Master of Science Degrees in Marketing Studies

Compare 200 MSc Programs in Marketing Studies

Marketing Studies

Pursuing an advanced degree is a smart decision for many of today’s students. A Master in Science is one of the most popular advanced degree programs for those interested. This degree allows you to gain knowledge in a particular subject matter prior to completing your doctoral level education. If you have already completed business and marketing related schooling, then an MSc in Marketing Studies might be the next step on your educational path.

In order to understand the answers to the question, “What is an MSc in Marketing Studies?” you need to take the time to research the programs that are offered for this degree. This area of study involves a lot of research. Typically, a thesis is required before students can graduate from the program. During the program, students learn a variety of different marketing concepts. They may also have the option to specialize in advertising, public relations or specific marketing fields.

There are several benefits of receiving an MSc in a marketing field. With this advanced degree, you will have more business acumen. Most students find this area of study very rewarding. They like the concepts that they learn and the type of research that they have to perform.

In order to fully understand what an MSc in Marketing Studies is, it is important to recognize the costs involved with obtaining this master’s degree. Since every school is different, the cost varies. There are different programs across the world that you can consider.

Students that graduate with this degree usually become government researchers or consultants. They are often high in demand for jobs because of the knowledge they have to offer the business world.

Since there are a variety of different management programs, it is best to look online to determine what option is right for you. Some programs will offer more flexible scheduling. Others will provide classes that are better for your future needs. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

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Grenoble MSc Marketing Management

GISMA Business School
Campus Full time 24 months September 2018 Germany Berlin

The Grenoble MSc Marketing Management programme has a deep focus on digital skills to ensuring that students are up to date with the latest digital marketing trends and methods. [+]

Grenoble MSc Marketing Management

The Grenoble MSc Marketing Management programme has a deep focus on digital skills to ensuring that students are up to date with the latest digital marketing trends and methods. The programme allows the students to put their skills into practice with a hands-on business example, using their knowledge to create solutions to marketing challenges. This programme is studied over two years, you will spend the first full academic year studying a wide range of marketing topics, including content marketing, digital analytics, and brand management, while the second year is devoted to your Final Management Project (FMP). Free beginner's German classes for all students. Flexible payment available.... [-]


MSc in Public Relations

Manchester Metropolitan University
Campus Full time Part time 1 - 3 years August 2018 United Kingdom Manchester + 1 more

Open to graduates holding degrees in any subject, this course assumes no prior knowledge of public relations (PR) and is suitable for UK, EU and international students wishing to progress their academic knowledge of PR. It is also suitable for those who do not have a degree but who possess relevant experience. [+]

Open to graduates holding degrees in any subject, this course assumes no prior knowledge of public relations (PR) and is suitable for UK, EU and international students wishing to progress their academic knowledge of PR. It is also suitable for those who do not have a degree but who possess relevant experience.

Combining a unique blend of academic and practical public relations skills, the course will enable you to develop a successful career in an incredibly dynamic sector. With a strong emphasis on application of knowledge to practice industry skills such as PR writing, media relations, digital communications and client management are underpinned by academic rigour focusing on PR strategy, campaign planning and PR specialisms.... [-]


MSc in Global Marketing

Glasgow Caledonian University, London (GCU London)
Campus Full time Part time 1 - 3 years January 2018 United Kingdom London + 1 more

The MSc Global Marketing has been designed to provide you with an integrated knowledge of the contemporary theories and practices utilised within industry. You will acquire the tools and techniques necessary to build a successful marketing career within the growing global business environment. [+]

Combining current academic thinking and industry practice to reflect the dynamic and international nature of global marketing.

In designing this programme, the University has built on decades of both academic and practitioner experience in the area of marketing, to produce a degree which reflects the increasingly global dynamic of modern business.

