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Business professionals with education in marketing and communication can open up new opportunities for their careers. They can use their skills to advise regarding consumer studies and brand image or manage a marketing group within their company.

MSc 16-16 (out of 16). View all Masters of Science in Marketing Studies in North America 2019

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16 Results in Marketing Studies, North America

Suffolk University

The Suffolk Master of Science in Marketing (MSM) offers an advanced, comprehensive curriculum, featuring courses in market research, strategic marketing, qualitative meth ... [+]

The Suffolk Master of Science in Marketing (MSM) offers an advanced, comprehensive curriculum, featuring courses in market research, strategic marketing, qualitative methods, product management, digital marketing, and global perspectives in consumer marketing. In this practical, real-world program, you will help local and global businesses find solutions to their marketing challenges while preparing to take your career to the next level. Suffolk’s STEM-designated MSM leaves you ready to hit the ground running in roles including product manager, customer insight manager, research analyst, and global marketing manager.

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USA Boston
September 2019
Full-time
Part-time
9 - 24 months
Campus
University of Central Arkansas

The graduate program in Family and Consumer Sciences leads to the Master of Science degree. The program is designed to serve the needs of qualified students preparing for ... [+]

The graduate program in Family and Consumer Sciences leads to the Master of Science degree. The program is designed to serve the needs of qualified students preparing for Family and Consumer Sciences careers in business, education, hospitals, industry, government, community agencies, and for entering adoctoralprograminFamily and Consumer Sciences or in a related discipline.

ADMISSION REQUIREMENTS

Admission to the M.S. degree in Family and Consumer Sciences requires the student to have a baccalaureate degree in Family and Consumer Sciences or an allied area and meet entrance requirements for graduate school. In addition to entrance requirements for the graduate school, satisfactory scores on the General Section of the Graduate Record Examinations(GRE) must be submitted.... [-]

USA Conway
September 2019
Full-time
Part-time
30 - 36 hours
Online & Campus Combined
University of North Carolina Greensboro

The CARS graduate program creates leaders for the apparel industry and business professionals who are in demand. If your vision is to apply your interest in fashion to a ... [+]

The CARS graduate program creates leaders for the apparel industry and business professionals who are in demand. If your vision is to apply your interest in fashion to a career that will challenge and reward you, CARS will provide the academic, experiential and networking preparation you’ll need to reach your goal.

Our graduates currently work as merchandisers, marketers, buyers, and product developers for organizations large and small across North Carolina and the globe. In addition, our program has a large international enrollment, particularly at the doctoral level. Students come from Taiwan, Thailand, Korea, India, South America, and Canada. Their world perspective becomes part of classroom learning and discussion and is just one way we foster your global outlook on the industry.... [-]

USA Greensboro
September 2019
Full-time
Part-time
30 hours
Campus
Online
Roosevelt University

The graduate program in Integrated Marketing Communications is designed for students seeking careers or seeking to advance their careers with marketers. ... [+]

Integrated Marketing Communications, MSIMC

Offered in: CHICAGO | SCHAUMBURG

The graduate program in Integrated Marketing Communications is designed for students seeking careers or seeking to advance their careers with marketers, advertising agencies, direct marketing organizations, public relations firms, and the media. The Roosevelt IMC Program is offered at both the Chicago and Schaumburg campuses.

The Chicago campus IMC Program. This program is designed to allow students optimum flexibility in scheduling classes. A full schedule is offered each fall and spring, including required courses and a selection of Principles Courses and general electives. Students may choose to pursue the program full-time or part-time, according to their needs. This program accepts new student admissions to begin in either fall or spring terms.... [-]

USA Chicago Schaumburg
September 2019
Full-time
Part-time
Campus
Manderson Graduate School of Business The University of Alabama

This nine-month program gives students advanced analytical marketing skills and the project management knowledge to build and manage brand visibility. Graduates enter the ... [+]

Master of Science in Marketing

This nine-month program gives students advanced analytical marketing skills and the project management knowledge to build and manage brand visibility. Graduates enter the business world with decision-making experience and skill set of marketing tools for careers in one of many fast-growth fields.Related team projects and marketing internships provide opportunities for students to apply their newly developed skills in actual real world situations. Clients featured in classroom programs include Fortune 500 companies, national and regional firms, public sector organizations, and start-ups. Marketing means getting businesses talked about. To do so, start with a program that is a part of the business world’s conversation.CoursesAn undergraduate degree in Marketing is not a prerequisite for the Master of Science in Marketing. The Manderson MSM program requires 30 semester hours of coursework, with the expectation that the degree can be completed in two semesters. Six hours of the 30 are reserved for internship-related activities. Current undergraduates should should apply for admission during the fall prior to or early spring of the year admission is sought. Students may also choose to take the GMAT and begin procurring letters of recommendation at this time.SPECIALIZATIONS... [-]

USA Tuscaloosa
September 2019
Full-time
Campus
Carl H. Lindner College of Business, University of Cincinnati

The University of Cincinnati Master of Science in Marketing program provides our students with the skills, knowledge, and behaviors needed to become world-class marketers ... [+]

Why Attend the University of Cincinnati for Marketing?

