MSc Programs in Marketing Studies

Compare 195 Masters of Science in Marketing Studies

Marketing Studies

Pursuing an advanced degree is a smart decision for many of today’s students. A Master in Science is one of the most popular advanced degree programs for those interested. This degree allows you to gain knowledge in a particular subject matter prior to completing your doctoral level education. If you have already completed business and marketing related schooling, then an MSc in Marketing Studies might be the next step on your educational path.

In order to understand the answers to the question, “What is an MSc in Marketing Studies?” you need to take the time to research the programs that are offered for this degree. This area of study involves a lot of research. Typically, a thesis is required before students can graduate from the program. During the program, students learn a variety of different marketing concepts. They may also have the option to specialize in advertising, public relations or specific marketing fields.

There are several benefits of receiving an MSc in a marketing field. With this advanced degree, you will have more business acumen. Most students find this area of study very rewarding. They like the concepts that they learn and the type of research that they have to perform.

In order to fully understand what an MSc in Marketing Studies is, it is important to recognize the costs involved with obtaining this master’s degree. Since every school is different, the cost varies. There are different programs across the world that you can consider.

Students that graduate with this degree usually become government researchers or consultants. They are often high in demand for jobs because of the knowledge they have to offer the business world.

Since there are a variety of different management programs, it is best to look online to determine what option is right for you. Some programs will offer more flexible scheduling. Others will provide classes that are better for your future needs. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

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MSc Data Analytics and Marketing

GISMA Business School
Campus Full time Part time 1 - 2 years February 2018 Germany Berlin + 1 more

This course will teach you a range of marketing skills, including analysing statistics and interpreting large sets of data. [+]

MSc Data Analytics and Marketing

This course will teach you a range of marketing skills, including analysing statistics and interpreting large sets of data.

This programme has approval from the Chartered Institute of Marketing (CIM) and is both delivered and awarded by Arden University. You will be studying the course at GISMA's new campus in the heart of Berlin.

The university has an excellent track record, and in 2015, 79% of Arden students said that their careers improved because of the programmes they studied at the university. Early bird discount: up to 20% off if you book before the end of October 2017. 

Course Requirements A minimum 2:2 UK honours degree or equivalent. English proficiency at IELTS 6.5 or equivalent if you have not been previously taught in English ... [-]

MSc International Marketing

De Broc School of Business
Campus or Online Full time 1 year January 2018 United Kingdom London UK Online Germany Berlin + 3 more

The MSc in International Marketing provides a postgraduate award with a strong focus on employability. It is aimed at graduates who have an interest in developing an in depth specialist knowledge and a critical understanding of the key aspects of international marketing, and in particular, who are looking to pursue, advance or switch to a career in marketing or international marketing. [+]

The MSc International Marketing is accredited by the Chartered Management Institute (CMI) and is a postgraduate degree with a strong focus on employability.  It is aimed at graduates who have an interest in developing an in-depth specialist knowledge and a critical understanding of the key aspects of international marketing.

The course offers the development of international marketing professional knowledge, covering the topics of marketing leadership, organisation reputation, decision making and emerging themes. Throughout the programme, you will discover specialist concepts relevant to marketing management, as well as learning how to develop strategic marketing plans which can support an internationally successful organisation.... [-]


MSc in Marketing

Manchester Metropolitan University
Campus Full time 1 year August 2018 United Kingdom Manchester

Open to graduates holding degrees in any subject, this course assumes no prior knowledge of marketing or business and is suitable for both UK, EU and international students wishing to progress their academic knowledge of marketing management. It is also suitable for those who do not have a degree but who possess relevant experience. [+]

MSc Degrees in Marketing Studies. Open to graduates holding degrees in any subject, this course assumes no prior knowledge of marketing or business and is suitable for both UK, EU and international students wishing to progress their academic knowledge of marketing management. It is also suitable for those who do not have a degree but who possess relevant experience. This course is also approved and accredited by the Chartered Institute of Marketing. In an international business climate, which has undergone tumultuous economic change during the last decade, graduates with excellent marketing awareness and management skills have never been in greater demand. The shifting balance in world trade, the emergence of fast growing economies plus an increasing pool of world consumers means that businesses need to be increasingly focused on how they develop their competitive marketing strategies. The applied nature of this course ensures that you study the latest thinking and techniques within the discipline of marketing and acquire the capabilities to enhance your employability and career prospects. More specifically, this course will develop your awareness for and critical understanding of the latest issues within the discipline of marketing, marketing strategy and consumer behaviour. The course is taught by highly experienced academic tutors and industry practitioners, who bring a wealth of experience and knowledge to the challenges posed in today’s business environment. The course combines strong academic principles and theories but examines these within a focused and applied teaching approach. Contemporary business issues are discussed within appropriate academic and practical contexts... [-]

