Master of Science Degrees in Marketing Studies

Compare 198 MSc Programs in Marketing Studies

Marketing Studies

Pursuing an advanced degree is a smart decision for many of today’s students. A Master in Science is one of the most popular advanced degree programs for those interested. This degree allows you to gain knowledge in a particular subject matter prior to completing your doctoral level education. If you have already completed business and marketing related schooling, then an MSc in Marketing Studies might be the next step on your educational path.

In order to understand the answers to the question, “What is an MSc in Marketing Studies?” you need to take the time to research the programs that are offered for this degree. This area of study involves a lot of research. Typically, a thesis is required before students can graduate from the program. During the program, students learn a variety of different marketing concepts. They may also have the option to specialize in advertising, public relations or specific marketing fields.

There are several benefits of receiving an MSc in a marketing field. With this advanced degree, you will have more business acumen. Most students find this area of study very rewarding. They like the concepts that they learn and the type of research that they have to perform.

In order to fully understand what an MSc in Marketing Studies is, it is important to recognize the costs involved with obtaining this master’s degree. Since every school is different, the cost varies. There are different programs across the world that you can consider.

Students that graduate with this degree usually become government researchers or consultants. They are often high in demand for jobs because of the knowledge they have to offer the business world.

Since there are a variety of different management programs, it is best to look online to determine what option is right for you. Some programs will offer more flexible scheduling. Others will provide classes that are better for your future needs. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

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MSc International Marketing

The University of Law Business School
Campus Full time 1 year January 2019 United Kingdom London Germany Berlin + 2 more

The MSc International Marketing is accredited by the Chartered Management Institute (CMI) and is a postgraduate degree with a strong focus on employability. It is aimed at graduates who have an interest in developing an in-depth specialist knowledge and a critical understanding of the key aspects of international marketing. [+]

MSc International Marketing

The MSc International Marketing is accredited by the Chartered Management Institute (CMI) and is a postgraduate degree with a strong focus on employability. It is aimed at graduates who have an interest in developing an in-depth specialist knowledge and a critical understanding of the key aspects of international marketing.

The course offers the development of international marketing professional knowledge, covering the topics of marketing leadership, organisation reputation, decision making and emerging themes. Throughout the programme, you will discover specialist concepts relevant to marketing management, as well as learning how to develop strategic marketing plans which can support an internationally successful organisation.... [-]


MSc Marketing Management

GISMA Business School
Campus Full time 24 months September 2019 Germany Berlin

The Grenoble MSc Marketing Management program has a deep focus on digital skills to ensure that students are up to date with the latest digital marketing trends and methods. [+]

MSc Marketing Management

The Grenoble MSc Marketing Management program has a deep focus on digital skills to ensure that students are up to date with the latest digital marketing trends and methods. The program allows the students to put their skills into practice with a hands-on business example, using their knowledge to create solutions to marketing challenges. This program is studied over two years, you will spend the first full academic year studying a wide range of marketing topics, including content marketing, digital analytics, and brand management, while the second year is devoted to your Final Management Project (FMP). Free beginner's German classes for all students. Flexible payment plans available!... [-]


Dual MSc & MA in Strategic Marketing

London School of Business & Finance
Online Full time Part time 18 months November 2018 United Kingdom UK Online + 1 more

This MSc & MA in Strategic Marketing is provided by the London School of Business & Finance (LSBF), powered by InterActive. It is a single programme that results in 2 distinct awards from 2 European institutions. [+]

This MSc & MA in Strategic Marketing is taught by London School of Business and Finance is a single programme that results in two distinct awards from two European institutions. Your Master of Arts degree is a career-focused degree awarded by the International Telematic University UNINETTUNO, while your Master of Science is awarded by Geneva Business School as recognition of your technical proficiency in marketing.

