Master of Science Programs in Marketing Studies

Compare 186 Master of Science Programs in Marketing Studies

Marketing Studies

A Master of Science or MSc is a postgraduate degree typically in the fields of sciences and social sciences. MSc may be course-based, research-based, or a mixture of the two.

Marketing studies can help students to become professionals in the industry, teaching them how to help businesses successfully promote and sell products through the use of marketing strategies, trend analysis, research and pricing.

Contact Schools Directly - Compare 186 Masters of Science in Marketing Studies 2017

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MSc in International Marketing

De Broc School of Business
Campus or Online Full time Part time 1 - 5 years September 2017 United Kingdom UK Online London + 2 more

The MSc International Marketing is accredited by the Chartered Management Institute (CMI) and is a postgraduate degree with a strong focus on employability. It is aimed at graduates who have an interest in developing an in-depth specialist knowledge and a critical understanding of the key aspects of international marketing. [+]

MSc Degrees in Marketing Studies. MSc in International Marketing The MSc International Marketing is accredited by the Chartered Management Institute (CMI) and is a postgraduate degree with a strong focus on employability. It is aimed at graduates who have an interest in developing an in-depth specialist knowledge and a critical understanding of the key aspects of international marketing. The course offers the development of international marketing professional knowledge, covering the topics of marketing leadership, organisation reputation, decision making and emerging themes. Throughout the programme, you will discover specialist concepts relevant to marketing management, as well as learning how to develop strategic marketing plans which can support an internationally successful organisation. The course can be studied online or on campus. With this MSc in International Marketing degree you will be able to pursue a career in management consultancy, business analysis, or operations management. Course Requirements 2:2 or above from a UK Bachelors degree, or equivalent qualifications. International students additionally require an English language level equivalent to IELTS 6.5 or above with a minimum of 5.5 in each component. Duration 1 year standard (up to 5 years) [-]

Grenoble MSc Marketing Management

GISMA Business School
Campus Full time 24 months September 2017 Germany Berlin

The Grenoble MSc Marketing Management programme has a deep focus on digital skills to ensuring that students are up to date with the latest digital marketing trends and methods. The programme allows the students to put their skills into practice with a hands-on business example, using their knowledge to create solutions to marketing challenges. [+]

Grenoble MSc Marketing Management The Grenoble MSc Marketing Management programme has a deep focus on digital skills to ensuring that students are up to date with the latest digital marketing trends and methods. The programme allows the students to put their skills into practice with a hands-on business example, using their knowledge to create solutions to marketing challenges. This programme is studied over two years, you will spend the first full academic year studying a wide range of marketing topics, including content marketing, digital analytics, and brand management, while the second year is devoted to your Final Management Project (FMP). Free beginner's German classes for all students. Flexible payment plans and scholarships available Course Requirements 2:1 undergraduate degree from a recognised university English proficiency: TOEFL internet-based: 94 (at least 22 in each band), computer-based: 240, paper-based: 587 or IELTS: 6.5 (minimum of 6.0 in all areas) or Cambridge Proficiency Exam: A, B, C or Pearson Test of English (PTE): minimum of 63 or a degree obtained in English or a native English speaker 3 essays (300 words each) focusing on your academic and professional experience Curriculum Vitae (CV) The names of two professional or academic referees Working experience is not a requirement Duration 24 months ( 12 months full-time campus) + Project (12 months) The FMP can be completed remotely, from anywhere in the world. [-]

MSc International Fashion Marketing

British School of Fashion
Campus Full time 1 year September 2017 United Kingdom London

Fast-paced, exciting and innovative, the MSc International Fashion Marketing equips students with the international business knowledge as well as the creative and practical marketing expertise to succeed in today's increasingly competitive global fashion industry. [+]

MSc Degrees in Marketing Studies. The MSc International Fashion Marketing is an innovative programme which will provide students with the vital combination of international business knowledge plus creative and practical marketing skills, to enable them to succeed and excel in the highly-competitive international fashion industry. Our stimulating programme incorporates a broad curriculum, concentrating on the core concepts and principles of logistics, buying and merchandising, fashion business analysis, integrated marketing communications and brand management. Students will also gain practical and creative skills in key areas of fashion marketing centred on consumer insights, marketing planning, branding and use of digital technologies. Designed to inspire, challenge and motivate, the MSc International Fashion Marketing will develop and deepen your international business knowledge, fashion marketing expertise and the personal skills required to establish a successful career in this exciting and creative sector. Course Overview This programme has been designed in consultation with industry to offer the knowledge and skills needed to make a difference in the international fashion marketing arena. The university prides itself on creating a friendly and highly supportive learning environment for all its students. We incorporate the latest academic marketing thinking and theories to ensure the programme is leading edge in all respects. All teaching and learning on the programme is supported by cutting edge e-learning technologies. Teaching is delivered in small groups allowing students to develop their own environment of shared learning and for individual learning needs to be addressed by tutors. Modules are designed to relate directly to real-world business... [-]