The University of Cincinnati Master of Science in Marketing program provides you with the skills, knowledge, and behaviors you need to become a world-class marketer. As the city of Cincinnati is home to the global headquarters of Fortune 500 companies such as Procter & Gamble, Kroger and Macy’s and the city is the birthplace of brand management, our Master of Science in Marketing program offers you the unique opportunity to learn from the world’s top marketers and to work on real-world projects for leading companies such as Procter & Gamble, Johnson & Johnson, and General Electric.

Our program has been ranked one of the Top 15 public graduate marketing programs in the United States. Our Master of Science in Marketing faculty are world-renowned thinkers in the fields of consumer behavior and market insights and they will challenge you to reach new levels of marketing expertise in areas ranging from quantitative and qualitative research to branding and advertising to marketing strategy and innovation.... [-]

USA Cincinnati
September 2019
Full-time
Part-time
9 months
Campus
Texas Tech University Worldwide eLearning

Texas Tech University's online Master of Science in Family and Consumer Sciences Education is made possible through a consortium of universities called the Great Plains I ... [+]

Master of Science in Family and Consumer Sciences Education

Texas Tech University's online Master of Science in Family and Consumer Sciences Education is made possible through a consortium of universities called the Great Plains Interactive Distance Education Alliance (GPIDEA). Several universities have come together to offer online post-baccalaureate programs to students whose families or careers have prevented them from completing a degree on campus. The consortium agreement allows students to take courses offered by multiple institutions for a standard tuition in order to complete a program.

Program Overview 38 - 41 credit hours over a three-year period Although students can take courses from multiple institutions, the degree-granting institution is responsible for placing students for practicum and internship credits. Coursework is completed online. Prerequisite: bachelor's degree in Family and Consumer Sciences content specialization or a related area The program meets the requirements for those students seeking initial teacher certification/licensure in Family and Consumer Sciences Education. Students are not required to enroll in a certain number of courses each semester, so completion time varies by individual. Application Process ... [-]
USA USA Online
September 2019
Full-time
Part-time
3 years
Online
Walden University

Would you like to gain digital marketing skills and strategies while acquiring a deeper understanding of marketing fundamentals? ... [+]

Would you like to gain digital marketing skills and strategies while acquiring a deeper understanding of marketing fundamentals? As a student in Walden’s MS in Marketing program, you will explore:

Traditional and cutting-edge marketing topics, from brand differentiation to digital media strategy. The importance of customer understanding and relationship marketing in customer retention and the roles of persuasion and storytelling in developing content. The process of analyzing marketing metrics as a way to inform strategic decision making.

In this online marketing master’s degree program, you will also have the opportunity to synthesize your knowledge by developing a strategic marketing plan for a real or fictitious business. ... [-]

USA USA Online
September 2019
Full-time
2 years
Online
Purdue University Online

In the Strategic Communication/Public Relations concentration, you'll use a new global perspective to master crisis communications in the 21st Century and learn how to bu ... [+]

Master of Science in Communication - Strategic Communication/Public Relations Concentration

Create consistent, strategic, and effective messaging on international, national and local levels that involve key stakeholders from the organization. The degree is housed within the esteemed Brian Lamb School of Communication. You can complete the degree in just 10 courses in under 20 months.

In the Strategic Communication/Public Relations concentration, you’ll use a new global perspective to master crisis communications in the 21st Century and learn how to build an integrated strategy that properly identifies, then involves, all key stakeholders.

The concentration consists of 3 courses, 9 credits that build critical skills in public relations and prepare you to take on advanced management roles and become the communication authority for your organization.... [-]

USA West Lafayette
May 2019
Part-time
20 months
Online
Purdue University Online

The Integrated Communication and Advertising concentration is designed to prepare leaders who work at the intersection of marketing, advertising, public relations and cor ... [+]

Master of Science in Communication - Integrated Communication and Advertising Concentration

Create consistent, strategic, and effective messaging on international, national and local levels that involve key stakeholders from the organization. The degree is housed within the esteemed Brian Lamb School of Communication. You can complete the degree in just 10 courses in under 20 months.