MSc in Global Marketing

Glasgow Caledonian University, London (GCU London)
Campus Full time Part time 1 - 3 years January 2018 United Kingdom London + 1 more

The MSc Global Marketing has been designed to provide you with an integrated knowledge of the contemporary theories and practices utilised within industry. You will acquire the tools and techniques necessary to build a successful marketing career within the growing global business environment. [+]

Combining current academic thinking and industry practice to reflect the dynamic and international nature of global marketing. In designing this programme, the University has built on decades of both academic and practitioner experience in the area of marketing, to produce a degree which reflects the increasingly global dynamic of modern business. The MSc Global Marketing has been designed to provide you with an integrated knowledge of the contemporary theories and practices utilised within industry. You will acquire the tools and techniques necessary to build a successful marketing career within the growing global business environment. You will develop knowledge in key areas including consumer behaviour, marketing planning, branding and the use of digital technologies. You will also gain a comprehensive understanding of the cross-cultural challenges within international business and you will develop the knowledge, marketing expertise and personal skills crucial within global marketing. The MSc Global Marketing programme aims to provide students with a comprehensive understanding of emerging themes and contemporary challenges faced by marketers operating in a global environment and the strategies, policies and practices key to address these challenges. You will enhance your student employability through participation in a wide-range of teaching and learning experiences including integrative case studies, group projects and presentations and industry speakers. Educational aims of the programme The MSc Global Marketing programme aims to provide students with a comprehensive understanding of emerging themes and contemporary challenges faced by marketers operating in a global environment and the strategies, policies and practices key to address these challenges.... [-]

MSc Luxury Brand Marketing

British School of Fashion
Campus Full time 1 year September 2018 United Kingdom London

Our Masters in Luxury Brand Marketing is an unparalleled new programme, which provides students with the specialist skills, industry knowledge and expertise necessary to forge a successful career in a niche, inventive industry. [+]

MSc Degrees in Marketing Studies. Our Masters in Luxury Brand Marketing programme provides students with a rich breadth of knowledge and understanding of marketing specifically related to luxury brands. It includes a focus on critical insights into luxury consumer behaviour, luxury branding and marketing communications, and an examination of legal aspects of branding within a luxury context. It will allow you to develop your intellectual ability together with the contemporary skills and practices needed to excel in the industry. There will also be an opportunity to complete a work placement, volunteering work, desk-based consultancy or even study abroad. Students are also encouraged to engage in an independent research project. The programme allows students to study luxury marketing within a global context while at the same time developing a greater awareness of the wider obligations of business, including responsible leadership. The primary aim is to equip students with a contemporary understanding of luxury brand marketing in order to meet the constantly-changing needs of the luxury brand industry. To help achieve this, the University has built upon a wealth of expertise in the luxury sector through our distinguished range of academic and honorary professors, who are all current leaders in industry. Graduates, equipped with their specialist knowledge, analytical and personal skills, can expect to be well-placed to command managerial positions within the increasingly competitive, digitally-orientated global luxury brand sector. Module Information Our well-established links with industry together with current thinking and research has shaped the structure of the programme, which consists of... [-]

MSc in Luxury Management & Marketing

emlyon business school
Campus Full time 16 months September 2018 Germany Munich France Lyon China Shanghai Paris United Kingdom Lancaster + 7 more

Study Luxury Marketing & Management in three of the world's centers of the luxury industry, Paris, London or New York and Shanghai, while benefiting from the expertise of emlyon business school. [+]

MSc in Luxury Management & Marketing

Want to work in the Luxury Industry? This programme is for you!

This a 16-month programme delivered by emlyon business school in partnership with Parsons School of Design at The New School (New York City) and in association with London College of Fashion, preparing students for an international management career in the luxury industry. It offers you a true multi-campus and multi-country experience by studying in Paris, London or New York and Shanghai.