The MSc Global Marketing has been designed to provide you with an integrated knowledge of the contemporary theories and practices utilised within industry. You will acquire the tools and techniques necessary to build a successful marketing career within the growing global business environment. You will develop knowledge in key areas including consumer behaviour, marketing planning, branding and the use of digital technologies. You will also gain a comprehensive understanding of the cross-cultural challenges within international business and you will develop the knowledge, marketing expertise and personal skills crucial within global marketing.... [-]


MSc Luxury Brand Marketing

British School of Fashion
Campus Full time 1 year September 2018 United Kingdom London

Our Masters in Luxury Brand Marketing is an unparalleled new programme, which provides students with the specialist skills, industry knowledge and expertise necessary to forge a successful career in a niche, inventive industry. [+]

Our Masters in Luxury Brand Marketing programme provides students with a rich breadth of knowledge and understanding of marketing specifically related to luxury brands. It includes a focus on critical insights into luxury consumer behaviour, luxury branding and marketing communications, and an examination of legal aspects of branding within a luxury context.

It will allow you to develop your intellectual ability together with the contemporary skills and practices needed to excel in the industry. There will also be an opportunity to complete a work placement, volunteering work, desk-based consultancy or even study abroad. Students are also encouraged to engage in an independent research project.... [-]


MSc in Luxury Management & Marketing

emlyon business school
Campus Full time 16 months September 2018 Germany Munich France Lyon China Shanghai Paris United Kingdom Lancaster + 7 more

Study Luxury Marketing & Management in three of the world's centers of the luxury industry, Paris, London or New York and Shanghai, while benefiting from the expertise of emlyon business school. [+]

MSc in Luxury Management & Marketing

Want to work in the Luxury Industry? This programme is for you!

This a 16-month programme delivered by emlyon business school in partnership with Parsons School of Design at The New School (New York City) and in association with London College of Fashion, preparing students for an international management career in the luxury industry. It offers you a true multi-campus and multi-country experience by studying in Paris, London or New York and Shanghai.

You’ll acquire the basics of management, dicover how to apply specialist management knowledge to the luxury industry, focus on the Fashion and Lifestyle Industry (London) or the Luxury Design Industry (New York City) and master fundamental skills that you will transpose to the luxury dimension of your choice. You will also experience the differences in international business cultures. Furthermore you will gain tangible work experience through the internship and business projects that are an inherent part of the curriculum. If you want to build a successful career in the highly competitive, highly international luxury industry, then this programme offers you all that you need.... [-]


MSc Digital Marketing & Analytics

Regent’s University London
Campus Full time 12 - 16 months September 2018 United Kingdom London

The marketing industry is a rapidly evolving, complex landscape. It is essential for marketing professionals to keep up with the latest technologies and trends, yet increasingly difficult to measure and understand the success of modern digital marketing campaigns. Analyse, quantify and influence consumer behaviour through ever-evolving digital tools and concepts. [+]

The marketing industry is a rapidly evolving, complex landscape. It is essential for marketing professionals to keep up with the latest technologies and trends, yet increasingly difficult to measure and understand the success of modern digital marketing campaigns.

This course will enable you to analyse, quantify and influence consumer behaviour through ever-evolving digital tools and concepts.Throughout your studies, you will explore the way digital marketing and analytics are changing the face of marketing, with a focus on four main themes: social media marketing, big data, cloud computing, and mobile marketing. You will gain an understanding of marketing theory, as well as developing the key practical skills for running digital campaigns. Through the use of live briefs you will gain practical experience working on the types of projects you would be involved with as a marketing practitioner.... [-]


Master in Marketing and Communications

Rome Business School
Campus or Online Full time Part time 1 year March 2018 Italy Rome + 1 more

Join the most international business school in Europe! This Master's Degree is an ideal choice for the professional looking for a world-class degree programme in these subjects, to start or consolidate a successful career in an international environment. [+]

EARLY BIRD: 10% DISCOUNT IF YOU ENROL BEFORE DECEMBER THE 11th!

The Master in Marketing and Communications at the Rome Business School is an ideal choice for the professional looking for a world-class degree programme in these subjects, to start or consolidate a successful career in an international environment. The quality of the teaching, paid international internships, 2 study tours in Paris and Barcelonaand the career and networking services on offer all contribute to making this programme the perfect fit for those who seek to excel in the job market and in global business.Starting date: each year, in March and October.

