See MSc Programs in Marketing Studies 2019 in Guatemala City in Guatemala
The MSc, or Master of Science, is an internationally recognized academic degree that indicates proficiency and knowledge of a given topic or field. Most MSc programs take about four years to finish, after which some join the workforce while others continue on in the classroom.
Courses in marketing and communication give up-to-date training in the latest marketing channels such as digital media. There are a variety of programs that deliver courses in formats ranging from the traditional classroom setting to online distance learning.
Guatemala City is the largest in Guatamala with a population of more than a million residents. It is the country’s capital and forms the economic backbone of the country with all amenities within its borders. It has numerous higher education institutions amounting to ten.
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Assess changes in the environment, the consumer and technology and its impact on company strategy.
Structuring proposals designed from the customer value, segmented and tailored to the current demands, either in local and international markets.
Digital tools to integrate different marketing processes. • Develop a systemic approach that allows linking processes, activities and tools.
Build and maintain customer relationships based on recognition of unmet opportunities, development of appropriate channels and using metrics to measure the degree of satisfaction.
Experientialize processes using simulations for understanding reality widely.
Recognizing the impact of new marketing tools in creating and sustaining lasting relationships