You’ll acquire the basics of management, dicover how to apply specialist management knowledge to the luxury industry, focus on the Fashion and Lifestyle Industry (London) or the Luxury Design Industry (New York City) and master fundamental skills that you will transpose to the luxury dimension of your choice. You will also experience the differences in international business cultures. Furthermore you will gain tangible work experience through the internship and business projects that are an inherent part of the curriculum. If you want to build a successful career in the highly competitive, highly international luxury industry, then this programme offers you all that you need.... [-]


MSc In Marketing Management

EAE Business School
Campus Part time 1 year October 2017 Spain Barcelona Madrid + 1 more

This leads to a clear conclusion: the work of the Marketing Management are increasingly complex and changing, requiring managers with ability to learn and evolve continuously. [+]

Master in Marketing Management

Recent years have seen how companies must learn to operate in an environment increasingly dynamic, competitive and globalized world, influenced by the Internet and new ways to communicate with our customers.

The new information technologies energize all market players, so mastering these technologies serves to provide a competitive response in a global environment and local time. The market has also seen as consumers increasingly demanding and better informed we are forced to reinvent how we communicate with them. Saturation advertising, the search for new distribution channels or the new way of eating that have brought the digitization and the Internet are factors to consider. ... [-]


MSc Marketing Psychology

Regent’s University London
Campus Full time 12 months August 2018 United Kingdom London

Our MSc Marketing Psychology is designed to develop tomorrow’s brand strategists, senior brand managers and senior market researchers. We achieve this by bringing together two related disciplines for which Regent’s is internationally renowned: psychology and marketing. [+]

Our MSc Marketing Psychology is designed to develop tomorrow’s brand strategists, senior brand managers and senior market researchers. We achieve this by bringing together two related disciplines for which Regent’s is internationally renowned: psychology and marketing. 

This programme will equip you with the skills and knowledge to understand present trends and predict the future.

We aim to develop your intellectual integrity, critical thinking, and your advanced research skills, so that you enter your chosen profession as a marketing and branding expert with abilities that are usually associated with an advanced science education.

Encompassing new disciplines such as digital anthropology, behavioural economics and neuro-marketing, our programme will position you at the forefront of your industry. You will explore social change, emerging debates and cutting-edge theories, examining brands as psychological and cultural objects.... [-]


MSc in Marketing

University of Tampa - Sykes College of Business
Campus Full time September 2018 USA Tampa

The University of Tampa Master of Science in Marketing integrates cutting-edge theory and application to prepare students for successful careers in the marketing field. [+]

Master of Science in Marketing

 

The University of Tampa Master of Science in Marketing integrates cutting-edge theory and application to prepare students for successful careers in the marketing field. The degree provides you with an innovative and specialized academic curriculum and enhances your career skills in marketing management, product and brand management, marketing research or sales management.

 

Given the diverse career tracks in marketing, this program gives you the flexibility to design your own course of study based on your goals and interests. The curriculum also supports preparation for the Professional Certified Marketer™ exam offered by the American Marketing Association™.... [-]


MS Marketing

Krannert School of Management, Purdue University
Campus Full time 1 year July 2018 USA West Lafayette

Purdue’s one-year Master of Science (Marketing) program provides a specialized education, either immediately after graduation or after acquiring some work experience. The program helps students develop the knowledge and skills needed for a variety of marketing positions. [+]

MS Marketing Purdue’s one-year Master of Science (Marketing) program provides a specialized education, either immediately after graduation or after acquiring some work experience. The program helps students develop the knowledge and skills needed for a variety of marketing positions. Graduates are likely to assume a position in brand management, marketing consulting, marketing research/analytics, or business development. The MS (Marketing) program builds on Purdue's outstanding reputation in Marketing. The MBA in Marketing program at Purdue University's Krannert Gra duate School of Business is ranked #4 MBA-Marketing Program in North America (Best-Masters) and #15 graduate marketing program in the United States by the Financial Engineer. Program Highlights: Specialized Marketing Education Purdue’s MS (Marketing) program provides students with the breadth and depth of knowledge and skills needed for a career in marketing. Tailored Curriculum Various elective courses, consulting projects, and small group immersion courses provide students many opportunities to tailor the program to their career plans. Consulting Projects “Learning-by-doing” activities such as consulting projects allow students to apply concepts that they are learning in the classroom to real-world problems. Active-learning projects supervised by Purdue faculty members help students turn expertise into experience and classroom knowledge into career success. Immersion Courses Elective courses provide an in-depth knowledge around a focused topic. Immersion courses allow a small group of students to work closely with a Krannert faculty member and an industry expert to solve a current marketing problem. Career Mentorship Each student is matched with a Corporate Mentor from Purdue's Marketing Advisory Board. These marketing... [-]