Target recipients

The Master’s Degree is designed for all those who are seeking their first exposure to the world of marketing and communications or, for all those who are already working in this environment, but are seeking to expand their knowledge of their own field, all within a structured environment. Students interested in taking part of this Master’s Degree are typically:... [-]


MSc in Marketing

University of Tampa - Sykes College of Business
Campus Full time September 2018 USA Tampa

The University of Tampa Master of Science in Marketing integrates cutting-edge theory and application to prepare students for successful careers in the marketing field. [+]

Master of Science in Marketing

The University of Tampa Master of Science in Marketing integrates cutting-edge theory and application to prepare students for successful careers in the marketing field. The degree provides you with an innovative and specialized academic curriculum and enhances your career skills in marketing management, product and brand management, marketing research or sales management.

Given the diverse career tracks in marketing, this program gives you the flexibility to design your own course of study based on your goals and interests. The curriculum also supports preparation for the Professional Certified Marketer™ exam offered by the American Marketing Association™.... [-]


MSc Marketing & Strategy

Warwick Business School
Campus Full time 12 months August 2018 United Kingdom Coventry

Explore the frontiers of marketing and strategy; two crucial business disciplines, in this unique course. [+]

Explore the frontiers of two crucial business disciplines in this unique course

Are you seeking a career in marketing or strategic management, brand management, or business planning in a management consultancy or a marketing agency?

The MSc Marketing & Strategy combines the two crucial disciplines providing the theoretical background for making marketing decisions, both within companies and from advisory perspectives in service providers and consultancies. Teaching illustrates the application of learned techniques to real situations.

The course emphasises that marketing is not a free-standing activity but needs to be at the core of company strategy. The dual strands of this degree enhance understanding of the broader implications of decisions for the organization as a whole, giving graduates the confidence and expertise to apply their skills in a variety of roles in company development.... [-]


MSc Marketing

Nottingham Business School, Nottingham Trent University
Campus Full time 1 - 2 years September 2018 United Kingdom Nottingham

This course will help you become a market-ready professional with a global outlook, equipped for a successful international career in marketing, business or management. Created in close consultation with the marketing industry and the Chartered Institute of Marketing (CIM), it develops the strengths, abilities and understanding today's marketing employers are looking for. [+]

MSc Marketing

Today’s dynamic global marketing industry is an exciting, fast-paced work environment and our MSc Marketing course gives you the theoretical and practical background you need to thrive. You can add a year's work placement, making your master's a two year course.

This course will help you become a market-ready professional with a global outlook, equipped for a successful international career in marketing, business or management. Created in close consultation with the marketing industry and the Chartered Institute of Marketing (CIM), it develops the strengths, abilities and understanding today's marketing employers are looking for.

In your first Semester, you'll explore the fundamental issues and concepts of marketing practice, before learning about consumer buying behaviour and the factors that influence it. You'll also take a holistic view of an organisation and how it attempts to develop marketing strategy in a challenging global environment.... [-]


MSc Marketing Management

Toulouse Business School - Barcelona Campus
Campus Full time 18 months January 2018 Spain Barcelona

Then TBS Barcelona’s full-time, 18-month MSc Marketing Management will enable you to acquire that important competitive edge in a dynamic, constantly changing industry. Taught entirely in English and highly customizable, this programme offers 4 specialisation tracks so that you can easily tailor the courses to help you achieve your career goals: B2C Marketing, B2B Marketing, Fashion & Luxury and International Business. [+]

Are you looking to expand your marketing knowledge and skill set?

Then TBS Barcelona’s full-time, 18-month MSc Marketing Management will enable you to acquire that important competitive edge in a dynamic, constantly changing industry. Taught entirely in English and highly customizable, this programme offers 4 specialisation tracks so that you can easily tailor the courses to help you achieve your career goals: B2C Marketing, B2B Marketing, International Business and Fashion and Luxury, one of Spain’s fastest growing sectors. The MSc Marketing Management will train you to make the best marketing decisions with a fundamental, rigorous management basis so you will be ready to take on any managerial marketing position. You will also get hands-on practice during a 6-month internship in top national and international businesses. What’s more, a personalised coaching programme will set you on your way to finding your ideal professional path. TBS Barcelona’s MSc Marketing Management has a deeply practical focus, as well as an unflinching dedication to academic rigour. Amongst our teaching staff we count on leading practitioners in the marketing field and internationally recognized academics to give a broader business perspective. In addition, the assessment committee, formed of industry experts, oversees the course contents to ensure they are always relevant to the latest trends and developments. Everything you need to launch you on your marketing management career!... [-]


