MSc in Marketing Studies in Europe

Find MSc Programs in Marketing Studies in Europe 2019

Marketing Studies

The Master of Science, or MSc, is an academic degree awarded to those who effectively complete about two years of intensive study on a given topic. Many MSc courses offer a combination of classroom and research-based curriculum.

Study in marketing and communication opens up opportunities across all industries, as all organizations need to communicate with their workers and clients. Job seekers trained in marketing and communication can find job openings at marketing firms as well as large corporations.

 

 

In all, there are over 4000 Higher Education Institutions in Europe offering a wide range of courses at Bachelor, Masters and Doctorate level. With more and more of these organizations offering English as the language of education for at least some of their degree programs, universities in Europe are now of higher quality than ever before. Universities in Europe offer a friendly welcome to foreign students and to give a course of knowledge that meets their profession needs in today’s global demand.

View all MScs in Marketing Studies in Europe 2019

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MSc International Marketing

The University of Law Business School
Campus Full time 1 year January 2019 United Kingdom London Germany Berlin + 2 more

The MSc International Marketing is accredited by the Chartered Management Institute (CMI) and is a postgraduate degree with a strong focus on employability. It is aimed at graduates who have an interest in developing an in-depth specialist knowledge and a critical understanding of the key aspects of international marketing. [+]

MSc International Marketing

The MSc International Marketing is accredited by the Chartered Management Institute (CMI) and is a postgraduate degree with a strong focus on employability. It is aimed at graduates who have an interest in developing an in-depth specialist knowledge and a critical understanding of the key aspects of international marketing.

The course offers the development of international marketing professional knowledge, covering the topics of marketing leadership, organisation reputation, decision making and emerging themes. Throughout the programme, you will discover specialist concepts relevant to marketing management, as well as learning how to develop strategic marketing plans which can support an internationally successful organisation.... [-]


Master in Marketing

European School of Economics
Campus Full time Part time 12 - 15  January 2019 United Kingdom London Italy Rome Milan Florence Spain Madrid + 7 more

The Master in Marketing prepares candidates for a wide variety of careers in marketing management, such as brand management, product development, retailing, services marketing, business to business marketing and marketing for non-profit organisations. [+]

The Master in Marketing prepares candidates for a wide variety of careers in marketing management, such as brand management, product development, retailing, services marketing, business to business marketing and marketing for non-profit organisations.

As part of the Marketing specialisation, master students explore:

• innovative practices in both manufacturing and service sectors and how firms can gain competitive advantage, market share and reduce cost

• e-commerce, e-business, and the optimisation of technological structures as a strategic marketing tool

• marketing strategies of international organisations and approaches to new international market opportunities... [-]


MSc Data Analytics and Marketing

GISMA Business School
Campus Full time Part time 1 - 2 years February 2019 Germany Berlin + 1 more

Learn a range of essential marketing skills, including analyzing statistics and interpreting large sets of data, with this program delivered and awarded by Arden University. [+]

MSc Data Analytics and Marketing

Learn a range of essential marketing skills, including analyzing statistics and interpreting large sets of data, with this program delivered and awarded by Arden University.

All of the content is approved by the Chartered Institute of Marketing (CIM), which means you’ll be studying the most relevant topics – and you can add even more value to your degree by submitting your assessments to the CIM.

Arden is a specialist distance learning university that has helped 50,000 students around the world succeed over the last 26 years. In 2015, 79% of Arden students said that their studies contributed to improving their career.

Program taught in English in Germany. Flexible payment plans available.... [-]


MSc Data Analytics and Marketing (CIM)

Arden University
Online Full time Part time 18 - 60 months January 2019 United Kingdom Coventry + 1 more

As well as exploring a range of specialist marketing subjects, you will delve into the processes behind mining information from large complex databases. [+]

As well as exploring a range of specialist marketing subjects, you will delve into the processes behind mining information from large complex databases. You will learn how this data can be manipulated to result in knowledge-driven decisions. Developing the ability to create and manage strategic marketing plans, you will recognize the importance of data, globalization and digital marketing.