MSc Marketing Management

Toulouse Business School - Barcelona Campus
Campus Full time 18 months January 2018 Spain Barcelona

Then TBS Barcelona’s full-time, 18-month MSc Marketing Management will enable you to acquire that important competitive edge in a dynamic, constantly changing industry. Taught entirely in English and highly customizable, this programme offers 4 specialisation tracks so that you can easily tailor the courses to help you achieve your career goals: B2C Marketing, B2B Marketing, Fashion & Luxury and International Business. [+]

Are you looking to expand your marketing knowledge and skill set?

Then TBS Barcelona’s full-time, 18-month MSc Marketing Management will enable you to acquire that important competitive edge in a dynamic, constantly changing industry. Taught entirely in English and highly customizable, this programme offers 4 specialisation tracks so that you can easily tailor the courses to help you achieve your career goals: B2C Marketing, B2B Marketing, International Business and Fashion and Luxury, one of Spain’s fastest growing sectors. The MSc Marketing Management will train you to make the best marketing decisions with a fundamental, rigorous management basis so you will be ready to take on any managerial marketing position. You will also get hands-on practice during a 6-month internship in top national and international businesses. What’s more, a personalised coaching programme will set you on your way to finding your ideal professional path. TBS Barcelona’s MSc Marketing Management has a deeply practical focus, as well as an unflinching dedication to academic rigour. Amongst our teaching staff we count on leading practitioners in the marketing field and internationally recognized academics to give a broader business perspective. In addition, the assessment committee, formed of industry experts, oversees the course contents to ensure they are always relevant to the latest trends and developments. Everything you need to launch you on your marketing management career!... [-]


Master of Science in Marketing

Barcelona School of Management · Pompeu Fabra University
Campus Full time 9 months September 2018 Spain Barcelona

The Master of Science in Marketing at UPF Barcelona School of Management is a one-year, full time program entirely taught in English targeted at students with strong quantitative and analytical skills. The program focuses on the technical and creative skills needed to understand how to satisfy customer needs from a strategic, managerial and empirical perspective. [+]

The Master of Science in Marketing at UPF Barcelona School of Management is a one-year, full time program entirely taught in English targeted at students with strong quantitative and analytical skills. The program focuses on the technical and creative skills needed to understand how to satisfy customer needs from a strategic, managerial and empirical perspective. Practically oriented and internationally minded, the Master of Science in Marketing will provide you with a full understanding of the important processes involved in creating, communicating and delivering value to customers while strengthening your ability to face and solve complex challenges in an increasingly globalized marketing environment. The Master of Science in Marketing benefits from the outstanding, hand-picked faculty of UPF's world ranked Department of Economics and Business, known for its scientific approach, its constant contribution to creating knowledge and its capacity to stimulate and convey knowledge. Classes taught in: English Program: Full time Start of classes: 20 September 2017 (to be confirmed) End of classes: 16 June 2018 (to be confirmed) End of program: 14 September 2018 (to be confirmed) Class times: Monday to Friday from 1pm onwards. Some classes could be held in the morning. Program type: Master of Science ECTS: 60 Modality: On-Campus Tuition fees: 18,500.00€ Internship: Curricular Why this program? You will master and put into practice the latest cutting-edge tools and techniques used in marketing management, research, analytics and strategy. For its innovative nature and adaptation to the professional reality of the moment: its academic contents are updated every year,... [-]

MSc in Consumer Affairs

TUM School of Management
Campus Full time 4 semesters October 2017 Germany Munich

The Master of Science in Consumer Affairs (MCA) is one of a kind in Germany, guaranteeing you a unique academic experience with fellow students from many different countries and with various academic backgrounds. [+]