MSc in Marketing

University of Tampa - Sykes College of Business
Campus Full time September 2017 USA Tampa

The University of Tampa Master of Science in Marketing integrates cutting-edge theory and application to prepare students for successful careers in the marketing field. [+]

Master of Science in Marketing

 

The University of Tampa Master of Science in Marketing integrates cutting-edge theory and application to prepare students for successful careers in the marketing field. The degree provides you with an innovative and specialized academic curriculum and enhances your career skills in marketing management, product and brand management, marketing research or sales management.

 

Given the diverse career tracks in marketing, this program gives you the flexibility to design your own course of study based on your goals and interests. The curriculum also supports preparation for the Professional Certified Marketer™ exam offered by the American Marketing Association™.... [-]


Master of Science Marketing Management

Toulouse Business School - Barcelona Campus
Campus Full time 18 months November 2018 Spain Barcelona

Then TBS Barcelona’s full-time, 18-month MSc Marketing Management will enable you to acquire that important competitive edge in a dynamic, constantly changing industry. Taught entirely in English and highly customizable, this programme offers 3 specialisation tracks so that you can easily tailor the courses to help you achieve your career goals: B2C Marketing, B2B Marketing, and International Business. [+]

MSc Degrees in Marketing Studies. Are you looking to expand your marketing knowledge and skill set? Then TBS Barcelona’s full-time, 18-month MSc Marketing Management will enable you to acquire that important competitive edge in a dynamic, constantly changing industry. Taught entirely in English and highly customizable, this programme offers 4 specialisation tracks so that you can easily tailor the courses to help you achieve your career goals: B2C Marketing, B2B Marketing, International Business and Fashion and Luxury, one of Spain’s fastest growing sectors. The MSc Marketing Management will train you to make the best marketing decisions with a fundamental, rigorous management basis so you will be ready to take on any managerial marketing position. You will also get hands-on practice during a 6-month internship in top national and international businesses. What’s more, a personalised coaching programme will set you on your way to finding your ideal professional path. TBS Barcelona’s MSc Marketing Management has a deeply practical focus, as well as an unflinching dedication to academic rigour. Amongst our teaching staff we count on leading practitioners in the marketing field and internationally recognized academics to give a broader business perspective. In addition, the assessment committee, formed of industry experts, oversees the course contents to ensure they are always relevant to the latest trends and developments. Everything you need to launch you on your marketing management career! Why choose our MSc Marketing Management? Highly customizable TBS - UPC double degree TBS Triple Accreditation - Innovation Guaranteed Internationally Minded Internships - Put... [-]

MSc in Marketing

USI Università della Svizzera italiana
Campus Full time 4 semesters September 2017 Switzerland Lugano

The MSc in Marketing is offered jointly by the Faculties of Communication Sciences and of Economics of the Università della Svizzera italiana, USI, situated in Lugano - Switzerland. This full-time study programme comprises 120 ECTS spread over 4 semesters (usual duration 2 years) and is entirely offered in English. [+]

Goals and Contents

Organisations and businesses that seek success endeavor to serve their clients and customers effectively. Since firms depend on customers and suppliers for the resources needed to carry out their business it is critical that management builds and sustains relationships with customers and suppliers The management of these relationships is critical for the development of any business. It is one of the key tasks of marketing and requires an effective understanding of how relationships work and will involve most management positions within the company. Graduates from this programme will have acquired competencies to meet the requirements for a professional career in companies of different size. The aim of the programme is to prepare participants to assume positions of general management or to take up specialized positions such as product and marketing managers. Another option would be to take on professional work in marketing research and communications. The programme is designed to develop participants’ analytical and decision-making skills grounded in a solid knowledge of best management practices and rigorous methodological approach. In particular it develops the capability to analyse and interpret markets as well as the ability to conceive and put into practice effective solutions that a company can adopt in dealing with various marketing issues. To this purpose traditional teaching is integrated with more active teaching methods, consisting of discussion of case histories, role-playing, business games, and working on individual and group projects. The programme stretches over two years (120 ECTS credits) and is structured to allow students... [-]