MS Marketing

Krannert School of Management, Purdue University
Campus Full time 1 year July 2018 USA West Lafayette

Purdue’s one-year Master of Science (Marketing) program provides a specialized education, either immediately after graduation or after acquiring some work experience. The program helps students develop the knowledge and skills needed for a variety of marketing positions. [+]

MS Marketing

Purdue’s one-year Master of Science (Marketing) program provides a specialized education, either immediately after graduation or after acquiring some work experience. The program helps students develop the knowledge and skills needed for a variety of marketing positions. Graduates are likely to assume a position in brand management, marketing consulting, marketing research/analytics, or business development.

The MS (Marketing) program builds on Purdue's outstanding reputation in Marketing. The MBA in Marketing program at Purdue University's Krannert Graduate School of Business is ranked #4 MBA-Marketing Program in North America (Best-Masters) and #15 graduate marketing program in the United States by the Financial Engineer.... [-]


Master of Science in Marketing

Barcelona School of Management · Pompeu Fabra University
Campus Full time 9 months September 2018 Spain Barcelona

The Master of Science in Marketing at UPF Barcelona School of Management is a one-year, full-time program entirely taught in English targeted at students with strong quantitative and analytical skills. The program focuses on the technical and creative skills needed to understand how to satisfy customer needs from a strategic, managerial and empirical perspective. [+]

The Master of Science in Marketing at UPF Barcelona School of Management is a one-year, full-time program entirely taught in English targeted at students with strong quantitative and analytical skills. The program focuses on the technical and creative skills needed to understand how to satisfy customer needs from a strategic, managerial and empirical perspective.

Practically oriented and internationally minded, the Master of Science in Marketing will provide you with a full understanding of the important processes involved in creating, communicating and delivering value to customers while strengthening your ability to face and solve complex challenges in an increasingly globalized marketing environment. The Master of Science in Marketing benefits from the outstanding, hand-picked faculty of UPF's world ranked Department of Economics and Business, known for its scientific approach, its constant contribution to creating knowledge and its capacity to stimulate and convey knowledge.... [-]


Master of Science in Digital Marketing & CRM

IESEG School of Management Lille - Paris
Campus Full time 1 year September 2018 France Lille

Join our MSc in Digital Marketing & CRM: a one year program completely taught in English. Study at one of the top business schools in France at our campus in Lille. [+]

This one year program completely taught in English provides a unique opportunity to strengthen both your knowledge of Digital Marketing and CRM.

"The emergence of the internet and new forms of communication and commercialization has completely changed marketing practice. Today, online communication and buislding long term relationships with customers are the priorities directions of any marketers in order to increase company competition and profitability."

Dr. Véronique Pawels Delassus, Academix Director, Marketing Department

PROGRAM OBJECTIVES

The main objective of the program is to prepare future managers to work in these two rapidly emerging & complementary marketing fields representing new ways of conducting marketing and improving relationships with clients. The focus is on acquiring the theoretical concept and practical knowledge of handling digital marketing and analyzing customer databases. Students will also gain an understanding of the importance of managing customer relationships in a day-to-day business environment.... [-]


MSc in Consumer Affairs

TUM School of Management
Campus Full time 4 semesters October 2018 Germany Munich

The Master of Science in Consumer Affairs (MCA) is one of a kind in Germany, guaranteeing you a unique academic experience with fellow students from many different countries and with various academic backgrounds. [+]

Understanding consumers in a global context

With this master program, you will reach your goal of becoming an expert in consumer affairs with a unique international profile. This truly interdisciplinary education offers you an inspiring combination of management studies with social and consumer sciences.

Students choosing this program have academic backgrounds in management, economics, sociology or psychology. You can apply and join them if you hold a bachelor’s degree in one of the respective areas, with at least 30 ECTS credit points in socio-economic courses.

BROAD KNOWLEDGE FOR AN EVER-CHANGING WORLD

In today’s interconnected world, the importance of consumer affairs is increasing. Companies, governments, NGOs, and research institutions all over the globe are looking for graduates who understand how consumers operate in their economic, social, and environmental contexts. As a consumer affairs specialist with international experience, you will be in an outstanding position to meet your future employers’ needs.... [-]