MSc Degrees in Marketing Studies. Understanding consumers in a global context With this master program, you will reach your goal of becoming an expert in consumer affairs with a unique international profile. This truly interdisciplinary education offers you an inspiring combination of management studies with social and consumer sciences. Students choosing this program have academic backgrounds in management, economics, sociology or psychology. You can apply and join them if you hold a bachelor’s degree in one of the respective areas, with at least 30 ECTS credit points in socio-economic courses. BROAD KNOWLEDGE FOR AN EVER-CHANGING WORLD In today’s interconnected world, the importance of consumer affairs is increasing. Companies, governments, NGOs, and research institutions all over the globe are looking for graduates who understand how consumers operate in their economic, social, and environmental contexts. As a consumer affairs specialist with international experience, you will be in an outstanding position to meet your future employers’ needs. YOUR STUDY – GET INSPIRED BY MULTIPLE PERSPECTIVES The Master of Science in Consumer Affairs (MCA) is one of a kind in Germany, guaranteeing you a unique academic experience with fellow students from many different countries and with various academic backgrounds. The students’ diversity as well as a broad curriculum content nurtures the exchange of different perspectives, fosters intercultural skills, and prepares you for a successful career in an international environment. This program is highly challenging as it combines different disciplinary perspectives. It requires a sound theoretical and methodological foundation which will be provided by courses... [-]

Master of Science in Integrated Marketing and Communications (MS-IMC)

Golden Gate University
Campus or Online Full time Part time September 2018 USA San Francisco USA Online + 1 more

A graduate program designed to prepare students for versatile careers in marketing communications, providing in-depth exposure to a variety of communications media. Golden Gate University's Master of Science in Integrated Marketing Communications program provides students with the skills needed to excel in business-to-business and business-to-consumer marketing. The program recognizes the many ways people consume media and emphasizes how marketers must take a holistic approach to combine traditional media (such as print, outdoor and television) with digital media (including online display ads, social media and search engine marketing). [+]

Master of Science in Integrated Marketing and Communications (MS-IMC) A graduate program designed to prepare students for versatile careers in marketing communications, providing in-depth exposure to a variety of communications media. Golden Gate University's Master of Science in Integrated Marketing Communications program provides students with the skills needed to excel in business-to-business and business-to-consumer marketing. The program recognizes the many ways people consume media and emphasizes how marketers must take a holistic approach to combine traditional media (such as print, outdoor and television) with digital media (including online display ads, social media and search engine marketing). The degree provides students with the knowledge to create and execute marketing strategies that incorporate a variety of tactics to promote products, services, and ideas across industries and target markets. The program offers a public relations concentration (available in-person) to provide a more focused curriculum for students interested in communicating ideas to the public. There is also a general concentration that can be completed online or in-person. To prepare students for professional success, courses are taught by instructors with industry experience. Classes are highly participative, employing a collaborative, problem solving environment. Communications courses are kept small to enhance student networking opportunities and the ability to ask for clarification on introduced subjects. Team-based cooperative learning is emphasized equally in online and in person courses. LEARNING OUTCOMES Upon completion of the Master of Science in Integrated Marketing Communications (general concentration), students will be able to: Obtain and apply insights into consumer behavior Develop a professional quality... [-]

MSc in Marketing

London School of Economics and Political Science
Campus Full time 12 months September 2018 United Kingdom London

The MSc Marketing is an outstanding one-year programme providing an analytical, business-focused curriculum to develop your skills as an innovative and strategic marketer. A practical project will enable you to apply your insights and expertise to a real-world consulting problem, and to develop your professional and practical skills as a marketing manager. [+]

MSc Degrees in Marketing Studies. The MSc Marketing is an outstanding one-year programme providing an analytical, business-focused curriculum to develop your skills as an innovative and strategic marketer. A practical project will enable you to apply your insights and expertise to a real-world consulting problem, and to develop your professional and practical skills as a marketing manager. The programme’s core courses bring learning from the latest research into the classroom, giving a well-rounded, critical analysis of consumer behaviour and data analytics, in the context of real business challenges. You will gain an in-depth understanding of consumer markets, based on cutting-edge research and insights in human behaviour. You will also develop your talent and expertise in data analysis, enabling you to take a strategic approach to designing and developing marketing campaigns. A core course in the foundations of business management will also develop your knowledge of the contexts in which marketing managers can drive forward organisational goals This unique combination of human insight, analytical expertise and business understanding will set you apart from other marketing graduates, and give you the tools to create truly effective evidence-based solutions to the ever-changing marketing challenges facing businesses worldwide. We are launching this new programme for the first intake of students in September 2017. Curriculum We are ranked #2 in the world for social science and management, and the MSc Marketing programme is founded in LSE’s tradition for academic excellence. The curriculum is designed around four compulsory core courses, and you can also customise your... [-]