MSc Marketing French Excellence

NEOMA Business School
Campus Full time 12 - 15 months September 2017 France Rouen

A 360° programme that offers a broad and dense view of the marketing discipline in an international environnent. New in 2017: Millennial Marketing to explore how the digital revolution has changed the field of marketing and how the most cutting edge tools are impacting marketers globally (i.e., web marketing, social media marketing, big data, apps, netnography …) [+]

The pursuit of excellence in an aggressively competitive international environment is the common goal and challenge faced by business school graduates around the world. In the pantheon of national brands, France occupies a unique position, excelling in cultural diversity, scientific endeavour, hospitality, and business acumen.

The MSc in Marketing French Excellence provides the specialist tools and techniques to maximize these strengths on the world stage, and is intended for students interested in working for a French Business, nationally or internationally, and for those seeking to acquire skills and know-how applicable to the strategic development ambitions within developing economies.Ewan Ormiston & William Reeves... [-]


Master in Marketing, Globalization and Culture

University of Southern Denmark
Campus Full time 2 years September 2017 Denmark Odense

The focus area of the profile is Marketing, Globalization and Culture. Students on this profile will have greater knowledge within the main subjects in... [+]

Master in Economics and Business Administration - Marketing, Globalization and Culture (MSc) This programme is offered in EnglishThe focus area of the profile is Marketing, Globalization and Culture. Students on this profile will have greater knowledge within the main subjects in: socio-cultural perspectives on consumption, marketing and branding as well ethnographic approaches to market research using advanced marketing theory.Furthermore, the student will gain knowledge about and skills in order to be able to analyse the fundamental social and cultural principles and logics that spur processes of globalization and their consequences for markets, corporations and consumers.Finally, the student will gain competences in analysing the contemporary relationships between marketing and culture and managing similarities and differences between different cultures as well as applying contemporary principles of cultural brand management and ethnographic market research methods in a globalizing cultural economy.... [-]

MSc in Marketing

Ulster University, London & Birmingham Campuses
Campus Full time 1 year January 2018 United Kingdom London Birmingham + 1 more

The overall aim of the MSc Marketing course is to provide an academically challenging, intellectually stimulating programme of study that educates, develops and enhances the professional competence of students of marketing and business. [+]

MSc Degrees in Marketing Studies. MSc in Marketing Level of study: Postgraduate degree Tuition fees 2017/18: UK/EU – £5,150 International – £11,000 (London), £9,500 (Birmingham) Entry requirements: A 2:2 (second class) honours degree, or equivalent, in a relevant area. English language requirements: IELTS 6.0 with no component less than 5.5, or equivalent Mode of study: Full-time classroom Duration: 1 year Assessment method: Coursework Student finance: Available Locations: London and Birmingham Start dates: January (London only), September Application deadline: International: 28 August 2017 UK/EU: 4 September 2017 UK-based international students: 4 September 2017 About this course The overall aim of the MSc Marketing course is to provide an academically challenging, intellectually stimulating programme of study that educates, develops and enhances the professional competence of students of marketing and business. The course is designed to help build your knowledge, transferable skills and capabilities to prepare you for middle and senior appointments within public, private and social economy sectors in the global business arena. The aims of this course are to: Provide an advanced study of business and management with a particular focus on marketing Prepare you for a career in marketing and business by building the transferable skills necessary for marketing management at a variety of levels Develop your ability to apply knowledge and critical understanding of marketing and business to complex issues, both systematically and creatively, to improve entrepreneurial marketing and business practice Enhance your lifelong learning skills and personal development to work with self-direction and originality and to contribute to... [-]

Master's Degree Programme in Digital Marketing and Corporate Communication (DMCC)

Jyväskylä University School of Business and Economics
Campus Full time 2 years August 2017 Finland Jyväskylä

The Master’s Programme in Digital Marketing and Corporate Communication at the Jyväskylä University School of Business and Economics (JSBE) educates professionals of digital marketing and corporate communications for the needs of both nonprofit sector and private sector. We combine the most relevant aspects of digital business, marketing, and corporate communications with the latest academic research conducted in the field. [+]

