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Germany Munich

View MSc Programs in Marketing Studies 2019 in Munich in Germany

Courses in marketing and communication teach how to create a marketing plan based on market research and marketing principles. These classes usually form part of a certification or degree program. Other subjects include how to utilize consumer decision making trends to help create a brand image.

 

 

Munich is the 3rd largest city in Germany. It is located in the state of Bavaria and has over 1 million residents. As a leading location for science and research, Munich has over 4 major universities and several colleges.

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1 Results in Marketing Studies, Munich

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TUM School of Management

The Master of Science in Consumer Science (MCS) is one of a kind in Germany, guaranteeing you a unique academic experience with fellow students from many different countr ... [+]

MANAGING CONSUMERS' NEEDS IN A GLOBAL AND DIGITALIZED WORLD

This master’s program will help you achieve your goal of becoming an expert in consumer research with a unique international and interdisciplinary profile. The program offers an inspiring combination of management studies and social and consumer sciences, combined with strong links to technological disciplines.To follow this program you should have an academic background in management, economics or another social science such as sociology, psychology or communication sciences. You must have a bachelor’s degree in one of these areas with at least 12 ECTS credits in research methods, including statistics.

UNDERSTANDING AN EVER-CHANGING WORLD ... [-]
Germany Munich
October 2019
Full-time
4 semesters
Campus