Course Requirements

A bachelor's degree or diploma equivalent to a UK honors degree at a minimum of second class (2.2). If you are not an English native speaker, you will be required to provide us with a proof of English language level equivalent to IELTS 6.5 or above

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MSc Marketing Management

Toulouse Business School - Barcelona Campus
Campus Full time 18 months January 2019 Spain Barcelona

Then TBS Barcelona’s full-time, 18-month MSc Marketing Management will enable you to acquire that important competitive edge in a dynamic, constantly changing industry. Taught entirely in English and highly customizable, this programme offers 3 specialisation tracks so that you can easily tailor the courses to help you achieve your career goals: B2C Marketing, B2B Marketing and International Business. [+]

Last application deadline for January intake: 3 December 2018

Then TBS Barcelona’s full-time, 18-month MSc Marketing Management will enable you to acquire that important competitive edge in a dynamic, constantly changing industry. Taught entirely in English and highly customizable, this programme offers 3 Professional Specialisation Paths so that you can easily tailor the courses to help you achieve your career goals:

B2C Marketing B2B Marketing International Business

The MSc Marketing Management will train you to make the best marketing decisions with a fundamental, rigorous management basis so you will be ready to take on any managerial marketing position. You will also get hands-on practice during a 6-month internship in top national and international businesses. What’s more, a personalised coaching programme will set you on your way to finding your ideal professional path.... [-]


Online MSc Marketing - University of Salford (UK)

Robert Kennedy College
Online & Campus Combined Full time Part time 1 - 3 years Open Enrollment Switzerland Zürich Switzerland Online United Kingdom Salford + 4 more

At Salford, we integrate marketing theory and practice through four core modules in order to provide you with a critical understanding of marketing in both commercial and non-commercial sectors. We are approved and accredited by the Chartered Institute of Marketing (CIM), which means that as graduates you will be eligible for direct entry onto the CIM’s Professional Postgraduate Diploma, subject to you also obtaining appropriate senior marketing management experience. [+]

3 good reasons to study Marketing at Salford Enhance your employability with specialist and in-demand marketing skills on this CIM-approved and accredited course Develop your expertise in search and social media marketing Put marketing theory into real practice with an exciting Business Innovation Project Duration

Minimum 12 months, maximum three years

Course Outline

At Salford, we integrate marketing theory and practice through four core modules in order to provide you with a critical understanding of marketing in both commercial and non-commercial sectors. We are approved and accredited by the Chartered Institute of Marketing (CIM), which means that as graduates you will be eligible for direct entry onto the CIM’s Professional Postgraduate Diploma, subject to you also obtaining appropriate senior marketing management experience.... [-]


MSc International Marketing

Newcastle University London
Campus Full time 1 year September 2019 United Kingdom London

A commercially-focused postgraduate course, specializing in marketing with an international context. This degree will teach you the developing issues surrounding global communications and brand management. [+]

This MSc provides you with an opportunity to acquire a thorough understanding of marketing theories and how to apply them to real-world business challenges. You will specialize in marketing within an international context, including the rapidly developing issues surrounding global communications and brand management.

This degree is aimed at graduates of all disciplines who wish to study a commercially-focused postgraduate course. You will develop a range of skills and knowledge including:

how to apply marketing theory to international case studies, markets and issues. advanced skills in the analysis of markets in an international context. knowledge of ethical issues and their implications for marketing. ... [-]

Dual MSc & MA in Strategic Marketing

London School of Business & Finance
Online Full time Part time 18 months August 2019 United Kingdom UK Online + 1 more

This MSc & MA in Strategic Marketing is provided by the London School of Business & Finance (LSBF), powered by InterActive. It is a single programme that results in 2 distinct awards from 2 European institutions. [+]

This MSc & MA in Strategic Marketing is taught by London School of Business and Finance is a single programme that results in two distinct awards from two European institutions. Your Master of Arts degree is a career-focused degree awarded by the International Telematic University UNINETTUNO, while your Master of Science is awarded by Geneva Business School as recognition of your technical proficiency in marketing.