Study objectives Every marketing and communications expert nowadays needs knowledge on the digital environment and the channels that really make an impact on the chosen target groups. If you are interested in developing your knowledge and skills a bit further, this programme is for you. The unique combination of marketing and corporate communication makes this programme forerunner in the education landscape. The Master’s Programme in Digital Marketing and Corporate Communication at the Jyväskylä University School of Business and Economics (JSBE) educates professionals of digital marketing and corporate communications for the needs of both nonprofit sector and private sector. We combine the most relevant aspects of digital business, marketing, and corporate communications with the latest academic research conducted in the field. Graduation from the programme gives in-depth knowledge and skills to plan and execute strategic and tactical activities in managerial and expert positions related to marketing, sales, and corporate communication in today’s digitalized society. The programme is being taught by academics working in the Digital Marketing and Communication research group at JSBE and both national and international practitioners. Finland is among the leading countries in the world in terms of how organizations and inhabitants use information and communications technology (ICT). For example, almost everyone in Finland uses online banking and owns a smartphone. We also have the lowest mobile data prices in the whole world. Recently Finland was ranked 1st in how well it embraces information technology ahead of Singapore and Sweden. Thus, studying digital marketing and communication in one of... [-]

MSc Marketing

Durham University Business School
Campus Full time 1 year August 2017 United Kingdom Durham

Durham’s MSc Marketing programme will equip you with the essential skills and knowledge to excel long-term across all marketing-related careers. [+]

MSc Degrees in Marketing Studies. MSc Marketing Marketing touches all aspects of an organisation and helps shape and direct corporate strategy. Durham’s MSc Marketing programme will equip you with the essential skills and knowledge to excel long-term across all marketing-related careers. The Chartered Institute of Marketing (CIM) is the leading professional body for marketers worldwide and exists to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners. Durham University has joined forces with CIM to give students the opportunity to gain professional qualifications through CIM Graduate Gateway. CIM qualifications are highly sought after by employers, and map alongside our own degrees which ensures we are equipping students with the best opportunities for a successful marketing career. Term 1 You will learn the application of key marketing models and theories to apply to real world scenarios. In Term 1, teaching is based on core learning that provides you with the opportunity to develop skills and experience relevant to a multitude of business marketing careers, from the commercial sector to charities and beyond. Core modules are: Contemporary Marketing Communication Consumers and Consumption Marketing Theory Marketing Management and Strategy You then choose one elective from a range which in the past has included Strategic Brand Management, Social Marketing, and Ethical Leadership. Term 2 In Term 2, the course includes optional modules to enable you to gain advanced-level training in contemporary marketing and management. You will have the opportunity to select elective modules to customise your learning. The core... [-]

MS Marketing

Kogod School of Business, American University
Campus Full time 1 year September 2017 USA District of Columbia

Gain the real-world marketing skills you need to succeed with Kogod’s Master of Science in Marketing (MSMKTG) program. The Applied Client Project, the program’s capstone experience, is a curricular highlight. You’ll work in cross-functional teams alongside RedPeg Marketing, an award-winning DC-area marketing agency, to design a full-scale marketing campaign. You will lead the project from start to finish, including market research, strategic planning, creative implementation, and the evaluation of campaign results. [+]

Gain the real-world marketing skills you need to succeed with Kogod’s Master of Science in Marketing (MSMKTG) program. The Applied Client Project, the program’s capstone experience, is a curricular highlight. You’ll work in cross-functional teams alongside RedPeg Marketing, an award-winning DC-area marketing agency, to design a full-scale marketing campaign. You will lead the project from start to finish, including market research, strategic planning, creative implementation, and the evaluation of campaign results. Dennis Sgouros, MS Marketing student, is passionate about the experience he’s gotten in the program. “We’re doing a proper marketing project with a proper client: the Smithsonian. It doesn’t get much cooler than that,” he says. “What makes our program unique isn’t our focus on experiential learning, but how we deliver it,” Clayton, MS Marketing program director, says. “Partnering with RedPeg Marketing, a local events marketing firm, allows students to interact with a real-life client, giving them the hands-on experience they need.” [-]

MSc International Business and Marketing

Reykjavik University
Campus Full time 2 years August 2017 Iceland Reykjavik

International business and marketing studies prepare students for working in an international business environment. The programmes aim to deepen the student´s understanding of marketing and the international business environment, as well as strengthen analytical and communication skills, and the ability to develop and make use of business opportunities in an international operating environment. Students will also develop strong critical thinking skills and become adept in using independent and scientific work methods. [+]