Studying entirely online, you will have access to HD video tutorials, a library of research resources, professional and peer student networks, and student support, all at your fingertips, 24/7. And with the option of a pay-as-you-go fee structure, you can earn your degrees in as little as 18 months.... [-]


MSc Marketing Management

B2 Ljubljana School Of Business
Campus Full time 2 years October 2018 Slovenia Ljubljana

In this comprehensive and practical study program students improve their ability to make effective marketing decisions, including assessing marketing opportunities, developing marketing strategies and implementation plans. [+]

Professional title: Master of Marketing Management

“Never forget that you only have one opportunity to make a first impression - with investors, with customers, with PR, and with marketing”. (Natalie Massenet)

In this comprehensive and practical study program students improve their ability to make effective marketing decisions, including assessing marketing opportunities, developing marketing strategies and implementation plans. The program topics include market-oriented strategic planning, marketing research and information systems, buyer behavior, target market selection, competitive positioning, product and service planning and management, pricing, distribution, and integrated communications, including advertising, public relations, Internet marketing, social media, direct marketing, and sales promotions.... [-]


Online MS in Marketing

Kelley Direct Online
Online Full time Part time 1 - 3 years September 2019 USA USA Online + 1 more

Whether you are a marketing professional looking to advance your knowledge or want to add a marketing edge to a different skill set, earning a Master of Science in Marketing from the Kelley School of Business can help you achieve your goals. In our 30 credit-hour programs you’ll build a deep understanding of the multiple facets of marketing—researching and analyzing consumer data and applying those insights to marketing strategies in a variety of contexts, including new product development. [+]

Achieve on your terms. Earn a graduate degree in marketing, while continuing your career.

Whether you are a marketing professional looking to advance your knowledge or want to add a marketing edge to a different skill set, earning a Master of Science in Marketing from the Kelley School of Business can help you achieve your goals.

In our 30 credit-hour program you’ll build a deep understanding of the multiple facets of marketing—researching and analyzing consumer data and applying those insights to marketing strategies in a variety of contexts, including new product development.

Upon graduation, you’ll receive a Master of Science from the Indiana University Kelley School of Business—the same degree students studying on the IU campus receive—but you can take one to five years to complete your degree with the flexibility of our online program.... [-]


MSc International Marketing

Newcastle University London
Campus Full time 1 year September 2019 United Kingdom London

A commercially-focused postgraduate course, specializing in marketing with an international context. This degree will teach you the developing issues surrounding global communications and brand management. [+]

This MSc provides you with an opportunity to acquire a thorough understanding of marketing theories and how to apply them to real-world business challenges. You will specialize in marketing within an international context, including the rapidly developing issues surrounding global communications and brand management.

This degree is aimed at graduates of all disciplines who wish to study a commercially-focused postgraduate course. You will develop a range of skills and knowledge including:

how to apply marketing theory to international case studies, markets and issues. advanced skills in the analysis of markets in an international context. knowledge of ethical issues and their implications for marketing. ... [-]

Online MSc Marketing - University of Salford (UK)

Robert Kennedy College
Online & Campus Combined Full time Part time 1 - 3 years Open Enrollment Switzerland Zürich Switzerland Online United Kingdom Salford + 4 more

At Salford, we integrate marketing theory and practice through four core modules in order to provide you with a critical understanding of marketing in both commercial and non-commercial sectors. We are approved and accredited by the Chartered Institute of Marketing (CIM), which means that as graduates you will be eligible for direct entry onto the CIM’s Professional Postgraduate Diploma, subject to you also obtaining appropriate senior marketing management experience. [+]

3 good reasons to study Marketing at Salford Enhance your employability with specialist and in-demand marketing skills on this CIM-approved and accredited course Develop your expertise in search and social media marketing Put marketing theory into real practice with an exciting Business Innovation Project Duration

Minimum 12 months, maximum three years

Course Outline

At Salford, we integrate marketing theory and practice through four core modules in order to provide you with a critical understanding of marketing in both commercial and non-commercial sectors. We are approved and accredited by the Chartered Institute of Marketing (CIM), which means that as graduates you will be eligible for direct entry onto the CIM’s Professional Postgraduate Diploma, subject to you also obtaining appropriate senior marketing management experience.... [-]


