operational marketing skills needed to succeed.

The online MSc in Marketing aims to develop marketing leaders around the globe that are skilful in strategic and tactical marketing decision making, but also mindful of the effects of their decisions on the broader environmental outcomes. This degree is accredited by the Chartered Institute of Marketing (CIM).

Cultivate your managerial skills in a hands-on marketing context. Your course modules will provide vital insights into the function of management, strategic and international marketing - particularly the role of social media - and the benefits of understanding consumer behaviour in small and medium-sized enterprises and blue-chip organisations. You could work on a live consultancy project, which will expose you to potential employers and industry contacts, or you could choose to specialise in a particular area of management or marketing when researching and writing your dissertation.

With the rise of digital technologies, social media, and a rapidly changing business environment, organizations need to be able to adapt their marketing strategies quickly and effectively to remain competitive. Our full-time MSc Strategic Marketing will teach you the fundamental marketing concepts needed to navigate this ever-evolving digital landscape with opportunities to apply your learning through a Strategic Marketing Consulting Project, Work Placement, Case Study, or Independent Research Project. 

Digital marketing is at the forefront of modern business problem-solving – allowing organizations to connect, engage, and understand their customers’ needs like never before. In the era of ‘big data’, with an increasing focus on the need for marketers to make data-led decisions, combining this with a growing variety of digital channels provides countless exciting and creative opportunities, to communicate and interact with your audience in various ways.

MSc Marketing at the University of Lincoln gives students the opportunity to prepare themselves for a career in marketing by developing their understanding of marketing theory and acquire important skills that are necessary for today's marketing environment, such as team working, written and oral presentations, and analysis of data for strategic thinking.

Gain a thorough understanding of the role of public relations and strategic communication in contemporary societies while developing key critical, analytical, management and communication skills.

Our CIM and DMI-accredited MSc Digital Marketing Management equips you with expertise in digital channels, data analytics, customer experience management, content design and search engine optimisation. The demand for digital marketing expertise is on the rise. Our programme, developed in collaboration with the Digital Marketing Institute, provides the skills needed for a successful career in digital marketing. Whether you're an aspiring entrepreneur, a digital marketer, or someone with a creative mindset, this course equips you to create and manage effective digital campaigns.

The MSc Digital Marketing with Data Analytics offers a comprehensive blend of marketing and analytical skills, preparing students for the dynamic and evolving field of digital marketing. This program integrates theoretical knowledge with practical applications, ensuring graduates are well-equipped for the digital marketing landscape.