Other options within this field of study:
7 Results in Marketing Studies, Spain
Degrees
Location
Study type
Pace
Barcelona School of Management · Pompeu Fabra University
The Master of Science in Marketing at UPF Barcelona School of Management is a one-year, full-time program entirely taught in English targeted at students with strong quan ... [+]
The Master of Science in Marketing at UPF Barcelona School of Management is a one-year, full-time program entirely taught in English targeted at students with strong quantitative and analytical skills. The program focuses on the technical and creative skills needed to understand how to satisfy customer needs from a strategic, managerial and empirical perspective.
Practically oriented and internationally minded, the Master of Science in Marketing will provide you with a full understanding of the important processes involved in creating, communicating and delivering value to customers while strengthening your ability to face and solve complex challenges in an increasingly globalized marketing environment. The Master of Science in Marketing benefits from the outstanding, hand-picked faculty of UPF's world ranked Department of Economics and Business, known for its scientific approach, its constant contribution to creating knowledge and its capacity to stimulate and convey knowledge.... [-]
Spain
, Barcelona
September 2019
Full-time
12 months
Campus
Barcelona School of Management · Pompeu Fabra University
The Master of Science in Management (specialization in Marketing) at UPF Barcelona School of Management is a one-year, full time program entirely taught in English target ... [+]
The Master of Science in Management (specialization in Marketing) at UPF Barcelona School of Management is a one-year, full time program entirely taught in English targeted at students with strong quantitative and analytical skills. The program focuses on the technical and creative skills needed to understand how to satisfy customer needs from a strategic, managerial and empirical perspective.
Practically oriented and internationally minded, the Master of Science in Management (specialization in Marketing) will provide you with a full understanding of the important processes involved in creating, communicating and delivering value to customers while strengthening your ability to face and solve complex challenges in an increasingly globalized marketing environment.... [-]
Spain
, Barcelona
September 2019
Full-time
9 - 12 months
Campus
GBSB Global Business School
Join the Master in Digital Business in Barcelona taught 100% in English. Learn about digital business management, digital business marketing, and digital business strateg ... [+]
Why Master in Digital Business in Barcelona
Study Digital Business in a Business School where “Digital” is at its core. GBSB Global is the only higher education institution in Spain accredited by Microsoft as a leader in digital education.
Obtain a differential qualification with Microsoft Imagine Academy – GBSB Global prepares students to meet market demand in digital technologies.
Choose Your Study Track – Become a digital entrepreneur or contribute to digital strategies of an existing organization.
Program Description
The Master in Digital Business in Barcelona is by far the most relevant and innovative master program for the challenges facing professionals today. By using a multitude of teaching methods – everything from case studies to industrial visits, workshops and more – students will learn to become change agents in the digital arena with a global vision transferable to markets worldwide.... [-]
Spain
, Barcelona
Open Enrollment
Full-time
9 - 12 months
Campus
ESCP Europe Business School
The MSc of Marketing and Digital Media aims to equip students with the skills and knowledge to succeed in an international, cutting-edge career in marketing. To do so, th ... [+]
Objectives of the Programme
The MSc of Marketing and Digital Media aims to equip students with the skills and knowledge to succeed in an international, cutting-edge career in marketing. To do so, the program focuses on how to apply key strategic marketing aspects in an increasingly digital and globalized world.
The program includes two terms of courses in Madrid, one term in the London or Berlin campuses, and one term of professionalization to complete the master thesis and a company internship.
Open-mindedness and DiversityThe interaction with teachers from more than 20 nationalities guarantees a greater depth in multicultural learning. Students of the MSc of Marketing and Digital Media come from various countries and have different backgrounds: engineers, doctors, pharmacists, students of literature and law, etc. They form a group of multicultural participants, which makes exchanging and working in groups all the more enriching.... [-]
Spain
, Madrid
September 2019
Full-time
12 months
Campus
European School of Economics
The Master in Marketing prepares candidates for a wide variety of careers in marketing management, such as brand management, product development, retailing, services mark ... [+]
The Master in Marketing prepares candidates for a wide variety of careers in marketing management, such as brand management, product development, retailing, services marketing, business to business marketing and marketing for non-profit organisations.
As part of the Marketing specialisation, master students explore:
innovative practices in both the manufacturing and service sectors and how firms can gain a competitive advantage, market share and reduce cost; e-commerce, e-business, and the optimisation of technological structures as a strategic marketing tool; marketing strategies of international organisations and approaches to new international market opportunities; customer-driven marketing strategies in emerging economies; the connectivity between marketing communication and strategy, and criteria for using different promotional techniques and media in integrated marketing campaigns; crossing national borders in the business world, and the operational, legal and logistical problems that commonly occur. Skills Acquired conceptual thinking, critical analysis, and the implementation of strategic action; advanced communication and interpersonal skills; in-depth critical understanding of relevant theories, concepts and models and the integration of theory and practice in a variety of contexts; advanced enquiry and research skills, holistic thinking, integration and synthesis; team working and motivational skills; inner responsibility and self-inspection skills required for effective leadership. Course Programme ... [-]
Spain
, Madrid
January 2020
Full-time
Part-time
12 - 15 months
Campus
The Valley Digital Business School
The EPDM + prepares marketing and communication professionals with an in-depth understanding of all the necessary disciplines as well as providing them with a knowledge o ... [+]
MODULE 01: FUNDAMENTALS OF DIGITAL MARKETING
Search engine marketing: SEO and SEM Mobile markets Marketing: ASO Digital analytics and their application to digitalmarketing Email marketing and affiliation Inbound marketingPRACTICAL WORKSHOPS
Google Adwords and Google Analytics Workshop
MODULE 02: SOCIAL MEDIA
Social media strategy Communication and online reputation Social media plan Tools and metrics in social mediaPRACTICAL WORKSHOPS
Facebook Ads WorkshopSocial media workshop: Project tutoring
MODULE 03: DIGITAL ADVERTISING AND CREATIVITY
Advertising models and media plansMarket data for media planning (Comscore) Creativity and branded content Adserving and formats Programmatic advertising and RTB (buying andselling) ... [-]
Spain
, Barcelona
February 2019
Part-time
4 - 5 months
Campus
Toulouse Business School - Barcelona Campus
Then TBS Barcelona’s full-time, 18-month MSc Marketing Management will enable you to acquire that important competitive edge in a dynamic, constantly changing industry. T ... [+]
Next intake September 2020
Then TBS Barcelona’s full-time, 18-month MSc Marketing Management will enable you to acquire that important competitive edge in a dynamic, constantly changing industry. Taught entirely in English and highly customizable, this programme offers 3 Professional Specialisation Paths so that you can easily tailor the courses to help you achieve your career goals:
B2C Marketing B2B Marketing International BusinessThe MSc Marketing Management will train you to make the best marketing decisions with a fundamental, rigorous management basis so you will be ready to take on any managerial marketing position. You will also get hands-on practice during a 6-month internship in top national and international businesses. What’s more, a personalised coaching programme will set you on your way to finding your ideal professional path.... [-]
Spain
, Barcelona
September 2020
Full-time
18 months
Campus