MS Marketing

Krannert School of Management, Purdue University
Campus Full time 1 year July 2019 USA West Lafayette

Purdue’s one-year Master of Science (Marketing) program provides a specialized education, either immediately after graduation or after acquiring some work experience. The program helps students develop the knowledge and skills needed for a variety of marketing positions. [+]

MS Marketing

Purdue’s one-year Master of Science (Marketing) program provides a specialized education, either immediately after graduation or after acquiring some work experience. The program helps students develop the knowledge and skills needed for a variety of marketing positions. Graduates are likely to assume a position in brand management, marketing consulting, marketing research/analytics, or business development.

The MS (Marketing) program builds on Purdue's outstanding reputation in Marketing. The MBA in Marketing program at Purdue University's Krannert Graduate School of Business is ranked #4 MBA-Marketing Program in North America (Best-Masters) and #15 graduate marketing program in the United States by the Financial Engineer.... [-]


MS Marketing

Kogod School of Business, American University
Campus Full time 1 year September 2019 USA Washington

Gain the real-world marketing skills you need to succeed with Kogod’s Master of Science in Marketing (M.S.M.K.T.G.) program. The Applied Client Project, the program’s capstone experience, is a curricular highlight. You’ll work in cross-functional teams alongside RedPeg Marketing, an award-winning DC-area marketing agency, to design a full-scale marketing campaign. You will lead the project from start to finish, including market research, strategic planning, creative implementation, and the evaluation of campaign results. [+]

Gain the real-world marketing skills you need to succeed with Kogod’s Master of Science in Marketing (M.S.M.K.T.G.) program. The Applied Client Project, the program’s capstone experience, is a curricular highlight. You’ll work in cross-functional teams alongside RedPeg Marketing, an award-winning DC-area marketing agency, to design a full-scale marketing campaign. You will lead the project from start to finish, including market research, strategic planning, creative implementation, and the evaluation of campaign results.

Dennis Sgouros, MS Marketing student, is passionate about the experience he’s gotten in the program. “We’re doing a proper marketing project with a proper client: the Smithsonian. It doesn’t get much cooler than that,” he says.... [-]


MSc in Marketing

University of Tampa - Sykes College of Business
Campus Full time September 2019 USA Tampa

The University of Tampa Master of Science in Marketing integrates cutting-edge theory and application to prepare students for successful careers in the marketing field. [+]

Master of Science in Marketing

The University of Tampa Master of Science in Marketing integrates cutting-edge theory and application to prepare students for successful careers in the marketing field. The degree provides you with an innovative and specialized academic curriculum and enhances your career skills in marketing management, product and brand management, marketing research or sales management.

Given the diverse career tracks in marketing, this program gives you the flexibility to design your own course of study based on your goals and interests. The curriculum also supports preparation for the Professional Certified Marketer™ exam offered by the American Marketing Association™.... [-]


MSc in Marketing

London School of Economics and Political Science
Campus Full time 12 months September 2019 United Kingdom London

The MSc Marketing is an outstanding one-year programme providing an analytical, business-focused curriculum to develop your skills as an innovative and strategic marketer. A practical project will enable you to apply your insights and expertise to a real-world consulting problem and to develop your professional and practical skills as a marketing manager. [+]

The MSc Marketing is an outstanding one-year programme providing an analytical, business-focused curriculum to develop your skills as an innovative and strategic marketer. A practical project will enable you to apply your insights and expertise to a real-world consulting problem and to develop your professional and practical skills as a marketing manager.