MSc Degrees in Marketing Studies. International business and marketing studies prepare students for working in an international business environment. The programmes aim to deepen the student´s understanding of marketing and the international business environment, as well as strengthen analytical and communication skills, and the ability to develop and make use of business opportunities in an international operating environment. Students will also develop strong critical thinking skills and become adept in using independent and scientific work methods. The programme is taught in English but elective courses taught in Icelandic are also available. Our student body comes from all over the world, including a number of exchange students from our partner universities. Our curriculum is developed in consultation with leading Icelandic companies ensuring the content is relevant to today´s business environment. Semester abroad or Internship In the third semester students undertake either a semester abroad, at one of our partner universities, or an internship. Students can apply for ERASMUS or NORDPLUS grants to finance their period of study abroad. This is an important part of the programme providing students with a unique opportunity to explore the world and prepare for the challenges that professionals face in an the ever-changing international business world. Teaching methods Each course in the programme is designed to foster a dynamic interaction among students and professors in order to promote a rich learning environment. The teaching environment helps students develop a knowledge base and set of professional skills, and provides a firm foundation for advanced academic study or... [-]

Master of Science in International Marketing M1

INSEEC Chambéry campus
Campus Full time 2 semesters October 2017 France Chambéry Switzerland Geneva + 2 more

The mission of INSEEC Chambéry campus (Graduate School of Business) is to meet the rising needs of both students and companies for global managerial skills. Through innovative and challenging programs, we are committed to developing [+]

The Master of Science International Marketing is a three period course with 350 hours of face-to-face training which is worth 60 ECTS or 26 US credits. All classes are taught in English. This course aims to provide international students with the knowledge and skills required to work efficiently in a global environment focusing on: International Purchase & Supply Chain Logistics, Brand Strategy and Business Strategy as well as in-depth knowledge of negotiation and Marketing Digital marketing & E-business, International Business Law, Management & Leadership. CAREER OPPORTUNITIES This course can be directly applied to work in Import Export, International Sales, Marketing, Purchasing, Supply Chain Management and Management. Admission Requirements Admission Requirements: Interested candidate with BSc. Degree (3 years of university studies duly completed or 4 years for Chinese students), with the level of English language competence needed to study in English. TOEFL IBT: 80 - TOEFL PBT: 550 - TOEIC: 750 IELTS: 6.5 - 7.0 (With band score no less than 6.0) French Proficiency: no pre-requisite. French-as-a-Foreign-Language Instruction included in the program. Submit the application and required documents by email:akpallattu@inseec.com. Shortlist candidates will be contacted 1 week after sending applications. You can also visit the program link in our website:http://masters.inseec.com/programmes-msc-mba/masters-1/international/international.cfm for requirements, deadlines and a checklist of materials. DOCUMENTS REQUIRED WITH THE APPLICATION FORM: 2 passport-size photos 1 photocopy of passport or ID 1 copy of diplomas or certificates proving a minimum of 3 years of Higher Education completed (3 years for students in China) Transcripts of records 1 letter of... [-]

MSc in Management with Specialization in Strategic Marketing

Católica Lisbon School of Business and Economics
Campus Full time 3 - 4 semesters September 2017 Portugal Lisbon

The MSc in Management with Specialization in Strategic Marketing provides advanced, in-depth training in core aspects of the marketing function. [+]

MSc Degrees in Marketing Studies. Admissions Period: Fall intake - Admission process for Master programs at CATÓLICA-LISBON will start in February 2017 Please note that late applications from overseas candidates requiring visas will only be considered if their visa request is already being processed. Please contact the MSc Marketing and Admissions Office for further information. Tuition fee: €9.500 (3 semesters) | €11.000 (4 semesters) plus a registration fee of €330 per year (EEA and Non-EEA) Credits: 90 ECTS (3 semesters) or 120 ECTS (4 semesters) Duration full-time: 3 - 4 semesters (international exchange semester is optional (and adds a 4th semester) Languages: English Location: Lisbon, Portugal Delivery mode: On Campus Educational variant: Full-time Link website: www.clsbe.lisboa.ucp.pt/masters-science/programs/master-management-specialization-strategic-marketing DESCRIPTION The MSc in Management with Specialization in Strategic Marketing provides advanced, in-depth training in core aspects of the marketing function. Develop the conceptual knowledge, analytical and technical skills, and creativity and soft skills to advance to high level marketing positions. It is an exciting time to be a marketing manager, with technology creating entirely new categories of products and services. In this program you can deepen your knowledge in new forms and contexts of marketing through a broad range of electives. You will also learn to conduct and analyze quantitative and qualitative research. This program is designed to provide you with the academic and practical knowledge to succeed in a variety of marketing-related careers. Acquire the expertise and skills to launch a career as a product manager, branding specialist, advertising strategist, or consumer... [-]