Studying entirely online, you will have access to HD video tutorials, a library of research resources, professional and peer student networks, and student support, all at your fingertips, 24/7. And with the option of a pay-as-you-go fee structure, you can earn your degrees in as little as 18 months.... [-]


MSc Management and Marketing

Aberystwyth University Business School
Campus Full time 1 year September 2019 United Kingdom Aberystwyth

The Aberystwyth MSc Management and Marketing is MBM accredited by the Association of MBAs. [+]

Management and Marketing Masters Degree

If you aspire to be a Marketing Manager or a General Manager with a specialist understanding of the Marketing side of your business, and whether you are already working in Marketing and Management, or just starting out on your career in the field, this postgraduate Masters degree in Marketing and Management is the one for you. Like all our postgraduate Business and Management degrees, it will improve your qualifications, enhance your skill set, and give you the opportunity to reflect in a more detailed and structured way on the work you have already done, and the things you have already studied. As a graduate of the Aberystwyth postgraduate Masters degree in Marketing and Management, you will emerge with an internationally recognised qualification from a well-regarded British University, ideally equipped to participate in the international business world.... [-]


Master of Science in Marketing and Consumption

School of Business, Economics and Law at the University of Gothenburg
Campus Full time 2 years August 2019 Sweden Gothenburg

This Master of Science program includes cutting-edge courses that focus on the role of marketing and consumption in contemporary society, its cultural underpinnings and global dimensions. [+]

Language of instruction: English

It is increasingly important not only to understand the traditional field of marketing, but also to be knowledgeable about changing consumption patterns in a dynamic and complex marketplace.

The Master of Science program in Marketing and Consumption offers cutting-edge courses that focus on the role of marketing and consumption in a contemporary society: its cultural underpinnings, global dimensions and sustainability challenges. The curriculum combines lectures by leading researchers in various marketing fields as well as application of theory on practical marketing problem.

This program provides students with analytical skills in the domain of marketing and consumption that enable them to pursue a successful career worldwide.... [-]


MSc Business with Marketing Management

Northumbria University London Campus
Campus Full time 1 year January 2019 United Kingdom London

This popular programme has been developed for recent graduates in non-business disciplines who wanted to add a business dimension to their undergraduate specialism. To be successful in this programme, you will need enthusiasm, commitment and a willingness to not only work hard but learn new ways of thinking. We also expect you to show initiative and be able to work independently. [+]

Start dates: September, January, June

Tuition fees (2018/19): UK/EU: £7,995 International: £14,500

Working in a large, modern, international organisation, a medium sized company or even a small start-up firm requires a range of business capabilities. The most valuable employees are those who have not only a sound knowledge and understanding of the various parts of a business but those who are quick learners and team players with leadership potential.

The MSc Business Marketing with Management programme will give students both the general business knowledge and understanding as well as the personal skills needed for a wide variety of roles.

The MSc with Marketing Management programme provides students with both exceptional general business knowledge and understanding as well as the personal skills needed to advance into a wide variety of roles.... [-]


MSc Marketing and Consumer Psychology

University of Sussex Business School
Campus Full time 1 year September 2019 United Kingdom Brighton

Psychology plays an important role in many aspects of business and marketing. Consumer psychology is the key to understanding buyer behavior, enabling organizations to design innovative products and create effective communication messages. This course will prepare you for careers building on both disciplines – whether you wish to pursue a successful career in marketing, or more generally apply psychological theories to the world of business. [+]

Key information Duration: 1-year full-time Start date: September 2019 Apply by: 1 August (International), 1 September (UK/EU)

Psychology plays an important role in many aspects of business and marketing. Consumer psychology is the key to understanding buyer behavior, enabling organizations to design innovative products and create effective communication messages.

This course will prepare you for careers building on both disciplines – whether you wish to pursue a successful career in marketing, or more generally apply psychological theories to the world of business.