The programme’s core courses bring learning from the latest research into the classroom, giving a well-rounded, critical analysis of consumer behaviour and data analytics, in the context of real business challenges. You will gain an in-depth understanding of consumer markets, based on cutting-edge research and insights in human behaviour. You will also develop your talent and expertise in data analysis, enabling you to take a strategic approach to designing and developing marketing campaigns. A core course in the foundations of business management will also develop your knowledge of the contexts in which marketing managers can drive forward organisational goals... [-]


MSc Management and Marketing

Aberystwyth University Business School
Campus Full time 1 year September 2019 United Kingdom Aberystwyth

The Aberystwyth MSc Management and Marketing is MBM accredited by the Association of MBAs. [+]

Management and Marketing Masters Degree

If you aspire to be a Marketing Manager or a General Manager with a specialist understanding of the Marketing side of your business, and whether you are already working in Marketing and Management, or just starting out on your career in the field, this postgraduate Masters degree in Marketing and Management is the one for you. Like all our postgraduate Business and Management degrees, it will improve your qualifications, enhance your skill set, and give you the opportunity to reflect in a more detailed and structured way on the work you have already done, and the things you have already studied. As a graduate of the Aberystwyth postgraduate Masters degree in Marketing and Management, you will emerge with an internationally recognised qualification from a well-regarded British University, ideally equipped to participate in the international business world.... [-]


Master of Science in Marketing and Consumption

School of Business, Economics and Law at the University of Gothenburg
Campus Full time 2 years August 2019 Sweden Gothenburg

This Master of Science program includes cutting-edge courses that focus on the role of marketing and consumption in contemporary society, its cultural underpinnings and global dimensions. [+]

Language of instruction: English

It is increasingly important not only to understand the traditional field of marketing, but also to be knowledgeable about changing consumption patterns in a dynamic and complex marketplace.

The Master of Science program in Marketing and Consumption offers cutting-edge courses that focus on the role of marketing and consumption in a contemporary society: its cultural underpinnings, global dimensions and sustainability challenges. The curriculum combines lectures by leading researchers in various marketing fields as well as application of theory on practical marketing problem.

This program provides students with analytical skills in the domain of marketing and consumption that enable them to pursue a successful career worldwide.... [-]


MSc in Marketing

Syracuse University - Whitman School of Management
Campus 2 years September 2019 USA Syracuse

The Master of Science in Marketing degree program focuses on the rigorous development of these competencies to prepare current and aspiring marketing professionals to play leading roles in the field of marketing. [+]

Overview MS in Marketing Program, a STEM Designated Program

Effective marketing in today’s dynamic and complex marketplace requires sophisticated strategic thinking that creatively matches a firm’s unique capabilities with profitable market opportunities based upon solid analysis of market data and coordinated implementation of product, pricing, distribution and promotion policies.

The Master of Science in Marketing degree program focuses on the rigorous development of these competencies to prepare current and aspiring marketing professionals to play leading roles in the field of marketing. The program consists of business foundation courses (nine credits), required marketing core courses (six credits), elective courses (six credits) and electives (nine credits), for a total of 30 credits.... [-]


MSc Digital Marketing

Northumbria University London Campus
Campus Full time 1 year January 2019 United Kingdom London

Our MSc Digital Marketing is designed to give you the skills and knowledge you need in a rapidly developing sector. This course will focus on developing the skills you need to successfully market goods and services through various online channels. [+]

Start dates: January, May, September

Tuition fees (2018/19): UK/EU: £7,995 International: £14,500

Digital marketing is one of the fastest growing industries being explored by businesses to market their goods and services. Statista forecasts the overall digital marketing spending (US) to grow to $103.37 billion in 2019 from $57.29 billion in 2014, the whole digital marketing spectrum is growing exponentially, therefore, businesses are continuously looking for specialist advice.

Build your understanding of tactics online social media and digital marketing tactics, and specialise in digital domain to boost yourself into the digital world.

Our MSc Digital Marketing is designed to give you the skills and knowledge you need in a rapidly developing sector. The course will focus on advancing the digital skills you need to successfully market goods and services through various online channels, whilst helping you to stay up to date with trending issues, debates and tools in the marketing world.... [-]