205 MSc Programs in Marketing Studies in Europe for 2024

MSc Programs in Marketing Studies in Europe for 2024Filter
    • Manchester, United Kingdom

    Full time

    12 months

    On-Campus

    English

    Develop a critical appreciation of key areas in marketing, with the opportunity to hone your skills in a specific area by choosing one of the specialist pathways. This Master’s in marketing also provides you with the opportunity to apply for an international exchange to broaden your horizons and enhance your employability in the global job market.

    • Online

    Full time, Part time

    12 months

    Distance Learning

    English

    Master the skills to excel as a proficient marketer! The Master's in Applied Artificial Intelligence in Marketing and E-Commerce combines essential marketing principles with technical proficiency, offering specialized knowledge in applying Artificial Intelligence to marketing. This programme empowers you to take a significant role in enhancing business performance.

    • London, United Kingdom
    • Paris, France

    Full time

    18 months

    On-Campus

    English

    A strategic and innovative specialisation that places creativity at its core, and combines marketing knowledge with advanced management and analytical skills

    • Salford, United Kingdom

    Full time, Part time

    1 year

    Distance Learning

    English

    At Salford, we integrate marketing theory and practise through four core modules in order to provide you with a critical understanding of marketing in both commercial and non-commercial sectors. We are approved and accredited by the Chartered Institute of Marketing (CIM), which means that as graduates you will be eligible for direct entry onto the CIM’s Professional Postgraduate Diploma, subject to you also obtaining appropriate senior marketing management experience. This course will equip you with the latest marketing knowledge and skills needed to succeed in today’s demanding global economy. During your time with us, you’ll examine products and services which are highly desirable to consumers, while running real-life campaigns in search and social media marketing to establish appropriate pricing and presentation. This is a research-informed programme with a highly practical slant. On completion of the course, you will be in a strong position to take advantage of a wide range of managerial career opportunities.

    • Liverpool, United Kingdom

    Part time

    3 years

    Distance Learning

    English

    The Digital Marketing MSc is a fully online, part-time programme, providing a comprehensive and high-level education from an elite AACSB, AMBA and EQUIS accredited Management School. The programme ensures that you are equipped with the specialist knowledge and professional skills to become a digital marketing manager, either in your current employment or when forging a new career in the field of marketing. The curriculum combines essential digital marketing content such as marketing strategy, consumer behaviour, digital communications, social media marketing, and brand management with core business skills which are tailored to the needs of marketing practice, including leadership, data and financial management, business ethics and corporate social responsibility (CSR). You will graduate from the programme with enhanced skills and knowledge that will enable you to be a highly effective professional digital marketer, manager, and leader who is able to strategically influence your organisation.

    • Msida, Malta

    Full time

    1 year

    On-Campus

    English

    The programme offers an opportunity for participants to develop critical thinking skills and attitudes, along with a balanced knowledge (in terms of depth and width) of up-to-date theories and practices that organisations in any industry demand from modern managers and marketing executives.

    • Toulouse, France

    Full time

    12 months

    On-Campus

    English

    The Master of Science Communication & Brand Content will train competent executives who understand the challenges behind internationalization of a brand and digitalization both in the marketing approach and communication.

    • Paris, France

    Full time

    18 months

    On-Campus

    English

    Whether or not you have data science background, you can learn to how to capitalize on the powerful AI to reinvent marketing strategies.

    • Glasgow, United Kingdom

    Part time

    2 years

    Distance Learning

    English

    The triple-crown accredited (AACSB, AMBA and EQUIS) Adam Smith Business School at the University of Glasgow offers the CIM accredited online MSc Marketing to equip you with the skills to promote a career in today’s digital marketing environment. Due to increasing consumers of products and services, marketing has never been in more demand than now. For marketeers seeking to future-proof their marketing skills in business, this online MSc Marketing facilitates success, through building your ability to harness the latest data-based, service-centred and digital techniques.

    • Belfast, United Kingdom

    Full time

    1 year

    On-Campus

    English

    Designed for the digital marketing environment, the MSc in Marketing encompasses elements of marketing management and strategy, consumer behaviour, digital marketing (including Google Analytics), marketing analytics (including SAS database training), research methods and international marketing.

    • Birkirkara, Malta

    Full time, Part time

    12 months

    Distance Learning, On-Campus

    English

    Earning a Master of Science (MSc) in Management (Digital Marketing) in Malta (hereinafter - Master with Digital Marketing in Malta) will prepare students for the very exciting, fast paced business environment focused on digital marketing strategies. Designed to take your understanding of marketing and communication to the next level, GBSB Global’s Management Master with Digital Marketing in Malta connects analytical and creative skills training to empower you to develop and lead effective campaigns for a variety of diverse companies.

    • Online United Kingdom

    Part time

    2 years

    Distance Learning

    English

    Own the digital landscape with our dual accredited online Digital Marketing MSc and develop the digital skills needed to stand out to employers. Accredited by the Chartered Institute of Marketing and Data & Marketing Association, you’ll learn from both practical and evidenced-based frameworks based on key learnings and case studies, created in collaboration with leading marketing bodies. You’ll explore everything from SEO to Social Media Strategy, giving you the skills you need to make your mark on the digital landscape. Plus, you’ll be joining a university with an outstanding reputation for research and developing talent – we are ranked within the top 50 universities in the UK (Guardian University Guide, 2022).

    • Jönköping, Sweden

    Full time

    1 year

    On-Campus

    English

    Increase your understanding of the future marketing needs of global companies in an international setting. International Marketing is a program that develops your ability to address contemporary marketing challenges, including digitalization, globalization, and the rapid rate of market change. The program has an emphasis on business practice through course activities with corporate interaction combined with theoretical depth. During the year you will study topics ranging from the behavior of consumers to the nature of the global economy. For example, you will become engaged in discussions about how consumers relate to and affect each other, how digital media influence planned communications, and how export is managed.

    • Berlin, Germany

    Full time

    18 months

    On-Campus

    English

    Turn your passion into a career, and enroll in the MSc Digital Marketing program at BSBI. Throughout this industry-focused program, you’ll have the opportunity to develop creative and analytical skills that will help you reach customers, increase leads, and also have an excellent chance of securing some of the most coveted roles in marketing. With enterprise, success, and leadership at our core, we’ll provide you with the tools needed to become a leader capable of managing change and leading projects.

    • Online United Kingdom

    Part time

    2 years

    Distance Learning

    English

    This 100% online and part-time specialist MSc Global Digital Marketing degree will provide you with the digital know-how to excel in a marketing career anywhere in the world. In the 21st century, marketing has transformed into a highly complex and sophisticated discipline that seeks to address the unique demands of modern businesses and customers. The availability of increasingly large volumes of data and a wider variety of channels to promote through provides firms of all sizes with a challenge: to constantly adapt to remain competitive. Through this online MSc Global Digital Marketing, you will explore the growing number of digital platforms available for marketing. You will also learn how to optimise your usage to reach your target audience on an international scale. Additionally, you will develop an understanding of how to collect, analyse and deploy customer data in order to meet your strategic marketing objectives. Through both course content and collaboration with students around the world, you will gain a global outlook on marketing and the ability to succeed in a national or international company.