Your studies will culminate in a research project that bridges marketing and psychology.

Why choose this course? Marketing at Sussex is ranked 7th in the UK (The Complete University Guide 2018). 91% of our Psychology, Psychiatry, and Neuroscience research quality was rated world-leading or internationally excellent in terms of originality, significance, and rigor in the 2014 Research Excellence Framework (REF). Benefit from the combined academic expertise and industry experience of the School of Psychology and the School of Business, Management, and Economics at Sussex. Course details ... [-]

Extended MSc Marketing

Ulster University, London & Birmingham Campuses
Campus Full time 16 months January 2019 United Kingdom London Birmingham + 1 more

The Extended MSc Marketing course is an academically challenging and strategically relevant program in advanced marketing study, with a particular emphasis on entrepreneurship.

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Extended MSc Marketing (Pre-Masters)

Level of study: Pre-Masters

Tuition fees 2018/19:

UK/EU – £6,500 International – £15,500 (London) £13,750 (Birmingham)

Entry requirements: A third class, pass or ordinary degree, or equivalent

English language requirements: IELTS 6.0 with no component less than 5.5, or equivalent

Mode of study: Full-time classroom - daytime, or evening and weekend options available (subject to eligibility)

Duration: 16 months

Assessment method: Coursework

Student finance: Available

Locations: London and Birmingham

Start dates: May, September (London only)

About this course

The Extended MSc Marketing course is an academically challenging and strategically relevant program in advanced marketing study, with a particular emphasis on entrepreneurship. The course integrates the Graduate Certificate program to allow entry for students with equivalent to a standard degree (third class, pass or ordinary). This program has been designed as a bridging mechanism for UK, EU and international students to progress from undergraduate to postgraduate study at Ulster. The integrated Graduate Certificate is a preparatory course that will provide you with a solid foundation in the skills needed for progression on to the MSc Marketing program. Students, who successfully complete the four modules of the Graduate Certificate stage, namely Academic Writing, Postgraduate Study Skills, Research Methods for Postgraduate Study and International Business Environment and achieving a minimum overall average of 50%, will be in a position to progress directly to the 12 month MSc Marketing.... [-]


Master of Science in Marketing Brand Management

INSEEC London
Campus Full time August 2019 United Kingdom London

This Master is designed to help students gain real added value in a market where it is necessary to distinguish and prepares them for many strategic or operational positions within advertisers, or advertising and media agencies. [+]

Master of Science in Marketing Brand Management

This Master is designed to help students gain real added value in a market where it is necessary to distinguish and prepares them for many strategic or operational positions within advertisers, or advertising and media agencies. The classes and projects will provide students with the opportunity to improve their English language skills in the classroom and in the vibrant city of London, one of the advertising centres of the world.

Course Descriptions

Consumer Psychology and Persuasion Strategies Brand Management Psycho-sociology, Communication Semiotics and Brand Semiology Marketing Research & Studies Management Control Applied to Marketing & Communication International Marketing Business Management & Strategy Merchandising Launching and Managing New Products Marketing & Distribution Networks Marketing & Sales Strategies Operational Marketing & Loyalty Techniques E-Commerce Communication and Brand Marketing and Media Design Strategies Trademark Law [-]

MSc International Fashion Marketing

British School of Fashion
Campus Full time 1 year September 2019 United Kingdom London

Fast-paced, exciting and innovative, the MSc International Fashion Marketing equips students with the international business knowledge as well as the creative and practical marketing expertise to succeed in today's increasingly competitive global fashion industry. [+]

The MSc International Fashion Marketing is an innovative programme which will provide students with the vital combination of international business knowledge plus creative and practical marketing skills, to enable them to succeed and excel in the highly-competitive international fashion industry.

Our stimulating programme incorporates a broad curriculum, concentrating on the core concepts and principles of logistics, buying and merchandising, fashion business analysis, integrated marketing communications and brand management.

Students will also gain practical and creative skills in key areas of fashion marketing centred on consumer insights, marketing planning, branding and use of digital technologies.... [-]