The Integrated Communication and Advertising concentration is comprised of 3 courses, 9 credits, designed to prepare leaders who work at the intersection of marketing, advertising, public relations and corporate communication for advanced management positions. The concentration provides practical experience in collaborating across organizational boundaries to develop messaging strategies that increase engagement.... [-]

USA West Lafayette
May 2019
Part-time
20 months
Online
University Bocconi

Marketing has become a major driver of both performance within organizations and organizational decisions. The program allows students to develop wide-ranging professiona ... [+]

Marketing has become a major driver of both performance within organizations and organizational decisions. The program allows students to develop wide-ranging professional know-how in the area of marketing management, thanks to a unique combination of course contents.

It integrates an advanced preparation in essential marketing tools and fields such as quantitative methods, legal issues and digital marketing strategies with highly innovative approaches and competencies from different academic fields such asneuroscience or anthropological studies and their impact on marketing related fields such as consumer behavior.

Graduates are prepared to succeed in a rapidly changing globalized business world, having the necessary knowledge and skills that enable them not only to react but to proactively shape the marketing of the future.... [-]

Italy Milan USA Los Angeles
October 2019
Full-time
2 years
Campus
University of South Florida

The Master of Science in Marketing is a 30-34 credit hour specialized graduate degree. For the professional currently employed in marketing, it offers the opportunity to ... [+]

Overview

The Master of Science in Marketing is a 34 credit hour specialized graduate degree. For the professional currently employed in marketing, it offers the opportunity to enhance overall knowledge, skills, and abilities. Students can choose an area of emphasis in marketing analytics, digital marketing, and Brand Management, or supply chain management. The MS in Marketing offers sufficient preparation to qualify the graduate for adjunct teaching in community colleges and AACSB and SACS-accredited institutions. For a small number of students, the MS in Marketing is expected to be a stepping stone to the Ph.D.

The MS in Marketing is designed for individuals who:

Want a specialized, research-oriented marketing degree, Want to prepare themselves for leadership in the discipline, Want to prepare themselves for more technical careers in marketing, marketing communications, or marketing metrics, Want to meet the minimum qualifications for teaching at SACS and/or AACSB accredited institutions. ... [-]
USA Tampa
August 2019
Full-time
1 - 2 years
Campus
University of Maryland College Park

The Master of Science in Marketing Analytics program offers solid training in the necessary skill sets to meet today’s marketing challenges head-on. ... [+]

The Smith School is known for its academic excellence. Our specialty masters programs optimize our top faculty, resources and location to transform you into a business professional ready to lead, no matter which specialization you pursue.

The Master of Science in Marketing Analytics program offers solid training in the necessary skill sets to meet today’s marketing challenges head-on. The program’s unique curriculum teaches students how to harness, process and analyze massive amounts of data to address marketing problems, including microtargeting, customization, predicting customer purchasing and satisfaction, and assessing the impact of marketing activities and campaigns. This program is ideal for those with a background in quantitative disciplines or an aptitude for qualitative analysis who are also interested in business and marketing. Experiential learning opportunities are available through application courses and Action Learning Projects.... [-]

USA College Park
September 2019
Full-time
10 - 16 months
Campus
Worcester Polytechnic Institute

Developing and marketing new products and services requires today's savvy professionals to recognize opportunities, create and implement solutions, and develop leadership ... [+]

Developing and marketing new products and services requires today's savvy professionals to recognize opportunities, create and implement solutions, and develop leadership and interpersonal skills. You’ll acquire these skills and more in the Master of Science in Marketing and Technology Innovation program. By recognizing the unique needs of technology-oriented environments and how to meet them head-on, you’ll gain valuable, marketable skills as you prepare to take on a leadership role.

Curriculum

The MS in Marketing and Innovation 36-credit program is designed for aspiring marketing leaders responsible for innovation within technology-oriented environments. You’ll learn how to create and apply comprehensive marketing strategies, design new product development processes, transform data into useful business intelligence, and understand consumer behavior and risk management across regions and cultures. You determine the right number of classes to take each semester. In the classroom, you will benefit from rich discussions and a supportive learning atmosphere.... [-]

USA Worcester
September 2019
Full-time
Campus
University of Saskatchewan, Edwards School of Business

The MSc in Marketing program was developed by the Edwards School of Business in response to the need for a Ph.D. preparation program. This two year, full-time, research-b ... [+]

For Marketing Masterminds!

The MSc in Marketing program was developed by the Edwards School of Business in response to the need for a Ph.D. preparation program. This two year, full-time, research-based program focuses on marketing theory, consumer behaviour, and research design.

Throughout the program, students will be paired with one of our knowledgeable and enthusiastic marketing faculty members who will provide caring mentorship to his/her graduate student through a broad range of marketing topics.

Upon completion of the program, graduates will be well prepared for entry into a Ph.D. program and a career in academia, or for a career in marketing.

Program Structure ... [-]
Canada Saskatoon
September 2019
Full-time
2 years
Campus